The applesauce market size in North America was valued at USD 760 million in 2023. The North American market is estimated to be worth USD 1.13 billion by 2032, from USD 790 million in 2024, growing at a CAGR of 4.5% from 2024 to 2032. In North America, the U.S. is the second largest producer. It has a large number of applesauce producers.
The applesauce market is excellent; there is a wide range of apple sauce products available in the market due to the various benefits apple sauce can provide to the end users. Unsweetened applesauce can help in weight loss, applesauce has the abundance of dietary fibres which keeps the digestive system healthy. Applesauce is the storehouse of antioxidants, which are required for good health as antioxidants keep free radicals under check. As per the U.S. apple association, the consumption of apples every day keeps diseases like Alzheimer's and heart stroke at bay.
Applesauce can be eaten in combination with other food and beverage items or alone. The concern of people towards a healthy lifestyle and the benefits of eating applesauce, like antioxidant properties, high fiber content, and good taste, are the drivers for this market sector. Applesauce is being sold all over the world, and end users are enjoying this wonderful food product and living a disease-free life. The applesauce market has a new trend of producing applesauce fusion products where classic applesauce is mixed with several spices and fruits for different tastes and health benefits. This trend is savoury to the end users and hence the sales of the applesauce market are growing. Earlier, sweetened and unsweetened food products were the only options available to the consumer; however, now producers have increased options to attract more consumers and target a larger market.
Unsweetened applesauce helps in weight loss, whereas sweetened and flavored applesauce sauce is relished by dessert lovers. Flavors like cinnamon, cranberry, raspberry, maple, strawberry, peach, and mixed berries are available. Packaging plays a significant role in keeping the product hygienic, safe, and tasty. Packaging variety brings several options for the end users, enhancing sales and revenues as options attract consumers. Type of packaging determines the price of the product, thus, it is the important factor from the market point of view.
Materne North America Corp (GoGO sqeezy), Vermont Village Artisan Cannery, White House, Santa Cruz Natural Incorporated, Motts General Mills, Musselman's and Andros Group (Old Virginia) are a few of the notable players in the North American applesauce market.
This research report on the North American applesauce market is segmented and sub-segmented into the following categories.
By Product Type
By Packaging Type
By Distribution Channel
By Country
Frequently Asked Questions
Applesauce is a puree made from cooked apples, often with added sweeteners or flavorings. It is commonly consumed as a snack, dessert, or ingredient in cooking and baking.
North America offers a variety of applesauce options, including sweetened, unsweetened, flavored (such as cinnamon or mixed fruit), and organic varieties. Consumers can also find chunky or smooth textures to suit their preferences.
Yes, applesauce can be used as a substitute for oil or butter in recipes to reduce fat content while adding moisture. It is commonly used in baking recipes for cakes, muffins, and cookies, as well as in savory dishes like meat marinades and sauces.
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