North America Cocktail Market

North America Cocktail Market Size (2024 to 2032)

The size of the cocktail market in North America was valued at USD 0.37 billion in 2023 and is estimated to grow at a CAGR of 12.03% from 2024 to 2032. The North American cocktail market is anticipated to be worth USD 1.01 billion by 2032 from USD 0.41 billion in 2024.

A cocktail is a mixture of two or more beverages, at least one among them containing alcohol. When a mixed drink includes only a mixer and a distilled spirit, such as fruit juice or soda, it is a highball. When a cocktail contains only a liqueur and a distilled spirit, it is a duo and when it adds a mixer, it is called a trio. Additional ingredients utilized can be sugar, milk, cream, honey, and various herbs. The beverages that are used in the preparation of cocktails are usually gin, vodka, whiskey, brandy, tequila, cachaça, and rum. Cocktails vary in the ingredients present in them from one region to another. Two creations can also have the same name but taste can be very different because of differences in the preparation of drinks.

Growth in cocktail consumption due to a rise in change in lifestyles and growing disposable incomes drive the growth of the market. Also, the availability of botanical & vegetable cocktails is the key driver of the North America cocktail market. Deep-rooted cocktail culture in some countries and higher cocktail consumption rates are expected to provide opportunities for growth to market players.

However, since excessive drinking can cause heart and liver damage, depression and cancer development, the growth of this market is restrained.

This research report on the North American cocktail market has been segmented and sub-segmented based on the following categories.

North America Cocktail Market By Type

• Short Drink
• Long Drink

The long-drink segment is expected to have the largest share of the North American market during the forecast period.

North America Cocktail Market  By Application

• Backyard BBQ
• Wedding Ceremonies
• Cocktail Party
• Other Applications

North America Cocktail Market By Distribution Channel

• Bars And Restaurants
• Supermarkets And Hypermarkets
• Convenience Stores
• Online Retail

North America Cocktail Market By Country

• The U.S.
• Canada
• Mexico
• Rest of North America

North America had the largest market for cocktails in the world by share in 2023. In the North America region, the United States has the largest market share. Factors such as rising consumption of alcohol and growing disposable incomes are expected to drive the market growth in the region.

KEY MARKET PLAYERS

Companies playing a major role in the North American cocktail market include Bols, Captain Morgan, Siam Winery Co. Ltd., Cointreau, Belvedere, Rio Wine, Snake Oil Cocktail Company, Miami Cocktail Co and Bombay Sapphire.