Global Video Streaming Software Market Size, Share, Trends & Growth Forecast Report By Solution (Transcoding & Processing, Video Management and Video Security), Service (Professional and Managed), Streaming Type (Live & Video On Demand Streaming), Deployment Type, Vertical, & Region (North America, Europe, Asia-Pacific, Latin America, Middle East and Africa), Industry Analysis (2024 to 2032)

Updated On: June, 2024
ID: 8542
Pages: 170

Global Video Streaming Software Market Size

The global video streaming software market size was valued at USD 4.16 billion in 2023. The global market is further estimated to grow from USD 4.94 billion in 2024 to USD 20.78 billion by 2032, registering a CAGR of 19.67% from 2024 to 2032.

It is estimated that the video streaming software market will reach USD 4.94 bn globally in 2024

The growing need for transcoding to be done, the growing demand to deliver videos to many end-users, and for on-demand services are propelling the growth of the video streaming software market. North America dominates this market globally, accounting for a major market share. It is followed by Europe and Asia Pacific regions, which are fast-growing markets. The rising prominence of Video as a Service (VaaS) in enterprises and the extensive use of videos in corporate training sessions are further contributing to the global market growth. 

However, factors like Network connectivity, technical difficulties involved in video streaming, and high costs associated with creating vast content are restraining the market's growth.

REPORT COVERAGE

REPORT METRIC

DETAILS

Market Size Available

2023 to 2032

Base Year

2023

Forecast Period

2024 to 2032

CAGR

19.67%

Segments Covered

By Solution, Service, Streaming Type, Deployment Type, Vertical and Region

 

Various Analyses Covered

Global, Regional & Country Level Analysis, Segment-Level Analysis, DROC, PESTLE Analysis, Porter’s Five Forces Analysis, Competitive Landscape, Analyst Overview on Investment Opportunities

Regions Covered

North America, Europe, APAC, Latin America, Middle East & Africa

 

  

 Market Leaders Profiled

Brightcove, Inc. (US), Haivision, Inc. (Canada), IBM Corporation (US), Kaltura, Inc. (US), Kollective Technology, Inc. (US), Ooyala, Inc. (US), Panopto (US), Polycom, Inc. (US), Qumu Corporation (US), Sonic Foundry, Inc. (US), VBrick (US), Wowza Media Systems, LLC (US), and others.

 

SEGMENTAL ANALYSIS

By Solution Insights

The solution segment led the global video streaming software market during the forecast period.

REGIONAL ANALYSIS

North America dominates the global market and is now the fastest-growing market in this domain.

KEY MARKET PARTICIPANTS

Brightcove, Inc. (US), Haivision, Inc. (Canada), IBM Corporation (US), Kaltura, Inc. (US), Kollective Technology, Inc. (US), Ooyala, Inc. (US), Panopto (US), Polycom, Inc. (US), Qumu Corporation (US), Sonic Foundry, Inc. (US), VBrick (US), and Wowza Media Systems, LLC (US) are some of the names of the crucial prominent market players performing in this segment.

RECENT MARKET HAPPENINGS

  • In March 2017, Brightcove partnered with Southern Cross Austereo, an Australian commercial broadcaster, to roll out its Video Cloud platform. This platform will allow the former company to publish videos faster through a single PVI and manage its entire workflow.
  • In January 2017, Kaltura partnered with the University of West England (UWE) to roll out its video platform for more than 500 courses. This will allow students to produce videos on any mobile device, easily integrate them into an assessment, and then securely submit the evaluation to the speaker directly.
  • In January 2016, IBM acquired a company named Ustream to improve and promote its cloud-based video services across various verticals of all prominent industries and help extend its cloud-based platforms.

MARKET SEGMENTATION

This research report on the global video streaming software market has been segmented and sub-segmented based on solution, service, streaming type, deployment type, vertical, and region.

By Solution

  • Transcoding & Processing
  • Video Management
  • Video Security

By Service

  • Professional
  • Managed

By Streaming Type

  • Live
  • Video on Demand Streaming

By Deployment Type

  • Cloud-based
  • On-premises

By Vertical

  • Education
  • Healthcare
  • Media
  • Government
  • Broadcasters
  • Others

By Region

  • North America
  • Europe
  • Asia Pacific
  • Latin America
  • Middle East & Africa

While North America dominates the global market, Asia Pacific manages to register high growth rates and is now the fastest-growing market in this domain.

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Frequently Asked Questions

What are the major drivers of growth in the video streaming software market?

The major drivers include the increasing consumption of video content, advancements in internet infrastructure, the rise of mobile streaming, and the growing popularity of over-the-top (OTT) platforms. Additionally, the shift towards remote work and virtual events has fueled the demand for robust video streaming solutions.

What are the key challenges faced by the video streaming software market?

Key challenges include issues related to bandwidth and latency, high infrastructure costs, concerns over data security and privacy, and the need for significant investment in content delivery networks (CDNs) to ensure smooth streaming experiences.

How are advancements in technology impacting the video streaming software market?

Advancements in technology such as the deployment of 5G, improvements in video compression techniques, and the adoption of artificial intelligence and machine learning for personalized content recommendations are significantly enhancing the capabilities and quality of video streaming services.

What are the emerging trends in the video streaming software market?

Emerging trends include the integration of virtual and augmented reality (VR/AR) into streaming services, the rise of interactive and immersive video experiences, the growth of niche streaming platforms catering to specific audiences, and the increasing use of blockchain technology for secure and transparent content distribution.

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