Europe Tinned Fruits Market

Europe Tinned Fruits market size was around USD 4.41 billion in 2021. It is expected to grow at a CAGR of 3.6% to reach USD 5.27 billion by 2026. It commands 45% of the global market.

Tinning of food products is a food preservation technique which uses a combination of heating and storing procedures in airtight containers to considerably increase the shelf life of the foods by killing all the microorganisms which cause food spoilage. Almost any variety of food product which is processed or harvested can be canned. This procedure has played a significant role in provisioning armies with adequate rations and in making available a variety of food products harvested in only a certain geography to new regional markets. However, the consumer today has several options and can find fresh food for longer durations due to technologically advanced storage and freezing methods, there was a time when a large number of foods were available only in the canned form. Still, canned foods remain a crucial part of any contemporary pantry.

The gradually changing and evolving food habits of the Europe population have considerably risen the Europe consumption of canned fruits in the past decade. Factors like rising disposable incomes, rising numbers of nuclear households, rapid rate of urbanization, and busy lifestyles are fuelling the growth of this market. These trends have made canned fruits a vital part of pantries of families worldwide. Additionally, the easy availability of canned fruits and the perception that canned fruits deliver better nutritional value at cheaper costs in contrast to fresh fruits are enhancing the demand for canned fruits.

But still, the gradual rise in the demand for minimally processed or fresh produce is anticipated to gradually erode the market in the forecast period. Furthermore, the growing inclination on eating outside food and the considerable reduction in home cooking practices also continue to have a negative impact on the market for canned fruits.

By geography, the market is segmented into Spain, Germany, France, UK and others. Europe held the market share of nearly 45% in 2012. These regional markets are growing because of the factors such as busy lifestyles, the high preference for convenience foods, and rising disposable incomes. But still, these regions are likely to observe sluggish growth over the aforementioned forecast period due to the growing demand for organic and fresh food products.

Major players in this market are Coca Cola Amatil Limited, H.J. Heinz Company, ConAgra Foods Inc., Rhodes Food Group, Pinnacle Foods Inc., Del Monte, Dole Food Company, Inc., and Seneca Foods Corporation.