Global Menstrual Cup Market Size, Share, Trends, COVID-19 Impact & Growth Analysis Report – Segmented By Product Type, Material Type, Distribution Channel & Region (North America, Europe, APAC, Latin America, Middle East and Africa) – Industry Forecast from 2024 to 2029

Updated On: June, 2024
ID: 13069
Pages: 190

Global Menstrual Cup Market Size (2024 to 2029)

The global market size of menstrual cups is predicted to rise at a CAGR of 6.67% CAGR from 2024 to 2029 and be worth USD 1280.63 million by 2029 from USD 927.28 million in 2024.

A menstruation cup is a product for female hygiene. It is inserted into the vaginal canal during menstruation to prevent the menstrual fluid from seeping into the clothing. It's a bell-shaped cup with a stem sticking out of the top. It comes in various shapes and sizes, depending on the age range of women. Menstrual cups are generally constructed of flexible silicone, a medical-grade material that is safe to use. Latex and thermoplastic elastomers are also used to manufacture some menstrual cups. These cups catch blood flow while causing minimal disruption to the vaginal pH or bacterial balance. Menstrual cups are a type of feminine hygiene product that is both reusable and disposable and compact and foldable. It is introduced into the vaginal canal and held there for 12 hours. Its goal is to keep menstruation blood from leaking onto your clothes.

Global Menstrual Cup Market DRIVERS:

The menstrual cup market is likely to develop during the forecast period due to the increased acceptance of menstruation cups and the rising popularity of reusable menstrual cup. In addition, menstruation cups help minimize odor, hold more blood than pads or tampons, and are more hygienic than pads and tampons. These factors contribute to the market's expansion. Furthermore, these menstruation cups are made of medically graded and researched materials, making them entirely safe. Other key drivers driving the growth of the menstruation cup market are women's growing awareness of the various products used during menstruation, increased awareness programs done by women's communities, educational institutes, manufacturers, and menstrual cups in different sizes and forms.

In addition, the growing requirement for an environmentally friendly menstrual cup will help drive the usage of reusable menstrual cups. A greater focus on product innovation for feminine hygiene products and unexplored opportunities in developing nations can help the menstrual cup market grow in new directions. Manufacturers are releasing variations that can be connected to smartphone applications using Bluetooth technology to detect changes in menstrual blood color and potential health problems. Other factors, such as expanding consumer spending capacity and implementing favorable government policies and campaigns supporting public health, are expected to propel the market forward. In addition, women's employment increases, resulting in more discretionary cash and higher use of feminine hygiene products. Furthermore, lower prices for feminine hygiene products lead to increased demand for these products worldwide, which is expected to drive the market for menstruation cups in the future years.

Global Menstrual Cup Market RESTRAINTS:

In the forecast period, the dangers connected with the misuse of menstruation cups and the high cost of silicone-grade polymers are projected to limit the growth of the menstrual cup market. Inserting the cups can be challenging for younger girls and those who have never had intercourse. It's also possible that there's an issue with the fit. Depending on an individual's anatomy, using the cup correctly can be difficult. These factors could put the worldwide menstrual cup market challenging.

Impact of COVID-19 on the global menstrual cup market:

The impact of COVID-19 on the menstrual cup market is unknown, although it is projected to last for the next few months. However, during the Coronavirus pandemic, access to period products became more difficult for girls and women. In addition, governments worldwide were obliged to enforce stringent lockdowns and limit the import-export of non-essential products because of the COVID-19 pandemic. This resulted in a sharp drop in the supply of critical raw materials. As a result, the COVID-19 pandemic has had adverse effects on the menstrual cup market.

REPORT COVERAGE:

REPORT METRIC

DETAILS

Market Size Available

2024 to 2029

Base Year

2023

Forecast Period

2024 to 2029

Segments Covered

By Product Type, Material Type, Distribution Channel, and Region

Various Analyses Covered

Global, Regional & Country Level Analysis, Segment-Level Analysis, Drivers, Restraints, Opportunities, Challenges, PESTLE Analysis, Porter’s Five Forces Analysis, Competitive Landscape, Analyst Overview of Investment Opportunities

Regions Covered

North America, Europe, Asia Pacific, Latin America, the Middle East, and Africa

Market Leaders Profiled

FemyCycle, LADYCUP, LOON LAB INC., Lune Group Oy Ltd., Lunette, MeLuna, Mooncup Ltd, SckoonCup

 

This market research report on the global menstrual cup market has been segmented and sub-segmented based on its application, end-user, and region.

