The size of the carrots and turnips market is expected to be worth USD 52.05 billion in 2024 and grow at a CAGR of 4.10% from 2024 to 2029 to achieve USD 63.63 billion by 2029.
The carrot is a root vegetable that is primarily orange in color, however there are purple, black, red, white, and yellow cultivars. It is a domesticated variant of the wild carrot that is native to Europe and Southwestern Asia. Persia is where the plant was first grown for its leaves and seeds, and it is assumed to have originated there. The taproot is the most popular part of the plant to eat, but the stems and leaves are also eaten. The taproot of the domestic carrot has been carefully developed to be larger, more edible, and less woody-textured. It's crunchy, delicious, and packed with nutrients. Carrots are high in beta carotene, fibre, vitamin K1, potassium, and antioxidants. Furthermore, the carotene's antioxidants have been linked to a reduced risk of cancer. They're a good fat-burning snack that's been linked to lower cholesterol and enhanced eye health.
Carrot demand is projected to rise in the future years as people become more aware of its health benefits. Carrots being a great source for a multitude of essential vitamins and minerals make it all the more attractive for consumers who are health conscious. Also, carrots are satiating while being low in calories, which gives them another reason to be the top pick in vegetables for health-conscious consumers. Increased animal rearing and organic diet for the animals can also be a market driver, as more and more animal rearing farms come up, demand for food for livestock increases and as more people believe that livestock should be fed organic food, the carrot and turnip market will grow.
Both carrots and turnips being perishable products, they need a storage facility which is cooled, if not stored properly then carrots and turnips run a risk of rotting away. The turnip is a root vegetable with a white, meaty taproot that is widely grown in temperate settings around the world. For human use, smaller, more delicate kinds are produced, whereas larger variety are grown for animal feed. Scotland, Ireland, Cornwall, and parts of Canada are all in the north of England. On the outside, the most common types of turnip are purple, red, or greenish, with a white-fleshed bulb — also known as the store root or organ — that grows above ground and has a smooth skin free of scars or side roots. Their roots and leaves, often known as turnip greens, are both safe to eat and, similar to most cruciferous vegetables, are recognized for their health-promoting properties. Both the roots and the leaves are high in vitamin C, which protects your body from free radical damage when quantities of these molecules in your body get too high. Among other things, this mineral aids in the management of blood cholesterol and increases iron absorption.
REPORT METRIC |
DETAILS |
Market Size Available |
2023 to 2029 |
Base Year |
2023 |
Forecast Period |
2024 to 2029 |
CAGR |
4.2% |
Segments Covered |
By Volume, Distribution Channel, Source, End-User, And Region. |
Various Analyses Covered |
Global, Regional and Country Level Analysis; Segment-Level Analysis; DROC; PESTLE Analysis; Porter’s Five Forces Analysis; Competitive Landscape; Analyst Overview of Investment Opportunities |
Regions Covered |
North America, Europe, APAC, Latin America, Middle East & Africa |
Market Leaders Profiled |
Grimmway Farms, Groupe Vegco, Suttind Seeds, Premium Fresh, D'Arrigo Bros. Of California, Inc, Gereawan Farming, Jung Seed, Willowbrook Foods, Charles Hard Seed Company, Bolthouse Farms. |
China is the biggest producer and exporter of carrots and turnips. The rise in global carrot and turnip production, which can be attributable to Chinese production, is around 45 million metric tonnes. Harvest did not increase by a bigger amount in 2021 due to the harsh cold. Every importing country has its own preferences for carrots and turnips, and China's diverse production regions, which produce a wide range of kinds, have made it an ideal carrot exporter all year.
Fresh Produce Markets and retail stores account for the majority of the market as consumers found them retail stores and fresh produce markets easier to access, economically priced, appealing locations and the overall quality of the carrots and the turnips. Also, as retail stores usually have discounts and offer memberships which help the consumers in getting a value-added deal, this sub-segment is dominating the market.
Over the period 2024 to 2029, the Asia-Pacific region was the leading supplier, with China being the world's leading producer and exporter of carrots and turnips. The rise in global carrot and turnip production is estimated to be 43 million metric tonnes, with production in China accounting for the majority of the increase. Production did not increase by a bigger amount in 2021 due to the harsh cold. Every export country has its own preferences for carrots and turnips, and the presence of a diverse range of production region markets makes China an attractive carrot exporter all year. a CAGR of 32.6 per cent. Shandong, Mongolia, and Hebei are the main carrot-producing regions in China. As of 2021, the top countries importing carrots and turnips from China in terms of value are Vietnam and the Philippines, China Hong Kong, Korea, Japan and Thailand.
Carrot consumption has risen dramatically in recent years around the world. In 2021, North America dominated the carrot and turnip market. Carrots are primarily sold in Canada and the United States in the region. The United States is a major carrot-producing country, ranking among the world's top producers. California is the country's leading carrot producer, accounting for over 85% of all carrots produced. Texas and Michigan are two more states in the US that produce a lot of carrots. Carrots are one of the most popular fresh veggies in the country. Baby carrots were created in the United States as a result of the growth of the consumer market and the quick rise in popularity of ready-to-eat packaged products. Larger carrots that have been peeled and sliced into smaller pieces are used to make these. Baby carrots are in high demand in the United States and Canada. In the United States, Bolthouse farms and Grimmway farms are the major producers of baby carrots. Bolthouse's promotion centred on substituting carrots and changing the packaging to make it look like junk food but with far fewer calories and higher nutrition.
Similarly, In the European region, especially in the countries UK, Germany and France, the consumption of baby carrots has risen exponentially as it is being marketed as a snack and a healthy alternative to junk food.
Key Players In Global Carrots And Turnips Market are Grimmway Farms, Groupe Vegco, Suttind Seeds, Premium Fresh, D'Arrigo Bros. Of California, Inc, Gereawan Farming, Jung Seed, Willowbrook Foods, Charles Hard Seed Company, Bolthouse Farms.
In 2012, Bolthouse farms positioned their baby carrots as a snack and started a campaign Eat ‘em like junk. This positioning done by the brand improved the sales of baby carrots and has pushed consumers towards the idea of snacking healthy
By Volume
By Distribution Channel
By Region
Frequently Asked Questions
Carrot and turnip prices are influenced by various factors including weather conditions, demand from consumers and food processors, availability of substitutes, transportation costs, and government regulations.
Carrots and turnips are versatile vegetables and can be used in a variety of dishes. Some popular recipes include roasted carrots and turnips, carrot and turnip soup, stir-fried carrots and turnips, and carrot and turnip gratin.
Carrots and turnips should be stored in a cool, dark, and humid environment. They can be stored in the refrigerator in a plastic bag with air holes for up to several weeks. Remove the green tops from carrots before storage to prevent them from drawing moisture from the roots.
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