The size of the global mental health apps market was worth USD 5.69 billion in 2023. The global market is anticipated to grow at a CAGR of 16.65% from 2024 to 2032 and be worth USD 22.50 billion by 2032 from USD 6.63 billion in 2024.
Mental health problems are characterized by low mood, absence of positive emotions, and various associated cognitive, emotional, and behavioral symptoms. Apps work because they're easy to use, make symptom management more accessible, and increase participation in treatment plans. Mental health apps help improve the monitoring and management of mental health issues. These apps allow users to improve their self-awareness by managing their moods, maintaining good habits, breaking bad ones, and cultivating positive thinking.
Growing lifestyle changes and rising developments in emerging nations are further anticipated to boost the market's growth rate during the forecast period. In addition, the YOY rise in the incidence of mental disorders and YOY growth in the aging population are further favoring the growth of the mental health apps market.
Experts and business leaders have highlighted the value of mental health and well-being for workers in various companies over the past century. Schools and institutes are collaborating with software developers to help students manage stress during their studies. Modern lifestyles and hectic lives have influenced the growing need for the virtual treatment market. Mobile phones have also improved the productivity of many professions and turned them into valuable tools.
The adoption of mental health apps is further fueled by shifting healthcare trends away from traditional treatment models towards patient-centered and individualized care. Mental health management apps, such as anxiety, depression, meditation, and wellness, help maintain overall health, encourage a healthier lifestyle and reduce stress, thereby driving the market. Additionally, growing funding opportunities for developing various mental health applications signify growth opportunities for the market.
Even at present, many areas have connectivity issues. Running mental health apps through low-speed connectivity on smartphones may hamper the growth of the mental health apps market. Moreover, the lack of smartphones in some underdeveloped regions is another factor since every individual does not use smartphones. Also, the increase in smartphone prices with new developments and technologies, along with various functions integrated into the system, obstructs the market's growth. The rising cost of mental health and addiction programs is also expected to restrain the market growth. Another reason could be the excellent availability of several mental health apps online. This makes it difficult for users to select the right and wrong applications. This can obstruct the growth of the mental health apps market.
REPORT METRIC |
DETAILS |
Market Size Available |
2023 to 2032 |
Base Year |
2023 |
Forecast Period |
2024 to 2032 |
CAGR |
16.65% |
Segments Covered |
By Platform Type, Application Type, and Region. |
Various Analyses Covered |
Global, Regional, and country-level analysis; Segment-Level Analysis, DROC; PESTLE Analysis; Porter’s Five Forces Analysis, Competitive Landscape; Analyst Overview of Investment Opportunities |
Regions Covered |
North America, Europe, APAC, Latin America, Middle East & Africa |
Market Leaders Profiled |
Addicaid, NOCD Inc., Talkspace Network, CVS HealthAurora, Headspace Inc., Health CareCalm, cups of TeaSanvello, Happify Inc., and Others. |
iOS is expected to be the platform with the highest market share in revenue owing to high customer usage of iOS and increased adoption.The most significant advantage of iOS over Android is its software updates is that Apple typically supports new iPhones and iPods with iOS updates for five or six years after their release date. Also, all of these devices receive the same updates simultaneously. Thus, the user has full access to the latest updates of all applications.Android is also expected to drive market growth for the increased usage of Android smartphones. This is due to the lower cost of Android smartphones in the market. In addition, they have improved the mental health app market by providing easy access to apps. This significantly increases the mental health apps market over the forecast period.
The stress management segment is expected to be the fastest-growing segment. This is because it helps people quickly adopt low-cost solutions. In addition, the rising prevalence of stress and stress-related disorders and the increasing adoption of beneficial apps for stress reduction and management are the pioneering factors driving the segment's growth over the forecast period. The depression and anxiety management segment is also expected to dominate the market. The rising prevalence of anxiety and depressive disorders and increasing awareness of mental health applications for treating these conditions are some of the major factors supporting the segment's growth.
North America is expected to be the highest region to increase the compound annual growth of the mental health market during the forecast period, owing to the rapid acceptance of smartphones, increase in research, increase in connectivity, and development in mental health applications. Furthermore, most of these apps are based in America, which gives US patients an advantage to access these online services quickly.
However, Asia-Pacific is anticipated to grow the fastest over the forecast period. This increase in market growth is attributed to factors such as increasing demand for connected devices, connectivity, developed features, and increasing adoption of smartphones in the region.
Companies such as Addicaid, NOCD Inc., Talkspace Network, CVS HealthAurora, Headspace Inc., Health CareCalm, cups of TeaSanvello, and Happify Inc. are some of the noteworthy players in the global mental health apps market and profiled in this report.
By Platform Type
By Application Type
By Region
Frequently Asked Questions
North America captured the major share of the worldwide market in 2023.
Addicaid, NOCD Inc., Talkspace Network, CVS HealthAurora, Headspace Inc., Health CareCalm, cups of TeaSanvello, and Happify Inc. are some of the notable companies in the global mental health apps market.
The global mental health apps market size is anticipated to reach USD 5.69 billion in 2023.
Based on platform, the iOS segment had the leading share of the market in 2023.
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