North America Pet Care Market

North American Pet Care Market Size

The pet care market size in North America was valued at USD 88.29 billion in 2024 and is predicted to be worth USD 152.19 billion by 2033 from USD 93.80 billion in 2025 and grow at a CAGR of 6.24% from 2025 to 2033.

The pet care includes pet food, grooming products, veterinary care, pet supplies, and various services such as training and boarding. The pet care market in North America has witnessed significant growth in recent years, driven by the increasing pet ownership rates and the growing humanization of pets, where owners treat their pets as family members. This growth is fueled by several factors, including the rising disposable income of pet owners, the increasing awareness of pet health and nutrition, and the expanding range of premium pet products and services available in the market. The market is expected to continue evolving by changing consumer preferences and the ongoing trend of pet humanization, which positions the North American pet care market for substantial growth in the coming years. 

MARKET DRIVERS

Increasing Pet Ownership and Humanization of Pets 

The North American pet care market is significantly driven by the increasing rates of pet ownership and the growing trend of pet humanization. The demand for pet care products and services has surged as more households adopt pets. According to the American Pet Products Association, approximately 70% of U.S. households own a pet, which translates to around 90 million homes. This growing pet population has led to a corresponding increase in spending on pet care, with owners increasingly willing to invest in high-quality food, healthcare, and grooming services. 

The humanization of pets has further fueled this trend, as pet owners increasingly view their pets as family members. This shift in perception has led to a rise in demand for premium and specialized pet products, including organic and natural food options, health supplements, and luxury grooming services. According to a survey by Nielsen, 67% of pet owners consider their pets as part of the family, which drives them to seek out products and services that enhance their pets' quality of life. The North American pet care market is expected to experience sustained growth with the increasing commitment of pet owners to provide the best for their furry companions. 

Growing Awareness of Pet Health and Nutrition 

Another major driver of the North American pet care market is the growing awareness of pet health and nutrition among pet owners. They are increasingly seeking high-quality products that promote overall well-being as consumers become more informed about the importance of proper nutrition and healthcare for their pets. According to a survey conducted by the Pet Food Manufacturers Association, 80% of pet owners consider nutrition to be a critical factor in their pets' health is leading to a surge in demand for premium pet food and supplements. This heightened awareness has resulted in a significant shift towards natural and organic pet food options, as owners seek to provide their pets with healthier diets. Additionally, the rise of veterinary care services, including preventive care and wellness programs, is further driving the demand for pet health products.  

MARKET RESTRAINTS

High Cost of Premium Pet Products 

One of the primary restraints affecting the North American pet care market is the high cost associated with premium pet products and services. While there is a growing demand for high-quality pet food, healthcare, and grooming services, the price point of these premium offerings can be a significant barrier for many pet owners. According to a report by the American Pet Products Association, approximately 30% of pet owners express concerns about the affordability of premium pet care products, which can limit their purchasing decisions. 

The rising costs of pet food, veterinary care, and grooming services can deter budget-conscious consumers from investing in higher-quality options. Additionally, the economic impact of events such as the COVID-19 pandemic has led to increased financial strain for many households, further affecting discretionary spending on pet care. As a result, some pet owners may opt for lower-cost alternatives that do not provide the same level of quality or nutritional value. To address this challenge, companies in the pet care market must consider strategies to offer more affordable options without compromising on quality, thereby expanding their customer base and driving market growth. 

Regulatory Challenges and Compliance Issues 

Another significant challenge facing the North American pet care market is the regulatory landscape and compliance issues that can complicate product development and marketing. The pet care industry is subject to various regulations concerning product safety, labeling, and marketing claims, which can vary by state and country. According to a report by the Association of American Feed Control Officials, compliance with these regulations can be complex and costly for manufacturers, particularly for those producing pet food and health products. 

These regulatory challenges can lead to increased operational costs and extended timelines for product development are hindering the ability of companies to bring new products to market quickly. Additionally, the lack of uniformity in regulations can create uncertainty for manufacturers and retailers is making it difficult to ensure compliance across different jurisdictions. As a result, companies may face legal risks and reputational damage if they fail to adhere to regulatory requirements. Stakeholders in the pet care market must invest in compliance management systems and engage with regulatory bodies to ensure that their products meet safety and quality standards. 

MARKET OPPORTUNITIES

Expansion of E-commerce in Pet Care 

The North American pet care market presents significant opportunities for growth through the expansion of e-commerce platforms dedicated to pet products and services. The shift towards online shopping has accelerated in recent years, particularly during the COVID-19 pandemic, as consumers increasingly seek the convenience of purchasing pet care items from the comfort of their homes. E-commerce platforms offer a wide range of products, including pet food, toys, grooming supplies, and health products, often at competitive prices. The convenience of home delivery and the ability to compare products and prices easily are driving consumer preferences towards online shopping. Additionally, the rise of subscription services for pet food and supplies is further enhancing the appeal of e-commerce in the pet care market. The demand for e-commerce solutions is expected to grow significantly by creating lucrative opportunities for retailers and service providers in the North American pet care market. 

Growth of Pet Health and Wellness Products 

Another promising opportunity within the North American pet care market lies in the growth of pet health and wellness products. There is a rising demand for products that promote overall health, including supplements, organic food, and specialized diets as pet owners increasingly prioritize the health and well-being of their pets. The increasing awareness of pet nutrition and preventive healthcare is driving this demand, as owners seek to enhance their pets' quality of life and longevity. Additionally, the growing trend of pet humanization has led to a greater willingness among consumers to invest in premium health products for their pets. This includes not only food and supplements but also wellness services such as veterinary care, grooming, and fitness programs. The focus on pet health and wellness continues to rise due to the demand for innovative products and services in this segment is expected to grow significantly. 

