The global video streaming software market size was valued at USD 4.16 billion in 2023. The global market is further estimated to grow from USD 4.94 billion in 2024 to USD 20.78 billion by 2032, registering a CAGR of 19.67% from 2024 to 2032.
The growing need for transcoding to be done, the growing demand to deliver videos to many end-users, and for on-demand services are propelling the growth of the video streaming software market. North America dominates this market globally, accounting for a major market share. It is followed by Europe and Asia Pacific regions, which are fast-growing markets. The rising prominence of Video as a Service (VaaS) in enterprises and the extensive use of videos in corporate training sessions are further contributing to the global market growth.
However, factors like Network connectivity, technical difficulties involved in video streaming, and high costs associated with creating vast content are restraining the market's growth.
REPORT METRIC |
DETAILS |
Market Size Available |
2023 to 2032 |
Base Year |
2023 |
Forecast Period |
2024 to 2032 |
CAGR |
19.67% |
Segments Covered |
By Solution, Service, Streaming Type, Deployment Type, Vertical and Region |
Various Analyses Covered |
Global, Regional & Country Level Analysis, Segment-Level Analysis, DROC, PESTLE Analysis, Porter’s Five Forces Analysis, Competitive Landscape, Analyst Overview on Investment Opportunities |
Regions Covered |
North America, Europe, APAC, Latin America, Middle East & Africa |
Market Leaders Profiled |
Brightcove, Inc. (US), Haivision, Inc. (Canada), IBM Corporation (US), Kaltura, Inc. (US), Kollective Technology, Inc. (US), Ooyala, Inc. (US), Panopto (US), Polycom, Inc. (US), Qumu Corporation (US), Sonic Foundry, Inc. (US), VBrick (US), Wowza Media Systems, LLC (US), and others. |
This research report on the global video streaming software market has been segmented and sub-segmented based on solution, service, streaming type, deployment type, vertical, and region.
By Solution
By Service
By Streaming Type
By Deployment Type
By Vertical
By Region
While North America dominates the global market, Asia Pacific manages to register high growth rates and is now the fastest-growing market in this domain.
Frequently Asked Questions
The major drivers include the increasing consumption of video content, advancements in internet infrastructure, the rise of mobile streaming, and the growing popularity of over-the-top (OTT) platforms. Additionally, the shift towards remote work and virtual events has fueled the demand for robust video streaming solutions.
Key challenges include issues related to bandwidth and latency, high infrastructure costs, concerns over data security and privacy, and the need for significant investment in content delivery networks (CDNs) to ensure smooth streaming experiences.
Advancements in technology such as the deployment of 5G, improvements in video compression techniques, and the adoption of artificial intelligence and machine learning for personalized content recommendations are significantly enhancing the capabilities and quality of video streaming services.
Emerging trends include the integration of virtual and augmented reality (VR/AR) into streaming services, the rise of interactive and immersive video experiences, the growth of niche streaming platforms catering to specific audiences, and the increasing use of blockchain technology for secure and transparent content distribution.
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