The size of the Europe frozen bakery products market is expected to be worth USD 6.37 billion in 2024 and grow at a CAGR of 7.17% from 2024 to 2029 to achieve USD 9.01 billion by 2029.
Frozen bakery products are conventional bakery products that are frozen to preserve nutrients and prevent spoilage due to microbial growth. This product generally does not contain harmful preservatives that preserve the flavor of the original product. Frozen bakery products are refrigerated and frozen at very low temperatures to preserve the product for longer periods of time. In addition to preserving baked goods, cold storage preserves the sensory components of baked goods, including taste, texture, and color. Frozen bakery products have a longer shelf life and are experiencing higher demand compared to convenience foods, which is increasing the Europe Frozen Bakery Products market growth.
The European market for frozen bakery products is dominated by people who choose frozen products over regular products due to their busy lifestyles. Consumers' preference for the quality and convenience of nutritional products is one of the key factors driving the growth of the European Frozen Bakery Products market. In addition, the increased convenience of frozen bakery products is very important to consumers as they reduce the difficulties of daily life despite nutrition and utilization. In addition, frozen products are gaining importance among young consumers. The food appetite for consumer convenience is one of the main factors driving the growth of the European market for frozen bakery products. Convenience factors are important to consumers when it comes to food consumption as they help reduce the amount of time for daily tasks. Thus, frozen food gains importance among your target customers. People's fast-paced and busy lifestyles have created a need for continental and ready-to-eat foods. This factor potentially drives the growth of the European Frozen Bakery Products market. The strong growth of the bakery processing industry has opened new avenues for innovative manufacturing and processing technologies. The market for European Frozen Bakery Products is primarily driven by factors such as increasing urbanization and the propensity for convenience foods, changing consumer tastes and preferences. The demand for different types of frozen foods has increased in recent years due to the various health benefits associated with the product. Frozen foods are full of nutrients and have a longer shelf life. This provides an opportunity for the European market for frozen bakery products to grow by simultaneously increasing demand for different types of frozen food products. The fast-paced and hectic lifestyle forces consumers to adopt practical food and ready-to-eat products. This factor has had a positive impact on the growth of the European Frozen Bakery Products market. Frozen bakery products have a long shelf life and are in high demand compared to conventional products. Easy defrosting and baking drive demand for these products, increasing Europe Frozen Bakery Products market growth. Frozen bakery products can take advantage of reasonable prices, environmentally friendly manufacturing processes, better quality, and convenient availability. The Europe Frozen Bakery Products market will show remarkable growth during the forecast period due to increasing demand for processed foods and changing consumer preferences for baked goods. These products can be stored and preserved for longer periods of time compared to traditional bakery products, further reinforcing the demand for frozen bakery products. The adjacent consumption of bakery products represents the untapped growth potential of the Europe Frozen Bakery Products market. Changing people's lifestyles, combined with the increase in the number of working women, will lead to rapid growth in the market for European Frozen Bakery Products.
The preference for fresh baked goods and temperature control requirements are expected to slow the growth of the European Frozen Bakery Products market to some extent in the near future. Rising health problems, rising childhood obesity problems, and a growing obese population are some of the factors hampering the growth of frozen bakery products around the region.
The COVID-19 pandemic has adversely affected many economies around the world. The pandemic has brought the importance of hygiene and non-perishable packaged foods to the forefront of the coronavirus epidemic in disease prevention, adopting various best practice models for the Europe Frozen Bakery Products. The industry faces unprecedented demand from manufacturers, retailers, and consumers for products such as frozen bread, pizza, and biscuits and biscuits, especially at storage and distribution points.
The frozen bread sector was followed by the pizza dough sector due to the increasing demand for products in the retail and commercial sectors. With the growing trend towards vegan food among customers, some of the major manufacturers are now strategizing their pizza bases accordingly.
Corn is expected to grow at a relatively high rate in value terms during the forecast period.
As most consumers prefer to visit coffee shops, quick-service restaurants, and restaurants to enjoy the culinary experience, there is a growing demand from the foodservice industry in the market for frozen bakery products. This, in turn, drives the growth of the frozen bakery market.
Supermarkets and hypermarkets accounted for the largest market share, with more than 55% of sales in 2021.
Europe is expected to dominate the global market for frozen bakery products during a review period with high demand for bakery products in several European countries. Europe donated around 34.5% of the main market share in 2021. The market for frozen bakery products in Europe is a mature market with many famous players operating in the local market. The growing tourism and catering industry in European countries such as the UK, Spain, France, and Germany are expected to provide significant growth opportunities in the coming years. Germany explained the main actions of Europe during the same year. Consumers favored the demand for products in favor of convenient consumer products prepared for the breakfast menu. In addition, the availability of gluten-free baked goods for health has contributed to the growth of consumers. The increase in the female workforce has transformed traditional domestic dynamics, and increasing the preference for ready-to-eat foods is driving the growth of the European market for frozen bakery products.
Major Key Players in the Europe frozen bakery products market are Aryzta AG, General Mills (Pillsbury), Europastry, S.A., Dawn Foods Products Inc., Grupo Bimbo S.A.B. De C.v., British Foods PLC, Lantmannen Unibake International, Treehouse Foods, Inc., Flower Foods Inc., and Vandemoortele NV
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