The global Voice over Wi-Fi (VoWiFi) market size is projected to reach USD 7.03 billion in 2024 and USD 40.58 billion by 2032, growing at a CAGR of 24.5% during the envisioned period.
As people get used to Wi-Fi technology more and more, mobile operators (Telcos) aim to exploit these potential business opportunities by offering VoWiFi to residents and businesses, and they plan to expand the area of coverage of their service by setting up faster broadband connections. VoLTE is analogous to Voice over Internet Protocol (VoIP) service and supports voice calls over a broadband connection using Internet voice applications such as Skype and Vonage. These services offer three times more voice and data capacity than 3G UMTS and up to six times more than GSM 2G.
Voice over Wi-Fi (VoWiFi) uses a Wi-Fi network for voice services. In most cases, the Wi-Fi network and the voice components that support the voice system are the private property of the end users. These voice-over services allow mobile network operators to offer full voice, video, and messaging services. These services transmit voice in small data packets, thereby reducing congestion, increasing spectrum efficiency, reducing operating and maintenance costs, and supporting instant messaging and language translation in real time. VoWiFi services are available to smartphone and tablet customers using OTT (over-the-top) services. As VoLTE consolidates, network device OEMs are strategizing to implement an increasing number of VoIP clients complementary to Wi-Fi on the terminal chipset. This integrated client will allow the complementary use of VoLTE and VoWiFi technologies to make voice calls with just one click.
Potential downsides expected to slow the growth of the global VoWiFi market include the need for a transmitter and receiver (i.e., communication devices) that support this technology. For instance, in India, the government aims to install 10 million Wi-Fi access points by 2022 to facilitate public data offices. It has established five access points for public services in each of the 250,000-gram panchayats or village blocks. BSNL has installed 25,000 Wi-Fi access points as part of a government program, which it intends to complete by the end of the current fiscal year in 2019, which could increase the VoWiFi market. Increasing the number of Wi-Fi access points can also help operators free up their spectrum, as users can use Wi-Fi access points to make a call instead of using the operator's network. Thus, operators can save their investments.
Public Wi-Fi hotspots are gaining popularity and is a notable trend in the global market. A general access network allows users to continue having access to make calls without needing a nearby cell tower. In addition to covering places with poor cellular reception, the existence of public Wi-Fi access points requires more VoWiFi. This further encourages users to use public Wi-Fi, especially in remote areas, where mobile networks are worse than in urban areas. Operators are likely to take advantage of the availability of Wi-Fi to use VoWiFi and extend coverage, especially indoors and in areas with poor cellular coverage, to reduce the churn rate, which could enhance market growth. In the future.
Despite tremendous expansion, the Global Voice over Wi-Fi (VoWiFi) industry has its share of challenges and restrictions. One key drawback is the dependence on stable and high-speed Wi-Fi networks. The smooth operation of VoWiFi services relies heavily on the availability of strong and consistent wireless connectivity, in regions or areas with inadequate Wi-Fi infrastructure or areas prone to frequent signal disruptions, the quality of VoWiFi calls may be compromised, hindering user experience.
REPORT METRIC |
DETAILS |
Market Size Available |
2023 to 2032 |
Base Year |
2023 |
Forecast Period |
2024 to 2032 |
CAGR |
24.5% |
Segments Covered |
By Technology, Voice Client, Device Type, End User, and Region |
Various Analyses Covered |
Global, Regional & Country Level Analysis, Segment-Level Analysis, DROC, PESTLE Analysis, Porter’s Five Forces Analysis, Competitive Landscape, Analyst Overview on Investment Opportunities |
Regions Covered |
North America, Europe, APAC, Latin America, Middle East & Africa |
Market Leaders Profiled |
Huawei Technologies Co. Ltd., Nokia Solutions and Networks, Verizon Wireless (Verizon Communications), Ericsson, Aptilo Networks, Alcatel-Lucent SA, LG Uplus Corporation, MetroPCS Communications, Inc., AT&T, Inc., KT Corporation and Mitel Networks Corporation and Others. |
The global Voice over Wi-Fi (VoWiFi) market is growing in the Asia-Pacific, Europe, North America, South America, and the Middle East and Africa regions. North America has a significant market share as a result of the region's growing number of Wi-Fi users with each passing year and the early adoption of the IP Multimedia Subsystem (IMS).
The leading players in the global VoWiFi market are Huawei Technologies Co. Ltd., Nokia Solutions and Networks, Verizon Wireless (Verizon Communications), Ericsson, Aptilo Networks, Alcatel-Lucent SA, LG Uplus Corporation, MetroPCS Communications, Inc., AT&T, Inc., KT Corporation and Mitel Networks Corporation.
In May 2019, Cellcom, a nationwide communications service provider in Michigan and Wisconsin, selected Mavenir to implement its virtualized IMS mobile base software and voice-over WiFi (VoWiFi) solutions. This virtualized technology permits operators to quickly and easily create and manage telecom-grade services based on a wide range of commercially available hardware.
In February 2020, Telefónica UK Limited contracted with Mavenir Systems Inc. to use the virtualized IMS for VoWiFi in its national data centers. The solution can offer support to mobile services for over eight million customers.
In February 2018, Eastlink Inc., a Canadian telecommunications operator, selected Ericsson as the primary backbone of VoLTE and Wi-Fi calling. The company’s funding can be the basis for future Wi-Fi calling and 5G services.
By Technology
Circuit-Switched Fallback (CSFB)
Voice-Over-LTE-Over-GAN (Volga)
Dual Radio
Simultaneous Voice LTE (SVLTE)
VoLTE or voice over LTE is expected to represent a significant share, as the technology segment requires a higher bandwidth allocation than its peer technologies.
By Voice Client
VoWiFi
Separate VoWiFi
Browser VoWiFi
By Device Type
Smartphones
Routers
Wireless Modems
By End - User
Residential
Commercial
By Region
North America
Europe
Asia-Pacific (APAC)
Middle East and Africa (MEA)
Latin America (LATAM)
Frequently Asked Questions
The key drivers include the increasing demand for seamless communication, poor indoor cellular coverage in some areas, the proliferation of Wi-Fi networks, and the growing number of VoWiFi-compatible devices. Additionally, the cost-effectiveness of VoWiFi calls compared to traditional cellular calls is also a significant growth factor.
Telecom operators benefit from reduced network congestion, better spectrum utilization, and the ability to offer improved indoor coverage without the need for additional infrastructure. VoWiFi also allows operators to provide enhanced customer experience, leading to increased customer retention.
The retail, healthcare, and hospitality industries are among the most rapid adopters of VoWiFi technology. These sectors benefit from enhanced communication capabilities, cost savings, and improved customer service enabled by VoWiFi.
Future trends in the VoWiFi market include the integration of VoWiFi with other IP-based communication services, increased focus on security and privacy, and the expansion of VoWiFi services into emerging markets. Additionally, the growing trend of smart homes and IoT devices is expected to further drive VoWiFi adoption.
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