North America Immune Health Supplements Market Segmented by ingredient type (Vitamins, Minerals, Herbal/Biotic Extract, Amino Acid, Probiotic, Omega-3 Fatty Acid, and others), by forms (Soft Gels/Pills, Tablets, Powder and Liquid), by sales channels (Online Retailing and Store Based Retailing), by age group (Children, Adult, Old Age) And By Country (US, Canada and Rest of North America) - Growth, Size, Share, Trends, and Forecasts (2024 to 2032)

Updated On: June, 2024
ID: 9500
Pages: 140

North America Immune Health Supplements Market Size (2024 to 2032)

The North America Immune Health Supplements market is predicted to reach USD 9.62 billion in 2024 and USD 21.32 billion by 2032, growing at a CAGR of 10.46% during the forecast period.

MARKET OVERVIEW

Day by day rising for the demand of immune supplements products, rising uses of nutritional products, awareness of medicinal supplements is the factor that will encourage the immune supplements market in future. Every school and college, offices, institutions, are arranging sport events to the enjoyments as well as healthy life, so, the demand for the immune health supplements increases and production also increases depends on the consumer. Rising weight loss patients in the US and Canada is driving the local market growth. Mexico is the country that has highest protein intake as an immunity booster, and companies trying to implement new products into the market to enhance the health and wellness of consumers.

Amway and Pfizer are the major drivers in North America immune health supplements market. COVID -19 is ramping up the North America immune health supplements market due to the urge for more immunity power, the old aged patients having a low immunity that’s why virus attack easily to that patients, so immunity supplements are being used as a booster to fight against virus. Numbers of companies are trying to offer multiple dosage form that will easy to the administration to the consumer. Rising awareness towards advantages of dietary supplements, nutrition, and calorie reduction are the important factors responsible for the growth of North American immune health supplements market.

MARKET DRIVERS

Rising awareness regarding health and nutrition among consumers is increasing demand for immune health supplements in this area. The US is the largest dietary supplements consumer in North America. Rising cardiovascular disease issues, professional workers, increasing sport consumer, fitness centres, gyms, are the major drivers in North America immune health supplements market. The US has already people that are aware about nutrition where working professionals are the biggest consumer of nutritional supplements. The US has the highest rate in consumption of genetically modified food.  In the US and Canada, rising concern about toxic effect of pharmaceuticals drugs, instead of that consumer give preference to the herbal products that will help boost immunity and wellness. Children and Pregnant women are the major promoters of the market. Due to the chronic disease, old aged consumer improves the market demand.

MARKET RESTRAINTS

Lack of awareness regarding immune health supplements in the consumer is hampering the North America immune health supplements market. There are strict FDA regulations in the region to monitor finished and unfinished supplements, which effect on manufactures entering into North America.

This research report on the North America Immune Health Supplements market has been segmented and sub-segmented into the following categories.

North America Immune Health Supplements Market By Type

  • Vitamins
  • Minerals   
  • Herbal/Biotic Extract
  • Amino Acid  
  • Probiotics
  • Omega-3 Fatty Acid 

North America Immune Health Supplements Market is segmented based on Ingredients into Amino acids, Vitamins, Herbals, Enzymes, Minerals, and Probiotics. Vitamins were majorly used for the production of immune supplements and it valued at 40% of total revenue in 2018 in this area.

North America Immune Health Supplements Market By Form

  • Soft Gels/Pills 
  • Tablets      
  • Powder
  • Liquid        

North America Immune Health supplements Market has been categorised by form into Tablets, Capsule, Soft gel/Pills, Powder and Liquids. Tablets are one of the highest selling forms in 2017. Tablets are considered as profitable to produce as compared to other forms.

North America Immune Health Supplements Market By Sales Channel

  • Online Retailing   
  • Store-Based Retailing 

North America Immune Health Supplements Market has been segmented by sales channel into Online Retailing and Store-based Retailing. Of these, store-based retailing accounted for a prominent share, which is likely to be overtaken by online retailing in the coming years.

North America Immune Health Supplements Market By Age Group

  • Children   
  • Adult         
  • Old Age

North America Immune Health Supplements Market has been segmented by age group into Adults, Children and Geriatric. Adults have significant consumption of immune health supplements in this vicinity. Due to awareness of the products this market is positively growing in North America.

North America Immune Health Supplements Market By Country

  •  US
  • Canada
  • Mexico
  •  Rest of North America

North America immune health supplements market accounted for 36% share in terms of revenue in the global immune supplements market. North America comes out as the highest market for immune health supplements in 2019. Mexico is anticipated to detected fastest market growth in future, while population growth and urbanization and rising income of the people in Mexico will play a crucial role to enhance the retailer outlets and supermarket. Company expanding stores of the health supplements such as Amway and Herbalife in the U.S. is positively impacting Immune health supplements market.

KEY MARKET PLAYERS

  • Alticor Inc (Amway)
  • EuroPharma Inc.
  • Nutramax laboratory
  • General nutrition centers.
  • Pfizer
  • Abbott
  • Bayer AG
  • Sanofi
  • LivaNova PLC
  • Bio-tech pharmacal Inc.

RECENT HAPPENINGS IN THE MARKET

  • The many companies launches their products due to coronavirus disease it spread worldwide, all countries people try to boost immunity with the help of immune health supplements products. Awareness of sport activities and fitness centre consumer desire for new products that will get beneficial for them.
  • In 2018, Mineralife launches first immune capsule product in North America formulated with antimicrobial and patented ingredients CHD-FA to support for immune system health. Fulvic acid has been play significant role against viruses, bacteria and other foreign antigens. The products have three functions such as booster, builder and recovery.
  • The current situation and consumers demand for immunity booster products, people more focus on their health during the lockdown period, people want protective treatments at home instead of go to hospitals. Amway focuses more on new products and expand their business worldwide, and the major areas are North America and Europe.

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