The powder coating market size in the Middle East and Africa was valued at USD 0.85 billion in 2023. The regional market is anticipated to grow at a CAGR of 6.19% from 2024 to 2032 and be worth USD 1.46 billion by 2032 from USD 0.90 billion in 2024.
Powder coating is a dry finishing process that applies a durable, high-quality finish to various surfaces, including metals, plastics, and wood. It is widely used in automotive, construction, consumer goods, and general industrial applications due to its superior durability, resistance to corrosion, and eco-friendliness. The robust construction activities in countries such as the United Arab Emirates and Saudi Arabia are propelling the powder coatings market in the Middle East and Africa. According to the Gulf Cooperation Council (GCC), construction contributes over 6% to the GDP of the region, which is driving the demand for powder-coated architectural components. In Africa, the rising automotive sector and growing manufacturing industries are key drivers. For instance, the South African Automotive Industry Export Council reports that the automotive sector contributes 6.4% to the country’s GDP, with powder coating being a preferred method for enhancing vehicle components.
The construction industry in the Middle East is a primary driver of the powder coating market, propelled by large-scale infrastructure projects. Countries like Saudi Arabia and the UAE are investing heavily in urban development, including megaprojects such as NEOM and Expo City Dubai. According to the Saudi Ministry of Investment, the construction sector accounted for 6.5% of the country’s GDP in 2022. Powder coatings are widely used in architectural components, such as aluminum frames and metal facades, due to their superior durability and aesthetic appeal. The region’s hot climate also necessitates coatings with enhanced resistance to weathering, further increasing demand for advanced powder coating solutions.
The growing automotive sector in Africa significantly contributes to the growth of the powder coating market as manufacturers adopt durable and eco-friendly coatings for vehicle components. South Africa, a leading automotive hub, produced over 500,000 vehicles in 2022, as reported by the South African Automotive Industry Export Council. Powder coatings are extensively used in automotive manufacturing for their corrosion resistance and ability to enhance the visual appeal of parts like wheels, chassis, and body frames. As African nations invest in local automotive production and assembly plants, the demand for high-performance, sustainable coatings is expected to rise, creating opportunities for powder coating manufacturers across the region.
The adoption of powder coating technology in the Middle East and Africa is restrained by high initial investment costs associated with setting up equipment and facilities. Powder coating systems require advanced machinery, including spray booths, curing ovens, and application tools, which can be cost-prohibitive for small and medium-sized enterprises (SMEs). According to the African Development Bank, SMEs account for 90% of businesses in Africa, many of which face financial constraints in upgrading to such advanced technologies. This economic barrier limits market penetration, particularly in developing regions where traditional liquid coatings remain a cheaper alternative despite their lower durability and environmental performance.
A shortage of technical expertise and skilled labor hampers the adoption of powder coating technologies across the Middle East and Africa. Many businesses in these regions lack trained professionals capable of operating advanced coating equipment and ensuring optimal application quality. The International Labour Organization reports that sub-Saharan Africa has one of the lowest rates of skilled workforce availability globally, at only 6%. Similarly, Middle Eastern countries also face challenges in aligning workforce skills with advanced industrial technologies. This skills gap not only reduces operational efficiency but also discourages manufacturers from transitioning to powder coating systems, thus restraining market growth in both regions.
The increasing emphasis on environmental sustainability creates a significant opportunity for the powder coating market in the Middle East and Africa. Powder coatings, which emit negligible volatile organic compounds (VOCs), are gaining traction as eco-friendly alternatives to traditional liquid coatings. Governments in the region are enforcing stricter environmental regulations, such as Saudi Arabia’s Vision 2030 initiative, which promotes green industrial practices. The United Nations Environment Programme highlights that countries in Africa are adopting policies to reduce carbon emissions, boosting demand for sustainable coatings. This shift aligns with global trends, positioning powder coatings as the preferred choice for industries striving to meet both regulatory compliance and sustainability goals.
