Europe Gluten Free Desserts And Ice Creams Market

Europe Gluten Free Desserts and Ice Creams Market Overview:

Europe Gluten Free Desserts and Ice Creams Market is expected to grow at a CAGR of 9.3% during the calculated period from 2022 - 2027. The main sources for the making of gluten induced ice cream are wheat, barley, rye and their derivatives. The surge in the number of people with conditions like gluten intolerance, allergies and celiac disorders are promoting the development of the European market. Other medical concerns like allergy to wheat, autism, ADHD, multiple sclerosis, irritable bowel syndrome (IBS) and other aspects are playing a pivotal role in the demand of the gluten-free food products. The market for gluten free foods & beverages has undergone a radical change from being considered specialty niche products to becoming mainstream products. Millions of individuals around the world have started consuming gluten free products, not only because of being diagnosed with celiac disease but also because of a general perception of maintaining better health. The current trend of urge for gluten-free products has propelled the production of gluten-free desserts and ice creams in the European locale.

Recent developments:

The Jolly Llama brand is implementing the latest range of dairy-free and gluten-free sandwiches made with a coconut ice cream sandwiched between two gluten-free wafers of chocolate that are prepared using rice flour and pea fiber. Completely verified as Non-GMO and certified as gluten-free and vegan, these products are sold in the flavors of premium vanilla and cool mint chocolate chip. Each sandwich, in general, accounts for 120 to 160 calories.

Market growth:

Rise in the family disposable income along with strong buyer power will support the European gluten-free desert and ice creams market during forecast period from 2020 to 2025.

Market Drivers:

• With the continuous changes in the food and beverage industry in the European market, several companies are focusing on improving their current portfolios beyond traditional products. In addition, leading companies in this regional business are concentrating on expanding their current applications by introducing innovation in product portfolios. Various food and beverage companies are planning to capture domestic market.
• Increase in the number of people with gluten intolerance and allergies are driving the European market.
• Implementation of various promotion style of manufacturers such as sampling, in store cooking demonstration, contributed the growth of the market.
• Change in eating habit of the consumer and people move towards healthy foods and rising awareness of health an active lifestyle.   

 Restrains:

• High price of gluten free products as compere to regular dessert and ice cream products, which is happening due to high production cost and the cost of high quality raw material. These are the significant challenges impeding the development in the European gluten-free desert and ice cream market.
• Challenges related to distribution channels, intense competition from unorganized sector, pricing issue, and shifting consumer preference will continue the restrain the growth of the market.  

Market Segmentation:

Europe Gluten-Free Desserts and Ice Cream Market is segmented by distribution channels, by sales, by type, and region.

By distribution channels, the European Gluten-Free Desserts and Ice Cream market divided into special stores, independent store, on trade, convenience store, supermarket, hypermarkets. Supermarket is showing dominance in distribution channels in this area.

By sales, the European Gluten-Free Desserts and Ice Cream market divided into impulsive, take home, artisanal.  By sales, impulsive segment dominated the market with 39% share in overall sales.   

By type, the European Gluten-Free Desserts and Ice Cream market divided into ordinary(hard), French, reduced fat, no sugar added, light, soft, lactose free, gluten free, organic ice cream.

Regional analysis:

Germany is leading the European Gluten-Free Desserts and Ice Cream Market followed by Italy, The United Kingdom, Spain, and France. Italy is the market leader in western Europe. However, the influence in the market has been gradually decreasing. In 2018, Europe dominated the overall market with 40% of share.  The Eastern European countries are contributing a notable portion to this regional market, with the increasing healthcare awareness among the consumers in the nations like Russia, etc.

Leading Company:

Nestle and Unilever are taking largest share in Europe gluten-free and ice cream market.

Key Players:

• General Mills
• Nestle
• Unilever
• Blue bell creameries
• ConAgra brand Inc.
• Hain Celestial Group Inc.
• Mars and Lotte confectionery
• Breyers
• Nadamoo