The shea butter market size in the Middle East and Africa is predicted to grow at a CAGR of 4.89% from 2024 to 2029 and be worth USD 111 million by 2029 from USD 90 million in 2024.
Shea butter extracted from the fruit of Kartie tree i.e. Shea nut. This tree is a native of Africa and possesses healing properties. It is mainly used to produce Shea butter. Shea butter has tremendous skin care, healing, and medicinal properties which marks its demand in the market by various industries. It is widely used as a substitute for cocoa and palm oil due to its low-fat content.
Various factors driving market demand are continuous rising demand for cocoa equivalent products due to rising chocolate consumption by the world population. A rise in the demand for natural products-based cosmetics and skin care products is becoming another market driver for Shea butter. There has been a rise in consumer awareness for hydrogenated oils containing trans-fat, which further drives the regional market growth.
Factors restraining market growth include the cost of shea butter, which is higher than that of the substitute products palm oil and olive oil, used in soap and other skin care products.
Based on application, the cosmetics segment is expected to hold the major share of the Middle East and Africa shea butter market during the forecast period. There has been a rise in the demand for Shea butter in the cosmetic industry due to its inflammatory, skin care and moisturizing properties.
Star Shea Ltd, Bread For Life, All Pure Nature Ltd, Shea Radiance, VINK CHEMICALS GMBH & CO. KG, Jedwards International, Inc, Lovinah Naturals, Maison Karite Sociedad Limitada, Shebu Industries, Shea Therapy Ltd (formerly trading as AGC Ltd) and The Pure Company are some of the notable companies in the Middle East and Africa shea butter market.
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Frequently Asked Questions
Shea butter is a fat extracted from the nuts of the shea tree (Vitellaria paradoxa) native to West Africa. It is commonly used in cosmetics, skincare products, haircare products, and cooking.
Factors driving the market include increasing consumer demand for natural and organic skincare products, the rise of the beauty and personal care industry in the region, growing awareness about the benefits of shea butter, and its versatility in various applications.
Challenges include fluctuating prices due to factors such as weather conditions and market demand, limited access to markets and distribution channels, lack of infrastructure for processing and storage, and issues related to quality control and certification.
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