The global Women’s Swimsuits market size was valued at USD 22.54 billion in 2023, and the global market size is expected to reach USD 35.94 billion by 2032 from USD 23.74 billion in 2024, growing at a compound annual growth rate (CAGR) of 5.32% during the forecast period.
Swimwear is a sort of apparel or costume used by those who participate in water sports such as surfing, swimming, water skiing, or perhaps even sunbathing. Modern swimsuits come in a variety of styles. Polyester, nylon, spandex, and other mixed fabrics are used to produce swimwear, which gives it the necessary elasticity and allows it to endure the sun, chlorine, and seawater. Swimwear is produced from a variety of textiles that provide comfort and flexibility, such as spandex, polyester, nylon, and other mixed fibers. Swimwear is also worn semi-casually during poolside parties and in outdoor settings like resorts and restaurants. In these sorts of activities, a swimsuit or swimwear is worn as a garment to protect the user from the salts in saltwater that can cause skin rashes, as well as the chlorinated waters within swimming pools. It shields the user from chlorinated pools and seawater, both of which contain salts that could also cause skin irritation.
The market is being driven by the growing global population and product innovation to meet the need for specialized clothes for water sports and poolside or beachfront holidays. Furthermore, the Women's Swimsuits Market is benefiting from a rise in global health awareness. Swimming is a low-impact, healthful exercise that has a variety of physical and psychological advantages. It is a full-body workout since it engages all of the body's muscles. Swimming also reduces tension, enhances physical strength, and increases endurance. During the forecast years, these factors are expected to fuel worldwide demand for women's swimwear. Product innovation is driving the growth of the worldwide Women's Swimsuits Market. Changes in fashion trends and consumer disposable money lead to increased purchases of modern and designer swimsuits, particularly multipurpose and other cover-ups, which are also seen as fashion statements, moving the Women's Swimsuits Market forward. Furthermore, factors such as the rising female desire for luxury swimwear, an increase in family beach holidays, and a rapid expansion of e-commerce platforms all contribute to the growth of the Women's swimsuit market.
The Women's Swimsuits Market is being held back by the many downsides of high-tech fabrics such as spandex and nylon, which may cause accidents. Misapplications of the easy returns policy, as well as a lack of attention to plus-sized clients, are also stifling the market.
REPORT METRIC |
DETAILS |
Market Size Available |
2023 to 2032 |
Base Year |
2023 |
Forecast Period |
2024 to 2032 |
CAGR |
5.32% |
Segments Covered |
By Production, Application, Distribution Channel, and Region |
Various Analyses Covered |
Global, Regional & Country Level Analysis, Segment-Level Analysis, DROC, PESTLE Analysis, Porter’s Five Forces Analysis, Competitive Landscape, Analyst Overview of Investment Opportunities |
Regions Covered |
North America, Europe, Asia Pacific, Latin America, Middle East, and Africa |
Market Leaders Profiled |
Nike, Inc., TYR SPORT. INC., Speedo International, Leisure Holdings (Arena Swimwear), Victoria’s Secret, Delfina Swimwear, Adolph Kiefer & Associates, Shoalo.Nozone ClothingAdidas America Inc. |
The countries that are helping in the growth and development of the market are The United Kingdom, Italy, Russia, Austria, and many European countries.
North American region holds an immense amount of market share within the worldwide Women’s Swimsuits market, thanks to the key companies that are in use. The presence of an increase in the growth of this resource and water bodies in the region Can be a benefit for the market in various places within the North American continent. The expansion and development of this region is being steered by nations like the United States, Canada, Mexico, and many other North American countries.
The major players in the Women’s swimsuit market are Nike, Inc., and TYR SPORT. INC., Speedo International, Leisure Holdings (Arena Swimwear), Victoria’s Secret, Delfina Swimwear, Adolph Kiefer & Associates, Shoalo.Nozone Clothing Adidas America Inc.
18th April 2022: Lands End has teamed up with QVC to introduce a women’s swimwear line, according to a press release. The two unveiled the collection on April 15 via the QVC TV channel and across its digital platforms.
By Product:
By Application
The Leisure use segment is said to be the dominant one in the global Women’s Swimsuits market.
By Distribution Channel
The online store is said to be the dominant one in the global market. As people tend to buy goods from online stores due to their ease of use and also the wide range of options to choose from, as online stores have different sizes and fit to be picked from this has helped the online store segment to grow in the coming years. As for the Direct stores segment, individuals do go to the direct stores to check the fit and sizes so that there will be no issues in any areas but the downfall is that no variety of options is available in direct stores which will pull down the chances of using direct stores.
By Region
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