Heart Health Ingredients Market

Global Heart Health Ingredients Market Size (2024 to 2032)

The global heart health ingredients market size is expected to be worth USD 18.62 billion in 2024, and it is foreseen to reach a valuation of USD 29.42 billion by 2032 with an annual expansion rate (CAGR) of 5.9% between 2024 and 2032.

Heart Health Ingredients are those used for maintaining the health of the heart and protect the body from the factors that cause cardiovascular disease. High blood pressure, high cholesterol levels, and being overweight are the main risk factors for cardiovascular disease. Heart health ingredients are added to improve food functionality and nutritional quality. Some commonly used heart health ingredients include omega-3s, soy protein, phytosterol, and beta glucan. Omega-3s are ingredients used primarily for heart health, helping to lower blood pressure, lower triglycerides, reduce the risk of stroke and heart failure, reduce blood clotting, and reduce irregular heartbeats. Vitamins, proteins, minerals, plant extracts, fibers and fruits are some sources of these ingredients. Similarly, plant and fruit extracts have been found to help treat chronic diseases. Ingredients for heart health can be used as additives in food or as a supplement to perform a function for a specific purpose. The trend of personalized nutrition in the food industry and nutritional genomics has enabled the health ingredients market to manufacture products based on needs. It serves functional purposes such as aiding digestion, the immune system, beauty, promoting mental health, and supporting cardiovascular health. The increasing prevalence of cardiovascular disease around the world has opened a variety of opportunities for the food and beverage industry to incorporate heart health ingredients into their products.

MARKET DRIVERS

The increasing prevalence of lifestyle-related health conditions, such as heart disease, obesity, and diabetes, has emphasized the need to include health components in our regimen. Cardiovascular disease is the leading cause of death worldwide each year. High cholesterol and blood pressure are the main causes of cardiovascular disease. To maintain a healthy heart, you must increase your intake of dietary supplements. The increasing aging of the population and the high incidence of heart problems in developed countries are driving the growth of the market for Heart Health Ingredients. Changes in the lifestyles and eating habits of consumers are driving a growing market demand for Heart Health Ingredients. The high availability and increased accessibility of products to meet specific health needs are some of the key drivers of the growth of the Heart Health Ingredients business. An increase in various lifestyle disorders, such as obesity and being overweight, has increased the prevalence of cardiovascular disease and heart health problems. Therefore, consumers are increasingly adopting preventive treatment as a fundamental tool for leading a better life. The rapid pace of social and technological change has made lifestyle choices unfavorable, which has worsened consumer welfare. The global Heart Health Ingredients market is expected to grow in the forecast period due to driving factors such as a shift in consumer preferences from a nutritional base to health-specific foods, as well as a higher incidence of related health problems with the lifestyle.

The growing demand for fortified foods and beverages is another important factor contributing to the growth of the Heart Health Ingredients business. Rapidly changing science and technology and increasing research enable our clients to obtain rapid solutions to their specific healthcare needs. Consumers have become more conscious when choosing nutrition for the body and are increasingly adopting alternative channels to diagnose and identify specific health needs. Β-glucan is found in a variety of sources including grains, yeast, and mushrooms. These glucans have proven health benefits, such as lowering serum cholesterol levels and reducing the risk of coronary heart disease. These benefits make it desirable to produce oat varieties that contain high levels of beta glucan. Demand for processed, low-cholesterol foods paved the way for the region's β-glucan market, which aims to improve cholesterol levels and promote heart health. With an increasing awareness of the harmful chemicals used in supplements, consumers prefer heart health supplements made from organic ingredients. Additionally, consumers looking for foods that do not use artificial ingredients and preservatives are further increasing the demand for clean-label supplements. A neat label eliminates the clutter of too much data and reveals valuable information, allowing consumers to feel more in control of their well-being.

The growing need for nutraceuticals for heart health is one of the key factors driving the market for heart health ingredients. The increasing awareness of populations concerned about health and heart health is driving the growth of the Heart Health Ingredients market size. In addition, the propensity of consumers to eat a healthy diet is contributing to the growth of the market for Heart Health Ingredients. Promoting healthy living and the increasing availability of healthy foods are increasing the demand for heart health ingredients around the world. Knowledge that is readily available on the Internet is also a key factor driving the demand for personalized nutrition. This helps the growth of the global market for heart health supplements by increasing sales that meet the need for a healthy heart. Plant-based health ingredients provide profitable opportunities for key players involved in the global heart health ingredients market during the conjecture period.

MARKET RESTRAINTS

Strict laws requiring approval of ingredients used in food can hamper the growth of the global market for heart health ingredients. In emerging economies, a lack of awareness of prebiotics, probiotics, and other health ingredients could potentially limit the growth of the worldwide heart health ingredients business.

REPORT COVERAGE

Heart Health Ingredients Market Segmentation Analysis

SEGMENTAL ANALYSIS

By source, the Heart Health Ingredients market is segmented into animals, plants, synthetics, and microbes.

By type, the Heart Health Ingredients market is divided into vitamins, proteins, prebiotics, minerals, probiotics, nutrient lipids, enzymes, plant and fruit extracts, etc.

By function, the Heart Health Ingredients market is segmented into immunity strengthening, weight management, joint health care, gut health care, brain health care, eye health care, heart health care, etc.

Based on the application, the Heart Health Ingredients market is segmented into supplements, beverages, food, personal care, animal feed, etc. Best of all, the supplement segment dominates the market compared to other industries because it is popular with consumers as a source of health benefits. However, applications in the dairy and bakery sector are supposed to increase during the outlook period.

REGIONAL ANALYSIS

North America dominates the global Heart Health Ingredients market that is followed by Europe Heart Health Ingredients. The growing number of health-conscious populations and the propensity for Heart Health Ingredients are contributing to the growth of the North American Heart Health Ingredients market. The Asia Pacific Heart Health Ingredients market is foreseen to grow in the coming years, depending on the population's propensity for a healthy diet. In addition, the rising health awareness in the Middle East and South Africa is estimated to stimulate the market for heart health ingredients in the region. Emerging countries have witnessed major economic changes in recent years. Consumers' awareness of health awareness and consumption of Heart Health Ingredients has also increased. In countries like India, Brazil, Mexico, Malaysia, China and Indonesia, the consumption of Heart Health Ingredients is increasing significantly. The greater accessibility of different brands and the greater purchasing power of consumers, combined with the increase in Internet sales of these supplements, are creating a better scenario for the market for heart health supplements in these countries. The global market for heart health supplements is determined to show significant growth in the coming years, and East Asia and South Asia are projected to provide favourable opportunities during the foreseen period 2022 - 2027.

KEY PLAYERS IN THE MARKET

Major Key Players in the Global Heart Health Ingredients Market are Sanofi, Pfizer, Glanbia, Nutritionals, Associated British Foods PLC, Herbalife, Bayer AG, Abbott, Reckitt Benckiser, GlaxoSmithKline, Merck, Tate & Lyle, Kerry Group, and Biotec Pharmacon

RECENT DEVELOPMENTS IN HEART HEALTH INGREDIENTS INDUSTRY

• June 2020 Chr. Hansen Holding A/S completed the purchase of UAS Laboratories LLC to reinforce its human health business.
• Herbalife Nutrition Ltd. launched Beta Heart with OatWell, which lowers and maintains blood cholesterol levels for a healthy heart in 2020.