Global Disposable Incontinence Products Market Size, Share, Trends, COVID-19 Impact & Growth Analysis Report – Segmented By Type, Products and Region (North America, Europe, APAC, Latin America, Middle East and Africa) – Industry Forecast (2024 to 2029)

Updated On: June, 2024
ID: 14374
Pages: 150

Disposable Incontinence Products Market Size (2023 - 2028)

The disposable incontinence products market size is expected to reach USD 15009 million with a CAGR of 5% by 2028 where the base year is considered 2022 when the market share value was USD 11,200 million.

Impact of COVID-19 on the Disposable incontinence products market:

Disposable incidence products are used for managing urinary incontinence. People suffering from this do not have control of the bladder due to which instinctive leakage of urine happens. In such cases, the control of the person on the urinary sphincter is weakened or lost in some of the cases. Urinary incontinence is mostly seen in people suffering from urinary tract infections, constipation, and in elderly people.

The COVID-19 pandemic Had a positive impact on the disposable incontinence products market. During the Covid 19 outbreak, the number of people being hospitalized increased extensively which resulted in increased demand for disposable incontinence products. As many people experienced temporary urinary incontinence due to the use of medical devices and ventilators. Along with that people who are forced to home quarantine and were taking the treatment at home also demanded disposable incontinence products as their movements were restricted due to the risk of spread of the virus. Many people also experienced incontinence as an after-effect of the COVID-19 virus.

As the global supply chain got disrupted during the initial stages of the COVID-19 outbreak, The supply of raw materials required for the production of disposable incontinence products to the manufacturers was difficult. Later, as the production and transport of Healthcare products and hospital essentials were not restricted, The disposable incontinence market share experienced growth many a time. Also during the pandemic, heavy investments were being poured into the production of hospital essentials and healthcare products to increase the production. This resulted in the increased market share of the disposable incontinence products market.

MARKET DRIVERS:

Heavy Investment is being done in the disposable incontinence products market in recent times. As the demand for disposable incontinence products is increasing due to raised funding manufacturing production and research and development in the field has grown significantly. For instance, In October 2022 Daye Limited, a gynecological health startup got an investment of $ 12 million from Hambro Perks.

Nowadays with the work-from-home culture becoming mainstream in many of the fields the bladder control problem is set to increase in the coming years. As professionals working from home tend to urinate more often than those working from the workplace, The connection between the brain and the urinary bladder gets disrupted and it gets difficult for the brain to sense when the bladder is full or empty. Such kinds of people require disposable incontinence products in the longer run. This drives the growth of disposable incontinence products market share. For instance, In research conducted by Columbia University in April 2023, it was found that freelancers and professionals working from home in the IT sector are 10 to use disposable incontinence products due to the issue mentioned above. Also, the increasing awareness about the use of sustainable and environment-friendly century products is driving the growth of disposable incontinence products market share. Several health programs are organized all over the world to educate the common people about the use of these products. Appreciation and support for these programs by the manufacturers can boost the growth of the disposable incontinence products market share. For instance, In October 2022 a team of 8 women from Pune made a Guinness World Record. By making an image using 4560 biodegradable sanitary napkins.

Hence, a hefty investment in the sector in recent times, increased usage due to changing work culture, and arranging programs for the purpose of marketing are the major factors that drive the disposable incontinence products market share growth.

MARKET RESTRAINTS:

Disposable incontinence products are expensive, especially in the adult category. This reduces the usage of people with limited financial resources. This restricts the growth of disposable incontinence products market share. People in many parts of the world do not have access to disposable incontinence products. Various factors can be the reason which includes lack of infrastructure, poverty, or cultural taboos. These barriers restrain the expansion of the disposable incontinence products market to the unpenetrated regions. For instance, people in many African countries do not have access to disposable incontinence products. Stigma associated with the use of disposable incontinence products also restricts the growth of disposable incontinence products market share. As Many people feel embarrassed to use these products and also a negative perception about disposable incontinence products decreases the number of people using the products. Some people might also find these products to be uncomfortable, messy, or ineffective.

Thus, the high cost of disposable incontinence products lack of access in many of the regions, and the stigma associated with the disposable incontinence products are the major factors that limit the growth of disposable incontinence products market share.

REPORT COVERAGE:

REPORT METRIC

DETAILS

Market Size Available

2022 to 2028

Base Year

2022

Forecast Period

2023 to 2028

Segments Covered

By Type, Products, and Region

Various Analyses Covered

Global, Regional & Country Level Analysis, Segment-Level Analysis, Drivers, Restraints, Opportunities, Challenges; PESTLE Analysis; Porter’s Five Forces Analysis, Competitive Landscape, Analyst Overview of Investment Opportunities

Regions Covered

North America, Europe, Asia Pacific, Latin America, the Middle East, and Africa

 

Research Report on the disposable incontinence products market has been segmented and sub-segmented into Type, Products, and Region

Disposable Incontinence Products Market - By Type:

  • Stress urinary incontinence
  • Urge urinary incontinence
  • Overflow incontinence

The Stress urinary continents segment is leading the disposable incontinence products market with a market share of around 60%. Among the total population around 35% of women and 15% of men are subjected to get affected by stress urinary incontinence. The most prominent reason for stress urinary incontinence is the weakening of pelvic floor muscles which leads to instinctive leakage of urine. The leakage of urine is seen mostly happening when the body’s reflexes are not fully under our control like laughing, coughing, and sneezing.