Rapid infrastructure development in emerging economies within the Middle East and Africa presents a lucrative opportunity for the powder coating market. Nations like Egypt and Nigeria are witnessing substantial investments in housing, transportation, and industrial projects. For example, Egypt’s Vision 2030 includes massive infrastructure initiatives, such as the construction of the New Administrative Capital. According to the African Union Development Agency, infrastructure projects in Africa require annual investments of $93 billion, much of which is allocated to construction. Powder coatings are integral to protecting and enhancing the durability of metal structures used in these projects, driving demand as regional infrastructure continues to expand.
Inconsistent energy supply across several countries in the Middle East and Africa is a significant challenge for the powder coating market. Powder coating systems rely heavily on energy-intensive curing processes, which require stable and uninterrupted electricity. According to the International Energy Agency, sub-Saharan Africa has an electricity access rate of only 48%, with frequent outages affecting industrial operations. Similarly, some Middle Eastern countries, despite higher access rates, face rising energy costs and infrastructure constraints. These challenges disrupt production timelines, increase operational costs, and deter small manufacturers from adopting energy-intensive powder coating technologies, limiting market expansion in energy-deficient regions.
Fluctuations in raw material prices pose a major challenge to the Middle East and Africa powder coating market. Key components like resins, pigments, and additives are often imported, making the market vulnerable to international price changes and currency fluctuations. The African Development Bank notes that many African nations face volatile exchange rates, increasing the cost of imported goods. Additionally, the global disruptions in supply chains caused by geopolitical tensions have amplified raw material price volatility, further straining manufacturers in the region. These rising costs make powder coating products less competitive compared to traditional coatings, hindering adoption, particularly in cost-sensitive markets.
Saudi Arabia dominated the powder coatings market in the Middle East and Africa. The market growth in Saudi Arabia is majorly attributed to its booming construction and industrial sectors, supported by government initiatives like Vision 2030. As per the reports of the Saudi Ministry of Investment, the construction sector contributes over 6.5% to the national GDP, owing to megaprojects such as NEOM and The Red Sea Project. Powder coatings are extensively used in these projects for metal structures, owing to their durability and resistance to harsh climatic conditions. Additionally, Saudi Arabia’s focus on sustainable development has increased demand for eco-friendly coatings. This industrial growth positions the kingdom as a pivotal player in the region’s powder coating market.
The UAE is another major market for powder coatings in this region. Rapid urbanization and its status as a logistics and trade hub are driving the powder coatings market growth in the UAE. The construction industry in the Emirates was valued at over USD 133 billion, according to the UAE Ministry of Economy, which fuels demand for powder coatings in architectural applications. The harsh desert environment of UAE needs high-performance coatings to withstand extreme temperatures and UV exposure. Furthermore, the strategic location of the UAE and robust port infrastructure, including Jebel Ali Port, facilitate the distribution of powder coatings across the Middle East and Africa.
South Africa is the leading market for powder coatings in Africa and the growth of the South African market is primarily driven by the advanced automotive and manufacturing sectors. The South African Automotive Industry Export Council states that the automotive sector contributed 6.4% to the national GDP in 2022, with powder coatings widely used for vehicle components. Additionally, South Africa’s well-established industrial base drives demand for protective and aesthetic coatings across various sectors. Government programs like the Industrial Policy Action Plan support local manufacturing, fostering the adoption of sustainable technologies, including powder coatings.
Jazeera Paints, AKZO Novel NV, PPG Industries, Jotun, and National Paints Factory Co. Ltd are some of the notable companies in the Middle East and Africa powder coating market.
This research report on the Middle East and Africa powder coating market has been segmented and sub-segmented based on the following categories.
By Coating Method
By Application
By Resin Type
By Country
Related Reports
Access the study in MULTIPLE FORMATS
Purchase options starting from $ 1600
Didn’t find what you’re looking for?
TALK TO OUR ANALYST TEAM
Need something within your budget?
NO WORRIES! WE GOT YOU COVERED!
Call us on: +1 888 702 9696 (U.S Toll Free)
Write to us: [email protected]
Reports By Region