Global Menstrual Cup Market – By Product:

  • Disposable
  • Reusable

Based on the product, the reusable menstrual cups segment had the largest share of the global menstrual cup market in 2022 and is predicted to grow at the fastest rate during the forecast period. This is due to the cups' reusability cycle, which varies from one to ten years, depending on the brand. In addition, reusable cups are often made of medical-grade silicones free of irritation and allergies, which is why they are becoming more popular among women. Furthermore, reusability and rising demand for environmentally friendly feminine hygiene products will propel the reusable cup segment forward during the forecast period.

Global Menstrual Cup Market – By Material Type:

  • Medical Grade Silicones
  • Natural Gum Rubber (Latex)
  • Thermoplastic Elastomer (TPE)

Because of the increased need for safe, durable, and non-allergenic products, the medical-grade silicones segment is the most significant contributor to the global menstrual cup market share. Silicones are also hypoallergenic, which means they don't irritate the skin and are highly comfortable; as a result, numerous firms offer silicone menstruation cups. In addition, as compared to latex and thermoplastic elastomer menstruation cups, these silicone menstrual cups are less expensive and non-allergenic.

Global Menstrual Cup Market – By Distribution Channel:

  • Online Stores
  • Pharmacies & Retail Stores

Based on the distribution channel, due to the rise of e-commerce businesses and changing client purchasing patterns, the online stores segment is predicted to grow at the highest CAGR over the forecast period.

Global Menstrual Cup Market – By Region:

  • North America
  • Europe
  • Asia-Pacific
  • Latin America
  • Middle East and Africa

Geographically, North America dominated the worldwide menstrual cup market in 2022 and is expected to continue over the forecast period. The expansion of the North American market is primarily driven by an increase in the number of women in the population and an increase in the demand for environmentally friendly feminine hygiene products. In North America, the United States, among other countries, controls the market for menstrual cups. The menstrual cups market in the United States is expected to rise due to increased organic innovations by significant players in the market, greater consumer awareness for improved menstrual cups, and increased accessibility of menstrual cups.

The Asia Pacific Menstrual Cups Market is expected to grow due to rising awareness for menstrual cups, increasing disposable income, and increasing government and non-government initiatives to promote the adoption of reusable menstrual products, all of which are expected to have an equal impact on the market's overall growth during the forecast period.

Due to rising demand for environmentally friendly feminine products, Germany's vaginal cup segment dominates the European market.

KEY MARKET PARTICIPANTS:

Anigan, Diva International Inc., Earth Care Solutions, FemyCycle, LADYCUP, LOON LAB INC., Lune Group Oy Ltd., Lunette, MeLuna, Mooncup Ltd, SckoonCup, The Keeper, Inc., VCup, and YUUKI are some of the noteworthy players in the global menstrual cups market profiled in this report.

RECENT MARKET HAPPENINGS:

  • In 2020, Diva International unveiled a unique menstrual education collaboration with Plan International Canada to reach Indigenous youth.
  • In 2018, Tampax, Procter & Gamble's top feminine care brand, unveiled the newest option in its line of period protection products, the Tampax Cup, a menstrual cup meant to provide comfort and protection without compromising quality.

 

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Anil Kumar P is research manager at Market Data Forecast and responsible for Healthcare Domain.

Author

Anil Kumar P (Research Manager - Healthcare)

Anil Kumar P is the lead author of this report and the manager of the team responsible for authoring healthcare reports at Market Data Forecast. He holds a Bachelor’s degree in Pharmacy (Hons.) from BITS Pilani, one of India’s premier institutions. Over the past seven years, Anil has gained extensive experience working with multiple market research companies, where he has collaborated with a diverse range of clients—from innovative startups to Fortune 500 companies—delivering data-driven insights and strategic advice that drive business growth.

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Frequently Asked Questions

Which segment by product is expected to lead the menstrual cup market?

The global menstrual cup market was valued at USD 764 million in 2021. This value is further estimated to be worth USD 1,125.5 million by 2027.

Which region led the menstrual cup market in 2023 worldwide?

Geographically, North America dominated the worldwide menstrual cup market in 2023.

Who are the key market participants in the global menstrual cup market?

Companies playing a major role in the global menstrual cup market profiled in this report are Anigan, Diva International Inc., Earth Care Solutions, FemyCycle, LADYCUP, LOON LAB INC., Lune Group Oy Ltd., Lunette, MeLuna, Mooncup Ltd, SckoonCup, The Keeper, Inc., VCup, and YUUKI.

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