The global crowdsourcing test market was worth USD 1,724.29 billion in 2023. The global market is predicted to reach USD 1,895 billion in 2024 and USD 4,032.65 billion by 2032, growing at a CAGR of 9.9% during the forecast period.
Crowdsourced Testing includes transferring software test tasks via an Internet platform to expert quality control testers. It is an effective way to streamline the production of interactive software and to improve Internet products and development software. These crowdsourcing tests offer various benefits, such as flexibility, cross-platform real-world tests, and instantaneity.
The Internet is the engine of the modern crowdsourcing platform. It provides a transmission mechanism allowing organizations to define or announce challenges and a network to connect people and their diverse ideas, skills, and knowledge. According to the social media management platform Hootsuite, nearly 4.57 billion people were active Internet users in April 2020, covering 59% of the world's population. In the platform-sourced testing market, mobile testing services are expected to experience the highest growth rate over the forecast period. The number of mobile applications that adapt to different operating systems (OS), such as Android and iOS, has massively increased.
Also, as it is a cost-effective form of testing, crowdsourcing is a preferred option among small and medium-sized businesses. However, management, data security, and confidentiality issues are some of the factors that could limit the growth of the market. As customers search for better quality standards for various products and services, the need for an efficient testing process has increased, which is stimulating the overall market.
Large companies are expected to maintain a larger market size over the forecast period as this helps them achieve a high level of quality assurance, speed up the development and launch process, and streamline error handling. These are essential for development teams and help improve the quality and agility of the overall organization. Open innovation strategies have long been the norm for some large companies. For example, P&G's "Connect + Develop" has enabled the company to enter into more than 2,000 successful agreements with innovation partners worldwide. Additionally, companies like Global App Testing provide quality control for some of the world's largest companies, including Facebook, Microsoft, and Warner Bros, and help deliver much better applications.
REPORT METRIC |
DETAILS |
Market Size Available |
2023 to 2032 |
Base Year |
2023 |
Forecast Period |
2024 to 2032 |
CAGR |
9.9% |
Segments Covered |
By Testing Type, Platform, Organization Size, Vertical, and Region |
Various Analyses Covered |
Global, Regional & Country Level Analysis, Segment-Level Analysis, DROC, PESTLE Analysis, Porter’s Five Forces Analysis, Competitive Landscape, Analyst Overview on Investment Opportunities |
Regions Covered |
North America, Europe, APAC, Latin America, Middle East & Africa |
Market Leaders Profiled |
Global App Testing, test IO Inc., Applause App Quality, Inc., Crowdsprint, Testbirds GmbH, QualiTest Group, qainfotech.com, Rainforest, Digivante, Synack.com, Infosys Limited, Bugcrowd, Pruebas de Planit, Flatworld Solutions Pvt Ltd, Crowdsourced Testing SpA, and Others. |
The global market is divided into performance testing, functionality testing, usability testing, localization testing, and security testing.
The market was divided into web, mobile, and others. Web or website testing is expected to occupy most of the overall market during the forecast period. A website or web platform tests the functionality and performance of a website. Websites are widely used in the industry; they make the first impression of any organization; therefore, testing on the website is widely used.
The global crowdsourced testing market has been divided into small, medium-sized, and large companies. A large number of midsize companies, especially start-ups, are active users of the crowdsourcing trial solution. In fact, crowdsourcing tests are affordable and flexible.
The global crowdsourced testing market has been segmented into BFSI, retail and consumer goods, IT and telecommunications, media and entertainment, healthcare and life science, and others.
The global market mainly covers five major geographic regions: North America, Asia-Pacific (APAC), Europe, Latin America, the Middle East, and Africa (MEA). North America is foreseen to progress with a moderate growth rate of about 10% over the outlook period because of the early adoption of advanced technologies like the cloud, which helps PIC providers implement effective EPC solutions.
The main players in the global crowdsourced testing market include Global App Testing, test IO Inc., Applause App Quality, Inc., Crowdsprint, Testbirds GmbH, QualiTest Group, qainfotech.com, Rainforest, Digivante, Synack.com, Infosys Limited, Bugcrowd, Pruebas de Planit, Flatworld Solutions Pvt Ltd and Crowdsourced Testing SpA.
In February 2020, Applause announced a new partnership with Infosys, a world leader in next-generation digital consulting services, to provide customers end-to-end digital experience testing services. The partnership combines the validation of Infosys behind the firewall with the crowdfunding approach of Applause's white gloves to provide tangible results to customers in three priority areas: approaching customers, increasing development speed, and delivering high-end digital experiences.
In April 2019, Test IO partnered with Saatva, a global e-commerce company, to help them channel the testing process. Thanks to this integration, Saatva was able to extend its vulnerabilities, resolve up to 10 bugs per week, and provide the company with a successful customer experience program.
IBM launched an internal innovation experience in 2001. It has now become its "InnovationJam" platform, which it uses to work with customers, helping participants "get stuck" by bringing their experience and opinions to various fields.
According to Capgemini's 2019-2020 World Quality Report, a panel of CIOs and technology professionals from large companies indicated that, on average, approximately 23% of their organization's annual IT budget was spent on Quality Assurance and Testing. The portion of the average budget allocated to quality assurance and testing has increased in recent years.
By Testing Type
Performance Testing
Functionality Testing
Usability Testing
Localization Testing
Security Testing
By Platform
Mobile
Web
By Organization Type
SMEs
large
By Vertical
BFSI
Retail and Consumer Goods
IT and Telecommunications
Media and Entertainment
Healthcare and Life Science
By Region
North America
The United States
Canada
Rest of North America
Europe
The United Kingdom
Spain
Germany
Italy
France
Rest of Europe
The Asia Pacific
India
Japan
China
Australia
Singapore
Malaysia
South Korea
New Zealand
Southeast Asia
Latin America
Brazil
Argentina
Mexico
Rest of LATAM
The Middle East and Africa
Saudi Arabia
UAE
Lebanon
Jordan
Cyprus
Frequently Asked Questions
Crowdsourced testing platforms employ rigorous screening processes to onboard experienced and skilled testers. Additionally, they provide tools and frameworks for test case management, bug tracking, and real-time collaboration to ensure transparency, efficiency, and accuracy in testing results.
Crowdsourced testing offers several advantages, including access to a diverse pool of testers with varying demographics, devices, and geographical locations, which enhances test coverage. It also provides scalability, flexibility, cost-effectiveness, and rapid turnaround times compared to in-house testing teams.
Companies implement stringent security measures such as non-disclosure agreements (NDAs), anonymization of sensitive data, and encryption protocols to safeguard their software during crowdsourced testing. They also partner with reputable crowdsourced testing platforms that comply with industry standards and regulations.
Challenges include managing communication and coordination across diverse time zones and cultures, ensuring the reliability and consistency of testing results, maintaining confidentiality and intellectual property rights, and addressing language barriers and cultural nuances.
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