Pouch Packaging Market

 Global Pouch Packaging Market Size (2024 to 2032)

The Global Pouch Packaging market was valued at USD 19.42 billion in 2023. The global market size is expected to grow at a CAGR of 4.84% from 2024 to 2032 and be worth USD 29.72 billion by 2032 from USD 20.36 billion in 2024.

A pouch is a type of food packaging made from flexible plastic laminate and metal foil. It allows for the sterile packaging of a wide variety of foods and beverages handled by aseptic processing and is employed as an alternative to traditional industrial canning methods. The pouch is just a normal physical thing that can carry everything. Otherwise, a Pouch can be defined as a small flexible pouch. Usually, the pouch is employed to carry very small items. The pockets can be attached to the belt or can simply be carried in the pocket. The entire packaging industry revolves around the core element of consumer preference and, as a result, pouches have already replaced traditional glass and cans in the center of stores. Features the pouches offer to include an easy opening (such as tear notch and laser punch), easy to use (with zippers and shapes), and resealable. Also, being chemically inert, they are widely employed in different industries, such as pharmaceuticals, pet food, and cosmetics.

FDA regulations for pet food products have improved over the foreseen period. years and are similar to human food. Manufacturers are focused on providing what consumers want, like smart packaging for pet food. Therefore, the call for plastic pouches is likely to improve due to their characteristics, which are inherently convenient for consumers, including the zipper mechanisms and lightness, as well as the reduced transport costs. Pouch packaging expansion is predicted to be strong in both the dry and wet pet food categories.

MARKET DRIVERS

The snacking trend is on the rise, including the use of reusable and single-serving packaging solutions. The pouch packaging satisfies consumer calls. The pouches are lighter, which reduces the cost of transporting the goods. Therefore, pouching has proven to be one of the most efficient and economical packaging solutions for brand owners operating in the packaged food industry.

In a Flexible Packaging Association (FPA) survey of 2,120 consumers, consumers highly valued packages that were easy to store, reseal and open. Consumers who participated in the survey also said they were willing to pay more for benefits such as the ability to reseal, the ability to extend the shelf life of the product, ease of storage, and ease of opening. Therefore, the pouches have been in greater call due to their superior clean quality, ease of shipping and handling, and innovations in pouch packaging even for dirty items such as creams, soups, and sauces. With escalating urbanization and the fast pace of life, consumers want a unique meal (that provides the necessary amount of nutritional benefits) and, to do this, pouches help meet their call. Today, mothers feed their babies in squeeze pouches that eliminate the need for spoons, bowls, and even bibs. Additionally, innovations such as modified atmosphere packaging, vacuum packaging, active packaging, and autoclaving, help seal in freshness and block out potentially harmful environmental elements, thus helping to keep food cold longer. The worldwide liquid pouch packaging market is predicted to be driven primarily by the growing consumer preference for healthier non-carbonated and energy drinks. Escalating per capita disposable income, coupled with rapid urbanization, is predicted to boost carbonated beverage sales, which in turn will intensify the expansion of the worldwide market for liquid pouches. Apart from this growing middle-income population group and the changing lifestyles of people in developing countries, the call for liquid pouches is also predicted to increase over the anticipated period of time.

MARKET RESTRAINTS

However, the lack of high-speed filling equipment, which has some impact on mass production, is holding back the market for pouch packaging.

MARKET OPPORTUNITIES

With the expansion of the packaged food industry in developing countries like India, the packaged food industry in general is predicted to prosper. Additionally, Accenture predicted that by 2050, 66% of the world's population will remain in urban areas, and this in turn will help the growing packaged food industry. Therefore, the factors mentioned above are predicted to contribute to the booming market for pouch packaging in the packaged food industry. Factors such as the growing call for food and beverages are likely to provide considerable expansion opportunities in the pouch packaging market. So many companies expect this market to be an emerging market. One-day liquid pouching is gaining momentum in the dairy market during the foreseen period. The increase of the nuclear family is an important factor that can create a massive impact on the sales of the product because the size of the product is small. In addition, liquid pouch packaging is widely employed in detergents, liquid soaps and other household care products that can have a great impact on the general product market. In addition, the escalating use of liquid pouch packaging in over-the-counter products is predicted to drive expansion in this market.

MARKET CHALLENGES

The lack of high-speed filling equipment, which has a certain impact on the mass production model, limits the expansion of the market.

REPORT COVERAGE

REGIONAL ANALYSIS

Asia-Pacific is predicted to experience the fastest expansion due to the presence of two densely populated countries, namely China and India.

In these two countries, rising disposable income is likely to complement the expansion of industries such as food and beverages, pharmaceuticals, pet food, and cosmetics, which in turn is likely to contribute to the development of the pouch packaging market. In addition, the strong increase in the call for packaged food and beverages and the critical role that pouched packaging plays in keeping packaged consumables cold for long periods of time is likely to drive the region's market. With the escalating call for ready-to-eat (RTE) food, the amount of packaging waste is also escalating. Most plastic packaging materials are not biodegradable. Therefore, the Chinese government has formulated various laws and regulations to protect food and beverages from the harmful effects of packaging materials. Thus, packaging companies are moving towards biodegradable pouches, like paper pouches, etc.

RECENT HAPPENINGS IN THE MARKET

• Amcor has launched AmLite Ultra Recyclable, its first packaging product made from the company's most durable high-barrier polyolefin film, announced last year.
• Gualapack introduces the first 100% single-material recyclable pouches. Gualapack, a world leader in pre-made spout pouches, is greatly committed to enhancing the circularity and durability of flexible packaging.

KEY MARKET PLAYERS

The pouch packaging market is fragmented and competitive in nature. Some of the major players are AEP Industries Inc, Amcor Limited, Ampac Holdings LLC, Bemis Company Inc, Berry Plastics Corporation, Tetra Laval International SA, RPC Group PLC, Alcoa Inc., Reynolds Group Holdings, Crown Holdings Incorporated, and others.

DETAILED SEGMENTATION OF THE GLOBAL POUCH PACKAGING MARKET INCLUDED IN THIS REPORT

This research report on the global pouch packaging market has been segmented and sub-segmented based on type, end-user, and region.

By Material Type

• Plastics

• Metal

• Paper

By End User Vertical

• Food and Beverages

• Household Care

• Pharmaceuticals

• Pet Food

• Cosmetics

• Personal Care

By Region

• North America 
• Europe 
• Asia Pacific
• Latin America 
• Middle East & Africa