The global mobile device management (MDM) market was worth USD 25.06 billion in 2023. The global market is determined to extend from USD 30.77 billion in 2024 to arrive at USD 159.12 billion by 2032, garnering a CAGR of 22.8% during the conjecture period.
Smartphones and various other mobile devices are now part of our daily life. These mobile devices are vulnerable to security threats. Mobile Device Management (MDM) is software used by IT departments to monitor, protect, and store information on mobile devices. Several organizations use third-party MDM software to manage their mobile devices.
Mobile Device Management (MDM) helps businesses protect, monitor, deploy, integrate, and manage mobile devices such as smartphones, tablets, laptops, and desktops. Mobile Device Management provides a number of services, such as remote device configuration and management, inventory and asset management, operating system installation and upgrades, and management of application levels and costs. Mobile device management comes down to adding an extra layer of security and ensuring a way to monitor device activity. It provides device platform-specific functions such as device encryption, platform-specific policies, and SD card encryption. Tracking geographic location, connectivity profiles (VPN, Wi-Fi, Bluetooth), and many other functions are part of the MDM suite.
With the rapidly increasing trend of BYOD, a new set of considerations for connectivity, security, management, and privacy are emerging. The employees of each company have different mobile service providers, and the devices run on different operating systems. The risks inherent in the BYOD policy have resulted in the use of mobile device management software by an IT department to manage, monitor, and protect employees' smartphones, laptops, tablets, and other mobile devices that are used in the workplace.
Cloud-based deployment is expected to experience a faster growth rate in the market as the solution is rapidly adopted by various organizations across the enterprise landscape due to its flexible, fluid, scalable, and affordable functionality.
In addition, cloud-based solutions enable IT teams to have functions such as enrolling, locking, managing and protecting devices remotely. Modern mobile devices use different operating systems which require regular firmware updates of their platforms for the proper functioning of the device. A MDM solution on cloud allows faster response compared to an on-premises solution in terms of upgrades.
Several end-user verticals, like manufacturing, transportation, utilities, telecommunications, logistics, and retail, prefer cloud-based MDM owing to the benefits they offer. In addition, several small and medium-sized enterprises are also turning towards cloud solutions because of budget constraints and the ease of access to such solutions.
The growing trend of bringing your own device (BYOD) to the workplace has increased the need for mobile device management software. The growing number of cloud-based infrastructures around the world has driven the market. Mobile device management software offers several advantages to companies, such as automation, which saves time, increases productivity, improves security and remote management, and thus allows the market to develop in a healthy way.
However, due to privacy concerns, many employees in an organization have been reluctant to implement the MDM solution on their mobile devices, which could affect the growth of the market.
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REPORT METRIC |
DETAILS |
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Market Size Available |
2023 to 2032 |
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Base Year |
2023 |
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Forecast Period |
2024 to 2032 |
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CAGR |
22.8% |
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Segments Covered |
By Solutions, Vertical, and Region. |
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Various Analyses Covered |
Global, Regional & Country Level Analysis, Segment-Level Analysis, DROC, PESTLE Analysis, Porter’s Five Forces Analysis, Competitive Landscape, Analyst Overview on Investment Opportunities |
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Regions Covered |
North America, Europe, APAC, Latin America, Middle East & Africa |
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Market Leaders Profiled |
IBM Corporation, Citrix Systems, VMware AirWatch, MobileIron, NetPlus Amtel, SAP, Symantec Corporation, BlackBerry Ltd., SOTI, Inc., Sophos, Microsoft Corporation , and Others. |
According to the solution, the mobile device management market has been segmented into device management, application management, security management, network service management, and others. The application management segment accounted for a dominant portion in the international marketplace. Also, it is expected to continue to dominate the global market during the forecast period and to be the fastest growing solution in this market. The security management, device management, and network service management segments are expected to experience significant growth in the coming years.
The global mobile device management market can be segmented based on vertical in education, healthcare, banking, financial services and insurance (BFSI), retail, manufacturing, and others. This market is dominated by the banking, financial services, and insurance segments in the review period. Besides, education is expected to be the fastest-growing vertical sector in this market.
By geography, North America was the largest region of the global mobile device management market due to the rise in the mobile workforce, the trend, and the penetration of BYOD (bring your own device) rise of smartphones and tablets. North America, followed by Asia-Pacific and Europe. Asia-Pacific is expected to become the fastest-growing area in the coming years due to the high percentage of youth, the increasing use of local brands of tablets and smartphones for business purposes, and the growing trend of BYOD.
Some of the major players in the global mobile device management market include IBM Corporation, Citrix Systems, VMware AirWatch, MobileIron, NetPlus Amtel, SAP, Symantec Corporation, BlackBerry Ltd., SOTI, Inc., Sophos, and Microsoft Corporation.
August 2019, VMware, Inc., at VMworld 2019, released new innovations for its MDM / EMM solution, the VMware Workspace ONE digital workspace platform. New innovations are touted to enhance employee productivity. The innovations also allow IT teams to take advantage of automation and improve the management and security of any application, in any cloud, delivered to any device.
By Solutions
By Vertical
By Region
Frequently Asked Questions
Mobile Device Management vendors offer scalable solutions tailored to the requirements and budgets of SMEs, enabling them to efficiently manage and secure their mobile devices, streamline IT operations, and ensure compliance with data protection regulations, without investing in expensive infrastructure or dedicated IT staff.
Some of the emerging trends in the global Mobile Device Management market include the integration of artificial intelligence and machine learning technologies for enhanced security and automation, the adoption of zero-trust security frameworks, and the rise of Unified Endpoint Management (UEM) solutions that encompass all endpoints, including mobile devices, PCs, and IoT devices.
Mobile Device Management solutions empower organizations to implement and enforce remote work policies by providing secure access to corporate data and applications from anywhere, on any device. Features like secure VPN connections, containerization, and mobile application management ensure data security and compliance even in a distributed workforce environment.
When selecting a Mobile Device Management solution, enterprises should consider factors such as security features (e.g., encryption, data loss prevention), scalability and flexibility to support diverse device types and operating systems, ease of deployment and management, compliance with industry regulations, and vendor reputation and support services. Additionally, integration capabilities with existing IT infrastructure and future-proofing for emerging technologies should also be evaluated.
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