The Middle East and Africa Carbonated Soft Drinks Market was worth USD 23.97 billion in 2024 and is estimated to be growing at a CAGR of 2.82%, to reach USD 29.94 billion by 2032.
A soft drink is a beverage that consists of carbonated water or still water, sweetening agents, and flavouring substances. The sweeteners could be either natural or artificial. Depending on the type of drink it may contain caffeine, coloring agents, stabilizers, preservatives, and other ingredients. Soft drink has a very high percentage which leads to extra transportation charges and occupies excess places in warehouses. With rising urbanization, there has been a change in the food habits of the younger generation which is a major factor for the growth of the market. The demand for carbonated soft drinks has accelerated with the rising demand for processed food. Increased government scrutiny acts as a market obstacle in the forecast period. Due to the high sugar content, consumers are becoming conscious of consuming carbonated soft drinks.
Key players in the Middle East And Africa Carbonated Soft Drinks Market are Monster Beverage Corp, Britvic PLC, Parle Agro, PepsiCo Inc, Coca-Cola Company, Cott Corporation, Dohler Group, Kraft Foods, Dr Pepper Snapple Group, Inc.
Frequently Asked Questions
The major types of carbonated soft drinks consumed in the Middle East and Africa include cola, lemon-lime, orange, root beer, ginger ale, and other fruit-flavored sodas.
Factors driving the growth of the MEA Carbonated Soft Drinks Market include population growth, rising disposable incomes, urbanization, hot climates leading to increased demand for refreshing beverages, and aggressive marketing and promotional activities by manufacturers.
Key challenges faced by the MEA Carbonated Soft Drinks Market include increasing health concerns related to sugar consumption and artificial ingredients, competition from other non-alcoholic beverages (such as bottled water, juices, and energy drinks), and regulatory restrictions on marketing and advertising.
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