The North American mHealth Market size was valued at USD 28.72 Billion in 2024. This value is expected to reach USD 82.50 Billion by 2032, showcasing a CAGR of 14.10% from 2024 to 2032.
mHealth or mobile health provides access to smartphones, tablets, and other devices to get information and help from the health care department. It is also a branch of the eHealth market that collects patient data and ensures their safety.
The increasing adoption and usage of electronic devices such as mobile phones, tablets, and laptops and the rise in the geriatric population in this region account for more growth of the mHealth market in North America as senior people find difficulties traveling for check-ups and hence use mobile healthcare services. In addition, technological advancements like data collection and patient monitoring contribute to market growth. Also, advances in 3G and 4G plans, a rise in diseases and spread of infections, a rise in lifestyle-related diseases, and demand for cost-efficient healthcare plans boost the market growth.
Increasing usage of smartwatches and wearable devices for fitness to improve health is another key factor driving the market growth. Nearly one in five Americans use these intelligent/wearable devices. Most people use them to track their daily health using an application connected to smart devices. For example, heart problem patients primarily use this wearable device, and it helps to store and send all the data about the body's reactions to predict the critical issues that may occur and treat them before any critical consequences. Advancements in wireless sensors and digital technology have driven the use of wearable devices in recent years. It helps to examine, track, and monitor the condition of the people wearing the smart devices. These technological gadgets collect information through a smart device and send it to the healthcare provider for further analysis.
Increasing advancements in mHealth also drive the market forward. Most researchers focus on manufacturing various types of wearable devices and healthcare applications, further promoting the demand in the region. In addition, increasing the interactive facilities between the patient and the healthcare systems through the mHealth app boosts the use of mHealth in a large population.
Growing adoption and usage of mHealth among healthcare providers and patients further accelerates the mHealth market growth in North America. Due to the increasing number of chronic diseases, people require daily updates on their health to avoid critical consequences. People in recent times have hectic lifestyles and find it challenging to make time to go to hospitals and make appointments for their treatment. Booking hospital appointments has become difficult due to the increase in patient population and decrease in the Number of healthcare providers; therefore, most of the people who require a daily appointment with the doctor use the mHealth systems, which can help them get treatment and the suggestion from the doctor from any place at any time. mHealth apps can send daily sugar, blood pressure reports, and other updates to the healthcare provider, which helps monitor any changes to their daily habits. mHealth applications are a cheaper alternative to healthcare settings, hence rising in popularity.
Due to the increasing connectivity to the internet and smartphones worldwide, mHealth has gained popularity in the North American region. In addition, internet access has increased and spread even to small regions in recent years due to the use of advanced technology in the broadband network. This helps to connect to the healthcare provider through a video or audio call from the smart device.
The data privacy issue is the primary factor restraining the growth of the North American mHealth market. In addition, issues in mobile apps and inaccurate data due to some bugs in the application also hamper the market growth. For instance, this market mainly works on collecting patient data, and there's more possibility of data theft which cybersecurity and skilled staff need to rectify. In such cases, the market faced a lot of losses and problems. The lack of regulations and standards is a back point for the market. Also, the human resources required for maintaining the stability and working of healthcare is more; hence, in case of a lack of skilled staff, the market must halt. Healthcare providers' weak guidance to people about mobile healthcare apps also turned out to hold market growth.
Regionally, North America dominated the global market in 2023 and is predicted to continue its dominance during the forecast period owing to the availability of technological advancements. In addition, due to more awareness of being healthy and fit and people being more concerned about fitness goals, around 90% of consumers download mobile healthcare apps in this region.
The U.S. mHealth market dominated the North American region in 2023 owing to the increasing healthcare expenditure, growing awareness among people about their health, increasing older population, and increasing chronic diseases such as diabetes and heart-related issues. These mobile apps are used mainly by the older population. Nearly 17% of people in the US are aged above 60. Most of these people are suffering from type 2 diabetes which requires continuous glucose monitoring. There are nearly 350,000 apps available for smart devices that can store glucose-related information and send it to the healthcare provider for the medication dosage to be used without having to go to a healthcare provider. The dense population in the United States is also beneficial for the growth of the mobile health market. Due to the increased adoption of mobile in the healthcare industry, the mobile healthcare market is immensely in growth in the United States.
Canada had a considerable share in the North American market in 2023 due to the increasing pandemic and increasing research on the disease to provide better treatment to their population. According to a recent survey in Canada, nearly 34% of the population uses health-related apps on mobile devices. In addition, several awareness programs have been conducted for older people to use this mobile app for their health track. In addition, there are more advances from healthcare IT and telecom companies for remote healthcare and patient monitoring.
Companies playing a dominant role in the North America mHealth Market profiled in this report are I health lab.inc, Philips Healthcare, Cardionet.inc, QUALCOMM life, Samsung Electronics Co. Ltd, Medtronic Inc, and Vodafone.
Frequently Asked Questions
Privacy and security concerns, a lack of standardization, and the need for better regulatory frameworks are some of the major challenges to the North American mHealth market.
Apple, Inc., Johnson & Johnson, Medtronic, Inc., and Roche Holding AG are some of the key players in the North American mHealth market.
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