The global wifi as a service market was valued at USD 4.24 billion in 2023. The global market is estimated to reach USD 4.99 billion in 2024 and USD 18.38 billion by 2032, growing at a CAGR of 17.7% during the forecast period.
Wifi is a wireless network technology that allows devices like laptops, desktop computers, mobile phones, and other equipment to connect to the internet via a network interface. These gadgets can communicate with one another, and so form a network. A wireless router establishes an internet connection that the router's linked devices can use.
The development of smart cities is on the rise, resulting in an increase in the installation of wifi systems and, as a result, an increase in overall market demand. Small and medium businesses have shown an increased desire for wifi as a service, indicating that this market has a bright future. Inefficient cloud connectivity and data security issues, on the other hand, are some of the market's restraints.
The expansion of smart cities and the reduction in tariff rates for wifi infrastructure for organisations promises a progressive performance for this market. During the anticipated period, the rising demand for high-speed internet and comprehensive network coverage will give fuel to the overall market expansion.
This market is driven by the simplicity of managing wifi infrastructure and remote troubleshooting. A network manager can remotely resolve problems with wifi infrastructure via a network management interface from a remote location thanks to the cloud-based centralized administration.
The development of smart cities is also on the rise, resulting in an increase in the installation of wifi systems and, as a result, an increase in overall market demand. Small and medium businesses have shown an increased desire for wifi as a service, indicating that this market has a bright future.
Data security and system security risks have expanded dramatically with recent technological breakthroughs in the communication technology ecosystem. Customers' sensitive information, such as e-payment transactions, movement, and location. These programs are prone to be hacked. Third-party services are brought upon to troubleshoot and recover data in the event of connectivity issues or system breakdown. Data privacy and security may be jeopardized as a result of this. As a result, these factors are projected to limit the worldwide wifi as a service market's growth.
REPORT METRIC |
DETAILS |
Market Size Available |
2023 to 2032 |
Base Year |
2023 |
Forecast Period |
2024 to 2032 |
CAGR |
17.7% |
Segments Covered |
By Service, Solution, Vertical, and Region. |
Various Analyses Covered |
Global, Regional & Country Level Analysis, Segment-Level Analysis, DROC, PESTLE Analysis, Porter’s Five Forces Analysis, Competitive Landscape, Analyst Overview on Investment Opportunities |
Regions Covered |
North America, Europe, APAC, Latin America, Middle East & Africa |
Market Leaders Profiled |
Cisco, Huawei Technologies Co., CommScope Inc., Aruba – a Hewlett Packard Enterprise Company, Extreme Networks, Singtel, Rogers Communication, ADTRAN, Tata Communications, Axians, and others |
The market is divided into Managed Services and Professional Services based on service. Under managed services, the wifi network is outsourced to a competent managed service provider which boosts employee productivity and also provide a positive consumer experience. Wifi as a service offers professional services such as training, support and maintenance, consultation and installation, and more. During the forecast period, the Professional service segment is expected to dominate the market.
The Wifi as a Service market is bifurcated into Wireless Local Area Network (WLAN) Controllers and Access Points based on the Solution. WLAN is a wireless computer network that helps connect two or more devices to form a local network within a defined area, such as a school, home, or business building, utilizing wireless communication. In an office or a building, an access point is a device that forms a Wireless Local Area Network. An ethernet cable is used to connect to a wired router, switch, or hub to create a wifi signal. Under the solution category, the access point segment is predicted to have the largest market share.
The Wifi as a Service market is bifurcated into Government and Public Sector, Transportation and Logistics Service Providers, BFSI, Manufacturing, and Others based on the Vertical. Infrastructures in the government and public domain contain important data. Wifi as a service can be used to build a specialized network for government proceedings alone, resulting in a more effective and efficient communication route. The ability to access wifi from a remote place thanks to cloud deployment is a helpful feature for the transportation and logistics industry.
On a Wi-Fi network, service providers can distribute client feedback forms and conduct CRM on a broad scale. Wifi, as a service that permits the movement of funds from one account to another, supports a variety of digital transactions. Wifi is a service that is used to count raw materials and build communication routes between different industrial divisions.
The global market for wifi as a service is led by North America. The wifi as a service industry is driven by significant technological advancements and well-established infrastructure in the region. Furthermore, the region's wifi as a service market share is growing due to increased numbers of wifi users and early adoption of advanced IoT and artificial intelligence (AI) technologies.
However, due to a boom in enterprise networking, strong economic growth, mushrooming SMBs, development in enterprise IT infrastructure, and large-scale outsourcing of BPO/KPO operations in countries like India, China, and Malaysia, the Asia Pacific market will grow at the fastest rate during the forecast period.
From 2023 to 2028, the European wifi market is predicted to increase significantly. The European Union's continuous attempts to boost the six Wi-Fi deployments in the region are to blame for the increased regional demand. According to reports, the European Union will free up 480 MHz spectra in the 6 GHz band to deploy wireless network systems in July 2021. It is part of the European Union's plan to improve digital connectivity in Europe by installing wifi 6e technology. The Wi-Fi Alliance stated that it would continue to collaborate with the European Union on creating spectrum availability and the regulatory framework needed to sustain Europe's six Wi-Fi ecosystems.
During the forecast period, the Middle East and Africa (MEA) wifi as a Service (WaaS) market will grow at the rate of 26.6 percent. Capital Expenditure (CAPEX) and Operational Expenditure (OPEX) savings using as service models, as well as the expanding Internet of Things (IoT) connection across companies, are the primary reasons driving the growth of the MEA wifi as a service market.
By Service
By Solution
By Vertical
By Region
Frequently Asked Questions
Industries such as retail, healthcare, hospitality, education, and transportation are among the top adopters of WiFi as a Service due to the need for reliable, high-speed wireless connectivity to enhance customer experiences and operational efficiency.
WiFi as a Service serves as a foundational element in digital transformation strategies by enabling seamless connectivity, supporting innovative IoT applications, facilitating data-driven insights, and empowering agile and flexible business operations.
Outsourcing WiFi management to a service provider reduces the burden on internal IT teams, allows businesses to focus on core objectives, ensures access to expertise and support, and enables cost predictability through subscription-based pricing models.
Anticipated trends include the integration of WiFi with emerging technologies such as 5G and edge computing, the rise of AI-driven network optimization, increased focus on WiFi analytics for business intelligence, and the continued expansion of WiFi coverage in underserved regions.
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