REPORT COVERAGE

SEGMENTAL INSIGHTS

By Product Type Insights 

The pet food products segment was the largest and held 40.3% of the North American pet care market share in 2024. This dominance can be attributed to the essential nature of pet food in the overall pet care ecosystem, as it is a primary concern for pet owners. The pet food market has seen a significant shift towards premium and specialized products, including organic, grain-free, and breed-specific formulations. This trend is driven by the growing awareness of pet nutrition and the desire of pet owners to provide the best possible diet for their animals. Additionally, the rise of e-commerce has made it easier for consumers to access a wider variety of pet food products that further fuels the market growth.  

The veterinary care segment is projected to experience a CAGR of 10.3% from 2025 to 2033. This growth is driven by the increasing recognition of the importance of regular veterinary care in maintaining pet health and preventing diseases. The growing awareness of pet health and wellness, coupled with the increasing availability of advanced veterinary services is propelling the demand for veterinary care. Pet owners are increasingly willing to invest in preventive care, vaccinations, and specialized treatments to ensure their pets lead healthy lives. Additionally, the rise of telemedicine in veterinary care has made it easier for pet owners to access veterinary services, further driving market growth. The demand for veterinary care services is expected to grow significantly by positioning this segment for rapid expansion in the North American pet care market. 

By Pet Type Insights 

The dogs segment was accounted in holding 60.3% of the North America pet care market share in 2024. This dominance can be attributed to the popularity of dogs as pets, with approximately 69 million households in the U.S. owning at least one dog, according to the American Pet Products Association. The dog care includes a wide range of offerings such as food, grooming, training, and healthcare services. The growing trend of pet humanization has led to an increase in spending on premium dog products, such as organic food, specialized diets, and high-quality grooming services. Additionally, the rise of dog-related activities, such as training classes and dog parks, has further fueled the demand for dog care products and services.  

The cats segment is anticipated to witness a fastest CAGR of 8.4% from 2025 to 2033. This growth is driven by the increasing popularity of cats as pets, with approximately 42 million households in the U.S. owning at least one cat, according to the American Pet Products Association. The growing awareness of cat health and wellness is coupled with the increasing availability of specialized cat products. Pet owners are increasingly investing in high-quality cat food, litter, and healthcare services to ensure their feline companions lead healthy lives. Additionally, the rise of e-commerce has made it easier for consumers to access a wider variety of cat products. The demand for cat-related offerings is expected to grow significantly is positioning this segment for rapid expansion in the North American pet care market. 

By Distribution Channel Insights 

The offline segment was the largest by occupying significant share of the North American pet care market in 2024. This dominance can be attributed to the traditional retail landscape, where pet owners have historically purchased pet care products from brick-and-mortar stores, including pet specialty shops, supermarkets, and veterinary clinics. Offline retail channels offer pet owners the opportunity to physically inspect products, consult with knowledgeable staff, and access a wide range of offerings in one location. Additionally, many consumers prefer the immediacy of purchasing pet care products in-store rather than waiting for online deliveries. The presence of promotional events and in-store discounts further enhances the appeal of offline shopping.  

The online pet care segment is projected to experience a CAGR of 20.5% from 2025 to 2033. This growth is driven by the increasing adoption of e-commerce platforms for pet care products, as consumers seek the convenience of shopping from home. Online retail channels offer a wide range of products, including pet food, toys, grooming supplies, and health products, often at competitive prices. The convenience of home delivery and the ability to compare products and prices easily are driving consumer preferences towards online shopping. Additionally, the rise of subscription services for pet food and supplies has further enhanced the appeal of online shopping in the pet care market. These services allow pet owners to receive regular deliveries of essential products by ensuring they never run out of supplies while often providing cost savings through bulk purchasing. 

REGIONAL ANALYSIS

The United States was the largest country by holding the dominant share of 70.9% in the North American pet care market in 2024. The U.S. market is characterized by a robust demand for pet care products and services driven by high pet ownership rates and a growing trend of pet humanization. According to the American Pet Products Association, approximately 70% of U.S. households own a pet, which translates to around 90 million homes. This significant pet population drives substantial spending on pet care, with total expenditures reaching over $100 billion in 2022. The presence of major pet care brands and a well-established retail infrastructure further contribute to the country's dominant position in the market. Additionally, the increasing focus on pet health and wellness, coupled with the rise of e-commerce, is driving investments in innovative pet care solutions.  

Canada pet care market is lucratively growing with an estimated CAGR of 20.6% during the forecast period. The Canadian pet care market is influenced by the country's diverse pet ownership landscape, which includes a significant number of households with pets. According to Statistics Canada, approximately 41% of Canadian households own at least one pet by contributing to a growing demand for pet care products and services. The Canadian government has implemented various initiatives aimed at promoting responsible pet ownership and enhancing animal welfare, further driving the adoption of pet care solutions. Additionally, the increasing focus on premium pet products and services, such as organic food and specialized veterinary care, is leading to increased investments in the Canadian pet care market.  

KEY MARKET PLAYERS

Petmate, Colgate-Palmolive Co, Nestle Purina Petcare, Mars Group Holdings Corp, The Hartz Mountain Corporation, General Mills Inc are playing dominating role in the North America pet care market.

MARKET SEGMENTATION

This research report on the North American pet care market has been segmented and sub-segmented based on the following categories.

By Product Type

• Pet Food Products
• Veterinary Care
• Others

Pet Type

• Dog
• Cat
• Others

By Distribution Channel

• Online
• Offline

By Country

• The United States
• Canada
• Rest of North America