The global lipstick market is predicted to grow at a CAGR of 6.6% from 2024 to 2029 and the market size is expected to be valued at USD 14.40 billion by 2029 from USD 10.46 billion in 2024.
Lipstick can be characterized as a cosmetic item that is comprised of oils, waxes, shades, and emollients. This cosmetic item is applied to have the option to give tone and protection, just as a surface to the lips. Lipsticks generally, in view of the organization, arrived in an assortment of tones. Lipstick is a cosmetic item containing shades, oils, waxes, and emollients that apply to shade and surface and protect the lips. Lipsticks additionally go about as a sort of lip ointment by giving lip emollients by adding the two hydrations just as shading to the lips. Lipstick is frequently, however, not only worn by ladies and can be characterized as one of the most ordinarily utilized cosmetics items on the globe.
The growing awareness with respect to individual makeup and appearance among youthful female purchasers all over the world is anticipated to be one of the key drivers for the lipstick market. Besides, expanding the buying power of the female population because of the rising ladies' workforce is required to fuel the item's interest sooner rather than later. Rising well-being awareness among the purchasers and mindfulness about the advantages of natural makeup are boosting the interest in regular and natural lip shading items. More concentration of antioxidants in normal and natural items helps in fixing the damage to skin cells. This useful component is required to incite the item's utilization soon. Organizations, including Antipodes and Origins Natural Resources, Inc., dispatched natural colors based on flowers in 2021.
Over recent years, lip powder has received huge visibility all over the world. The matte finish and lightweight highlights of this item have been driving the market. The presence of coconut oil, glycerine, and vitamin E that hydrates skin is a key factor driving the item's interest. Besides, it remains longer than customary lipsticks.
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REPORT METRIC |
DETAILS |
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Market Size Available |
2023 to 2029 |
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Base Year |
2023 |
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Forecast Period |
2024 to 2029 |
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CAGR |
6.6% |
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Segments Covered |
Applicator, Age, Distribution Channel, Product and Region |
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Various Analyses Covered |
Global, Regional, and country Level Analysis; Segment-Level Analysis; DROC, PESTLE Analysis; Porter’s Five Forces Analysis; Competitive Landscape, Analyst Overview of Investment Opportunities |
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Regions Covered |
North America, Europe, Asia Pacific, Latin America, Middle East & Africa |
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Market Leaders Profiled |
L'Oréal S.A., Shiseido Company, Limited, The Estée Lauder Companies Inc., Coty, Inc., Revlon, Inc., Avon Products, Inc., AmorePacific Corporation, Oriflame Holding AG, Chanel S.A., and Christian Dior SE. |
The high moisture component in this item makes it more agreeable to wear on lips. Sparkle-completed lip tones are likewise simpler to eliminate when contrasted with matte cream and long-wearing lip tones. Accordingly, this item has gained huge visibility and popularity as ordinary wear cosmetics. Sparkle lip tones are reasonable for both daytime and evening looks. Besides, the manufacturers of this market offer a wide scope of tones in these gleam-completed lip tones.
The tube/stick segment accounted for 60.9% of the global market share in 2022 and the domination of the segment is likely to continue during the forecast period. Shopper slightly prefers this instrument because of its simple application and simple advantageous carry features. Then again, the fluid section is extended to enlist the quickest CAGR of 7.9% from 2022 - 2027. Developing patterns of matte finish and sparkle finish items has been quickening the development of the liquid lipstick market.
This age bunch is generally online via web-based media, including fashion blogs, YouTube, and Instagram, which is a critical marketing foundation for cosmetics makers. Subsequently, the buying choice of this youthful shopper bunch is largely affected by web-based media marketing efforts. Besides, customers that are under 20 are keener on trying different things with new items.
The offline segment had the leading share of the global market in 2022 and is expected to grow at a healthy CAGR during the forecast period. Among the offline channels, hypermarkets and supermarkets are developing altogether over the world. There is a moving shopper inclination towards hypermarkets and supermarkets from the traditional retail shops because of the wide exhibit of brands accessible with various value points. A portion of the makers including Avon Products, Inc., Oriflame, Amway, NuSkin, and Mary Kay has grown tremendously through direct deals channels.
Europe led the lipstick market, representing 31% of the global market in 2023.
U.K., Germany, France, Italy, Poland, and Spain are the noticeable markets in this area. Moving shopper's inclination toward natural lip tones because of developing worries over the unsafe impacts of compound-based beautifying agents is a key driving element. Moreover, interest in lip tones among young customers is ascending in this locale to get a popular and stylish look.
The Asia Pacific lipstick market is predicted to grow at a CAGR of 11% from 2023 to 2028. Quick urbanization in the non-industrial nations, including China, India, Malaysia, and Taiwan, has been powering the interest in extravagance individual consideration items over the locale. Developing the entrance of worldwide brands is supposed to influence market development emphatically soon. Moreover, inventive, and alluring bundling is foreseen to extend the buyer base of the market in this area.
L'Oréal S.A., Shiseido Company Limited, The Estée Lauder Companies Inc., Coty, Inc., Revlon, Inc., Avon Products, Inc., AmorePacific Corporation, Oriflame Holding AG, Chanel S.A., and Christian Dior SE are some of the key players in the global lipstick market.
By Product
By Applicator
By Age
By Distribution Channel
By Region
Frequently Asked Questions
Factors such as the increasing demand for organic and cruelty-free lipsticks, innovative product launches, and the influence of social media are driving market growth.
North America and Europe are the leading regions in the lipstick market, with North America holding a significant share due to high consumer awareness.
The lipstick market initially faced a decline in sales due to mask-wearing, but it has since rebounded as restrictions eased and consumer confidence returned.
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