The Europe feed palatability enhancers & modifiers market was valued at USD 846 million in 2023 and is anticipated to reach USD 869.42 million in 2024 from USD 1081.85 million by 2032, growing at a CAGR of 2.77% from 2024 to 2032.
The Feed Palatability Enhancers & Modifiers market is expected to show evident potential in the forecasting period. The market continues to build momentum with the increase in the consumption of meat all over the world, and this has attracted attention, especially from the manufacturers of feed additives such as flavors and sweeteners, and restaurants.
Feed palatability enhancers & modifiers are usually used to tackle the bitter taste and smell from feed due to feed additives, which being good for animal health, are necessary. Sweeteners and flavors are thus used to neutralize the taste and smell. Palatability includes oxidation, mold control, and better shelf life for animal feed.
The increasing demand for healthy and safe human food, as well as mass meat production, has caught the attention of different feed additives manufacturers. It has led to significant growth in the market recently. Other important factors driving the market include a rise in meat consumption, consumer awareness about meat quality, increased feed demand, and the quality of pet food, which is one of the major concerns. The market also faces some restraints and challenges. Some of the major ones include an increase in the cost of raw materials and harmful effects related to ingredients. These factors are responsible for holding back the market from reaching its actual potential.
The cattle segment exhibits the highest market share in livestock segmentation due to rise in cattle meat production over the years and is thud expected to grow even further.
Some of the major companies dominating the market, by their products and services, include Associated British Foods PLC, Kerry Group PLC, Diana Group, Eli Lilly and Company, E. I. Dupont, Ensign-Bickford Industries Inc., Kemin Europa, Ferrer, Kent Feeds Inc., Tanke International Group.
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