The global infused fruits jellies market size was worth USD 15.71 billion in 2023. The global market is further estimated to register a CAGR of 4.7% from 2024 to 2032 and be valued at USD 23.75 billion by 2032 from USD 16.45 billion in 2024.
Jellies are defined as semi-solid made from fruit juice and sugar, and they aren't easy to hold in shape. Jellies are used to preserve the flavor and nutritional value of the fruit. The protective and stability effect is provided by the acidity of the fruit and the sugar. There is a growing demand for mixed-flavored fruit-infused gelatin among consumers. Therefore, manufacturers are incorporating various flavors of fruit to present them with blends that can praise consumer needs.
Factors influencing consumer purchasing decisions, such as texture, unique taste, candy, packaging, shape, and sugar content, are the main drivers of the global market for fruit-infused gelatin. The market for infused fruit jellies has seen significant growth due to factors such as an increase in the number of gelatinous drinks launches and a growing consumer orientation towards convenience foods such as candies and jellies. Additionally, the manufacturer offers fruit-infused jelly in a variety of shapes, such as creatures, emoticons, wheels, and more. Also, major manufacturers have considered adopting new packaging strategies such as calorie and flexible packaging. Operating in the growing consumption, expanding consumer group and infused fruit jelly market, manufacturers are embracing innovative packaging and marketing strategies. The aforementioned factors are driving the worldwide market demand for fruit jelly and are expected to remain the same for a considerable period.
Special emphasis is placed on distinguishing products with innovative packaging, such as 3D packaging, including QR codes on packaging for online games, and especially millennial shopper entry contests. Therefore, the demand for fruit jelly is also increasing in rural areas and all over the world. Consumers prefer superior quality and service. Therefore, companies are investing in research and development to produce innovative, high-quality products. It also focuses on adopting the latest technologies to offer consumers better quality food. Consumers primarily prefer brands that have the highest quality products and have a wide range of options to choose from. Therefore, competition in the food materials market is intensifying and consumers are willing to pay higher prices for high-quality products.
Following the trend, market players are offering infused fruit jellies with low or no sugar content. To gain a competitive advantage, manufacturers are working together to increase their share of the global infused fruit jellies market. Convenience has become one of the key drivers for companies in the market environment. Innovation in packaging is attracting the attention of end users in the market for infused fruit jellies. They are using fruit pulp and juice, which are healthy alternatives to artificially flavored candies, to increase production efficiency. In addition to chews and sweets, manufacturers are taking advantage of the gradual opportunities with fruit spreads, which are offered in easily spreadable cups and conveniently squeezable integrated containers. Increasingly, consumers' disposable income tends to consume "instant products" such as candy and jellies. Additionally, the sap fruit jelly market is attracting attention because consumers buy candy more frequently than chocolate. The fast-growing trend for unsweetened fruit jelly is boosting the market and, at the same time, creating opportunities for new entrants. This is due to the fact that excessive sugar intake increases the risk of obesity, diabetes, and heart disease. Several food and beverage manufacturers are focusing on reducing the sugar content in their product formulas, as consumers are not consuming products that are high in sugar. Modern consumers, especially those in developed countries, are better aware of the foods they eat every day and prefer clean-label products. This is expected to stimulate the market for infused fruit jellies. The increasing use of the internet, blogs and social media is driving this trend in the global food and beverage industry with access to available information on a variety of chemicals and ingredients.
Crystal formation due to excess sugar is expected to hamper the overall growth of the global infused fruit jellies market. Because infused fruit gelatin contains excess sugar, it clings to the sauce pot while the recipe is being prepared, suppressing demand for the product. To solve this problem, manufacturers are printing pre-tested recipes on product packaging. Also, infused fruit jelly has a limited shelf life, and health-conscious people do not consume infused fruit jelly due to its high sugar content, making it difficult to grow the market for this product.
REPORT METRIC |
DETAILS |
Market Size Available |
2023 to 2032 |
Base Year |
2023 |
Forecast Period |
2024 to 2032 |
CAGR |
4.7% |
Segments Covered |
By Fruit Type, Application, Product Type, Packaging, Distribution Channel and Region |
Various Analyses Covered |
Global, Regional & Country Level Analysis, Segment-Level Analysis, DROC, PESTLE Analysis, Porter’s Five Forces Analysis, Competitive Landscape, Analyst Overview on Investment Opportunities |
Regions Covered |
North America, Europe, APAC, Latin America, Middle East & Africa |
Market Leaders Profiled |
Ferrara Candy Company, Cloetta, HARIBO, Jelly Belly Candy Company, Perfetti Van Melle, Impact Confections, Just Born, Palmer Candy Company, Mars, The Hershey Company and Others. |
North America is expected to remain strong, while Europe is expected to maintain its second position in the market during the outlook period after APEJ. Consumers are creating a demand for mixed flavor-infused fruit jellies. Similarly, manufacturers are experimenting with the flavors of the passion fruit and mango scented centers to provide a natural complementary blend. The fruit-infused jellies market is changing as manufacturers seek undeveloped opportunities by combining coconut chewy candy and pineapple center to recreate the flavor of piña colada. They specifically target American consumers and increase their production capacity to produce tropical-inspired candy. Consumers in the Asia Pacific region is showing great interest in fruit-flavored sweets. Manufacturers are increasing the availability of infused fruit jellies containing fruit juice flavors to meet the demand for mood-changing products.
Companies playing a major role in the global infused fruits jellies market include Ferrara Candy Company, Cloetta, HARIBO, Jelly Belly Candy Company, Perfetti Van Melle, Impact Confections, Just Born, Palmer Candy Company, Mars and The Hershey Company.
By Product Type
By Fruit Type
By Packaging
By Application
By Distribution Channels
By Region
Frequently Asked Questions
North American region is predicted to dominate the Infused Fruits Jellies Market during the projected period.
Infused Fruits Jellies Market is segmented on the basis of Fruit type, Application, Product Type, Packaging, Distribution channel and geography.
Manufacturers of infused fruit jellies are attempting to provide new flavoured products as consumer preferences change and consumers become more health-conscious. Gourmet fruit jelly appeals to customers because to its low sugar and fat content, making it a lucrative niche for market participants.
The global infused fruit jellies market is driven by a shift in customer preferences toward convenience foods such as jelly drinks and jelly spreads. Other factors driving the market for infused fruit jellies include rapid innovation and increasing market penetration. There are numerous DIY (do it yourself) recipes that may be made with infused fruit jellies, resulting in global market expansion for the jellies.
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