The European Green Packaging Market is expected at USD 65.49 billion in 2024 and USD 86.34 billion by 2029, growing at a CAGR of 5.68% during the forecast period.
Green packing, also known as sustainable packing, is made using materials and manufacturing techniques that reduce energy consumption and environmental impact. In place of materials such as plastic and Styrofoam, green packing solutions frequently include biodegradable and recyclable materials. Bamboo is the primary material, and it is completely biodegradable. Green packaging has a lower carbon footprint than traditional synthetic packaging, which benefits both human and environmental sustainability in the long run.
Several factors are driving the growth of the European green packaging market, such as the increase in awareness about saving the environment and reducing global warming. Furthermore, with the increase in demand for eco-friendly products and the adoption of the recyclable packaging system, the government's initiatives aim to make the environment greener and reduce carbon and greenhouse gas emissions, which will help the European green packaging market grow. For instance, the European green deal Climate change and environmental degradation pose a mortal threat to Europe and the rest of the world. To address these challenges, the European Green Deal will transform the EU into a modern, resource-efficient, and competitive economy, ensuring: no net greenhouse gas emissions by 2050; and economic growth decoupled from resource use. Furthermore, the rise in health and hygiene concerns among consumers in the region boosts the demand for the European green packaging market. Moreover, the European Union (EU) has established an informed recycling sector to design effective waste management programs, enhancing the market's positive outlook. Furthermore, the growing use of reusable materials in packaging processed and ready-to-eat food products is driving product demand. Furthermore, extensive R&D activities have introduced new and innovative green packaging materials, such as bio-based resins. This will further drive the growth of the European green packaging market. The imposition of rules and regulations to encourage the use of green packaging carry bags also supports the market.
Some facts may impede the growth of some sustainable packaging materials and necessitate the cultivation of crops that take an entire season to mature. Corn, for example, is a costly but renewable crop. Corn is used for both compostable packaging and food. It is being discussed whether we can use it to feed the poor and needy instead of packaging it. The scarcity and lack of widely available green packaging in the market are slowing the market's growth. As there is a sudden increase in the demand for green packaging products, it may be difficult for small businesses to switch to it, which may be expensive for the green packaging market and further slow the market growth.
Recycled Content Packaging
Reusable Packaging
Degradable Packaging
The market is divided into reusable, recyclable, and biodegradable packaging based on type. The segment with recycled content had the biggest share. The sector includes recyclable materials like paper, plastic, glass, and metal. The extra pollution brought on by packaging waste is reduced because the producers use these materials as raw materials to create new packaging products.
Food & Beverage
Pharmaceutical
Consumer Products
Others
The European green packaging market comprises five applications: food and beverage, pharmaceuticals, consumer products, shipping, and others. The food and beverage industries make the most use of packaging and green packaging because it is more commonly used in the food and beverage industry for product packaging.
Germany
Bulgaria
France
U.K
Italy
Spain
Turkey
Belgium
Netherlands
Switzerland
Sweden
Finland
Luxemburg
The nations covered in the report on the market for eco-friendly packaging in Europe are Germany, the United Kingdom, Italy, France, Spain, Russia, Switzerland, Turkey, Belgium, the Netherlands, and Luxemburg. Germany green packaging market is leading with the dominant shares. As a result of rising environmental consciousness, the U.K. green packaging market is the second-fastest growing country in the region, followed by Germany. France is expected to increase its consumption due to rising customer preferences for convenience foods.
Ds smith
DuPont
Mondi group
sealed air corporation
tetra Laval (tetra pak)
Ardagh Group Co
Plastipak Holdings, Inc.
Bemis company Inc.
Nampak
Ball corp
DuPont has entered into a definitive agreement to acquire Rogers Corporation ("Rogers") for $5.2 billion in November 2021. Rogers is a global leader in engineered materials and components, with unrivaled application engineering expertise and market leadership in markets where advanced technology solutions provide competitive advantages.
May 2020, DS Smith released its Circular Design Principles, which reveal new research indicating a desperate need for consistent design to cut through the confusion in packaging recycling. The process was created in collaboration with the Ellen MacArthur Foundation to assist companies in designing reusability and recyclability into their packaging. This comes as a new study reveals that 41% of European adults admit to throwing recyclable materials into general waste.
In January 2020, Nestlé planned to spend up to 2 billion Swiss francs (USD 2.1 billion) to transition its packaging from virgin plastics to food-grade recycled plastics and accelerate the development of more sustainable solutions. Between 2020 and 2025, the food giant plans to purchase up to 2 million metric tons of food-grade recycled plastic, spending more than USD 1.6 billion to pay a premium for these materials. In addition, the company will launch a sustainable packaging venture fund with a capital of 250 million Swiss francs (USD 260 million) to invest in start-ups focusing on these areas.
Frequently Asked Questions
The major drivers include increased consumer awareness about environmental issues, government regulations pushing for sustainability, advancements in biodegradable and recyclable materials, and the shift of major industries like food and beverage, personal care, and healthcare toward eco-friendly packaging.
The largest consumers of green packaging in Europe are the food and beverage, personal care, and healthcare industries. These sectors are prioritizing sustainable packaging to meet regulatory demands and to align with consumer expectations for eco-friendly products.
Key challenges include the higher cost of producing green packaging materials compared to conventional packaging, limited recycling infrastructure in some regions, and the need for more consumer education on the benefits of green packaging.
Innovations like nanotechnology for enhancing biodegradable packaging, smart packaging that reduces waste, and improvements in bio-based plastics manufacturing are contributing to the growth of the green packaging market in Europe. Companies are also investing in water-based adhesives and coatings for packaging to minimize environmental impact.
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