The urge urinary incontinence segment holds the second spot in the disposable incontinence products market with around 25% of the market share. Urge urinary incontinence is mostly seen in people who have lost the connection between the brain and the urinary bladder. The urge urinary incontinence is more common in women than in men. This condition is also called an overactive bladder.

The overflow continents segment who is the lowest market share in the disposable incontinence market with only 15% of the total market share. This condition is caused by a blockage in the urinary tract. Overflow continents are more common in men as compared to women. The leakage of urine happens due to the overfilling of the urinary bladder.

Disposable Incontinence Products Market - By Products:

  • Disposable underwears
  • Disposable panty shields
  • Disposable diapers

The disposable underwear segment is leading the disposable incontinence products market with a market share of 55%. Due to the growing number of patients with urinary incontinence and the rising awareness for personal hygiene are driving the growth of the disposable underwear segment. Availability in world sizes and styles for both women and men enhances the usage experience of the users.

The disposable panty shields segment holds the second spot in the disposable incontinence products market with a market share of around 25%. The disposable panty shields are typically worn under the clothing and are meant to absorb urine. They are available in a variety of absorbency levels. The disposable panty shields act as a good option for those who occasionally experience incontinence.

The disposable diapers hold the lowest market share in the disposable incontinence products market with only 20% of the total market share. These are worn by people who have severe incontinence. They are designed to absorb urine as well as feces and are mostly used by bedridden patients. The major usage of disposable diapers is seen in hospitals.

Disposable Incontinence Products Market - By Region:

  • North America
  • Asia Pacific
  • Europe
  • Latin America
  • Middle East & Africa

Asia Pacific region is leading the disposable incontinence products market with a market share of around 40%. The large population residing in the region drives the disposable incontinence products market. More than half of the global population resides in the Asian continent and also the aging population in countries like Japan and China is increasing which further increases the demand for disposable incontinence products.

North America stands at the second spot in the disposable incontinence products market with a market share of 30%. The convenience oriented lifestyle in the region is driving the demand and growth for the disposable incontinence products market in the region. The United States and Canada are the biggest markets in the region for the disposable Incontinence products market.

Europe accounts for 20% of the disposable incontinence products market share. The availability of high-quality incontinence products at a lower price range drives the growth of the disposable incontinence products market in the European region. Also, as the overall healthcare facilities are cheaper in European countries, thus the demand for these products have steadily increasing demand.

Latin America and the Middle East & Africa together account for only 10% of the total market share.

Key Market Players:

The prominent key players in the global disposable incontinence products market are Ontex, Abena Group, Medline Industries, Inc, ConvaTec Inc, Medtronic, Ascent Meditech Ltd.

Recent Market Developments:

  • In March 2022, Flamingo which is a brand by Ascent Meditech Ltd, an Indian producer entered into a new segment of adult diapers.
  • In July 2022, KWCC established a new facility in Nigeria that will produce Kotex feminine care products and Huggies baby diapers.
  • In July 2020, P&G launched the All Good brand of diapers for babies.

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Anil Kumar P is research manager at Market Data Forecast and responsible for Healthcare Domain.

Author

Anil Kumar P (Research Manager - Healthcare)

Anil Kumar P is the lead author of this report and the manager of the team responsible for authoring healthcare reports at Market Data Forecast. He holds a Bachelor’s degree in Pharmacy (Hons.) from BITS Pilani, one of India’s premier institutions. Over the past seven years, Anil has gained extensive experience working with multiple market research companies, where he has collaborated with a diverse range of clients—from innovative startups to Fortune 500 companies—delivering data-driven insights and strategic advice that drive business growth.

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Frequently Asked Questions

What is driving the growth of the disposable incontinence products market?

The disposable incontinence products market is primarily driven by the increasing aging population, a rise in awareness about incontinence issues, and advancements in product design and technology to enhance comfort and effectiveness.

Which regions are witnessing the highest demand for disposable incontinence products?

North America, Europe, and Asia-Pacific are among the regions with the highest demand for disposable incontinence products due to their aging populations and increasing awareness of incontinence management.

What are the key challenges faced by the disposable incontinence products market?

Challenges include increased competition among manufacturers, environmental concerns related to disposability, and the need for continuous innovation to meet evolving consumer demands.

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