The global military fitness training equipment market is expected to reach USD 1.07 billion in 2024 and USD 1.92 billion by 2032, growing at a CAGR of 7.6% during the forecast period.
The military fitness training equipment constitutes exercise machines and devices that help control the physical exercises of soldiers. It helps improve endurance, develop joint strength and flexibility of the body and maintain mental strength and agility. With the increasing security threats and protests across the world, it is essential to have physical soundness for soldiers and other military personnel. Therefore, the need for fitness training equipment also increases with the increasing defense spending of both developed and developing nations.
One of the main drivers of global military fitness training equipment market growth is the increasing importance of the benefits of professional and personal fitness. Numerous defense authorities are taking steps to provide advanced fitness equipment that motivates soldiers to exercise regularly. The benefits like low injuries reduced health care costs, improved resistance and increased physical and mental health make soldiers typically use exercise equipment. In addition, soldiers often undergo military training and physical examination as part of their promotions, which increases the soldier's focus on the development of physical strength for professional and personal benefit. One of the latest trends that are gaining popularity in the fitness market is the application of technology in the fitness industry.
To meet the growing demand, manufacturers will begin to introduce technologically advanced fitness equipment that offers better performance and more excellent safety. The aerobic exercise team, for example, encourages soldiers to exercise regularly by increasing their heart rate and rhythmically using their main muscles. Also, the availability of fitness equipment that saves time and reduces the time spent on physical training will accelerate market growth. The military is creating a professional plan to implement the vision of the army, such as a mandatory physical training session with personalized equipment. Besides, there is mission-oriented training in unusual places for the military. The mission-driven practice raises the need for sophisticated and mission-oriented physical training equipment to help grow the global military fitness training equipment market.
The growing demand for yoga and aerobics is hampering the market growth. In addition, key factors such as fierce competition, technological advances, changes in government policies and environmental regulations challenge worldwide business growth.
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REPORT METRIC |
DETAILS |
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Market Size Available |
2023 to 2032 |
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Base Year |
2023 |
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Forecast Period |
2024 to 2032 |
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CAGR |
7.6% |
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Segments Covered |
By Product Type, and Region |
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Various Analyses Covered |
Global, Regional & Country Level Analysis, Segment-Level Analysis, DROC, PESTLE Analysis, Porter’s Five Forces Analysis, Competitive Landscape, Analyst Overview on Investment Opportunities |
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Regions Covered |
North America, Europe, APAC, Latin America, Middle East & Africa |
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Market Leaders Profiled |
Greenfields Outdoor Fitness, Life Fitness, Movestrong, Promaxima, Anywhere Fitness, Tractive Americas, Technogym and Core Health and Fitness |
Based on the type is likely to grow with the highest CAGR during the forecast period due to a variety of advantages over fixed training equipment. Mobile physical training equipment can be taken anywhere and installed wherever military camps are located. The high revenue share is mainly due to the increased demand for military training equipment for soldiers located in war zones away from distance training areas. This is primarily due to the increase in global conflicts and the participation of military forces in some countries' territorial disputes. Training with portable outdoor physical training equipment is standard in the army, as soldiers' bodies change their focus to training in adverse environments to withstand harsh combat conditions. This is expected to help the sector grow in the coming years.
Currently, North America has the largest market share in the world for military fitness training equipment due to high demand from the US army. The United States has the largest share in the North American military physical training equipment market. The United States is involved in several world conflicts, and the deployment of US troops in many parts of the world is one of the main drivers of the leading market share of North America. There is a mandatory physical exam for US Army personnel. In the United States, there is an army physical fitness program with two components: the scale and the Army Physical Fitness Test (APFT). For Army personnel, APFT must be conducted twice a year and meet the minimum standards to qualify for promotion and transfer. The United States also plans to increase the number of military personnel by 2028 and improve the fitness standards of the military. Such factors are foreseen to drive the market for military fitness equipment in North America during the projection period.
Greenfields Outdoor Fitness focuses on the development of mobile fitness equipment and is expected to grow with the highest CAGR in the coming years.
APFT must be conducted twice a year and meet the minimum standards to qualify for promotion and transfer. The United States also plans to increase military personnel and raise military fitness standards by 2028.
By Product Type
By Region
Frequently Asked Questions
Key drivers of growth include increased military spending, a focus on soldier readiness and physical fitness, advancements in fitness technology, and rising awareness about the importance of physical fitness in the military. Additionally, modernization programs and increased defense budgets in emerging economies contribute to market growth.
Commonly used equipment includes treadmills, rowing machines, weightlifting equipment, resistance training tools, and obstacle course apparatus. Specialized training equipment like combat training simulators and virtual reality fitness systems are also gaining popularity.
The military fitness training equipment market differs from the civilian market in terms of equipment durability, functionality, and specific training requirements. Military equipment is designed to withstand harsh environments and rigorous use. It also often includes specialized equipment tailored for combat readiness and operational fitness.
Future trends include the integration of artificial intelligence and machine learning in fitness equipment, the development of portable and multi-functional training tools, and increased adoption of virtual reality and augmented reality for immersive training experiences. Additionally, there is a growing focus on customized and data-driven fitness programs tailored to individual soldier needs.
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