North America Brown Sugar Market

North America Brown Sugar Market Analysis:

North America Brown Sugar Market was worth USD 4.24 billion in 2020 and estimated to be growing at a CAGR of 8.26%, to reach USD 7.12 billion by 2026.

Brown Sugar is a sucrose sugar product which has a distinctive brown color due to the presence of molasses. It is either a partially refined or unrefined soft sugar which consists of sugar crystals with some residual molasses content which is natural brown sugar, or it is produced by the addition of molasses to refined white sugar which is called commercial brown sugar.

Brown sugar is commonly produced by adding sugarcane molasses to white sugar crystals which is completely refined to carefully control the ratio of sugar crystals to molasses and to reduce cost of manufacturing. Brown sugar which is prepared in this manner is often much rougher than its unrefined equivalent and its molasses can be easily removed from the crystals by simply washing to obtain white sugar crystals; in contrast, with unrefined brown sugar, washing will reveal underlying crystals which have off-white colour due to the presence of molasses. The white sugar used can be from either cane or beet, as the nutritional value, chemical composition, colour, and taste of fully refined white sugar is the same for practical purposes.

North America Brown Sugar Market Drivers:

The driving factors of North America Brown Sugar market are the growth of the food and beverages industry in urban areas in recent times. The demand for beverages in particular has increased dramatically due to the growing demand from urban areas, where sweetened beverages have become increasingly popular, and is going to be a key driver for the brown sugar market in the forecast period. The growing demand for energy drinks and fruit-flavoured or fruit-based beverages is likely to remain a key driver for the brown sugar market, since the molasses content of brown sugar and its brown colour usually make it unpopular for using it as table sugar in households.

North America Brown Sugar Market Segmentation:

North America Brown Sugar Market is segmented based on type into light brown sugar and dark brown sugar. Based on application, the market is divided into bakery, confectionary, ice-creams and beverages. By distribution channel, the market is categorised into hypermarkets and supermarkets, convenience stores, retailers and speciality stores.

The North America Brown Sugar market is divided based on geography into United States, Canada and Mexico. North America has the second largest market for brown sugar in the world by share. In the North America region, United States of America has the largest share while Canada is expected to grow at the fastest rate. Factors such as growing consumption of sweetened drinks and growing sugar production are expected to propel the market growth in the region.

North America Brown Sugar Market Key Players:

Some of the major players in the market are AkzoNobel NV, Masco Corporation, Hempel A/S, Axalta Coating Systems Ltd., Jotun A/S, The Valspar Corporation, Nippon Paint Holding Co. Ltd., BASF SE, and PPG Industries Inc.