The Middle East and Africa Brown Sugar market is predicted to reach USD 1.21 billion in 2024 and USD 1.81 billion by 2029, growing at a CAGR of 8.45% during the forecast period.
Brown Sugar is a sucrose sugar product which has a distinctive brown colour due to the presence of molasses. It is either a partially refined or unrefined soft sugar which consists of sugar crystals with some residual molasses content which is natural brown sugar, or it is produced by the addition of molasses to refined white sugar which is called commercial brown sugar. Brown sugar is commonly produced by adding sugarcane molasses to white sugar crystals which is completely refined to carefully control the ratio of sugar crystals to molasses and to reduce the cost of manufacturing. Brown sugar which is prepared in this manner is often much rougher than its unrefined equivalent and its molasses can be easily removed from the crystals by simply washing to obtain white sugar crystals; in contrast, with unrefined brown sugar, washing will reveal underlying crystals which have off-white colour due to the presence of molasses. The white sugar used can be from either cane or beet, as the nutritional value, chemical composition, colour, and taste of fully refined white sugar is the same for practical purposes.
The driving factors of the Middle East and Africa Brown Sugar market are the growth of the food and beverages industry in urban areas in recent times. The demand for beverages, in particular, has increased dramatically due to the growing demand from urban areas, where sweetened beverages have become increasingly popular, and is going to be a key driver for the brown sugar market in the forecast period. The growing demand for energy drinks and fruit-flavoured or fruit-based beverages is likely to remain a key driver for the brown sugar market since the molasses content of brown sugar and its brown colour usually make it unpopular for use as table sugar in households.
light brown sugar
dark brown sugar
bakery
confectionary
ice-creams
beverages
Middle East and Africa Brown Sugar Market By Distribution Channel
hypermarkets
supermarkets
convenience stores
speciality stores
UAE
Israel
KSA
South Africa
Egypt
The Brown Sugar market in the region is divided based on geography into the Middle East and African regions. Factors such as growing consumption of sweetened drinks and growing sugar production are expected to propel the market growth in the region.
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