Bean Pasta Market

Global Bean Pasta Market Size (2024 To 2032)

The size of the global bean pasta market is expected to be worth USD 3.34 billion in 2024 and grow at a CAGR of 7.30% from 2024 to 2032 to achieve USD 5.87 billion by 2032. Bean paste is a type of paste that is made by grinding beans into flour and combining the dough with a thickening agent such as xanthan gum or tapioca or combining them with water.

Bean pasta refers to a gluten-free variety of pasta that is made up of beans and has more fiber and protein than regular pasta. Bean pasta is slow but is gaining popularity around the world because it can be cooked simply without much effort. Beans commonly used in the preparation of soybean paste include lentils, black beans, and chickpeas. Bean pasta is rich in protein and fiber compared to regular pasta due to its high soy content. With the continuous development of gluten-free foods and a dense international market, the category of legumes and pasta with legumes is booming. Based on its high nutritional content, bean pasta helps reduce unsaturated body fat, promotes muscle growth, reduces blood cholesterol levels, and maintains good digestive health. Bean pasta is widely available, including spaghetti, shells, various varieties, penne, fusilli, fettuccine, and more. Bean pasta is slowly becoming one of the most popular pasta varieties around the world and is now in high demand due to its organic appearance.

MARKET DRIVERS

Increasing globalization and the wide availability of bean pasta in a variety of flavors are also driving demand for products around the world.

In addition to this, social media marketing strategies, along with numerous food blogs, online recipes, customer reviews, and more, are becoming more prevalent, further driving the demand for bean pasta. The expansion of the food sector will boost the bean pasta market in countries such as China and India. Demand for organic pasta is highest in China, India and Russia compared to all other countries, and lifestyle changes and increased consumption of food and beverages have boosted bean pasta sales. The strong nutritional index of pasta and the expansion of distribution channels such as supermarkets/hypermarkets and department stores is another factor in the slowdown of the global bean paste market. This expanding food and beverage industry are growing the bean pasta market, especially in developing countries. The food and beverage industry is constantly evolving due to all the changes and growing demand. To curb this possibility, manufacturers feel the urge to innovate according to general demand. Consumer preferences are changing over time can switch to another brand because you cannot get a product that suits your needs. Also, as competition has increased among bean paste manufacturers, the likelihood of focusing on innovation has increased. Some of the leading manufacturers want to outperform others in terms of sales and geographic location with this strategy. As a result, some leading manufacturers are investing in the construction of R&D facilities to meet dynamic consumer demand. Failure of manufacturers to provide innovative, high-quality products can negatively affect the company's sales. Nutrition is an important factor to consider recently before making a final purchasing decision. Product sales that fail to do so may be adversely affected.

Today's consumers are learning more about the products they consume and the nutritional benefits they provide. So, to provide better nutrition, manufacturers extract products from natural and organic ingredients. Therefore, bean pasta manufacturers began to introduce products with high nutritional value. Pasta from sources such as buckwheat, legumes, rice, and quinoa. Legumes such as lentils, beans, chickpeas, etc. they are used as an important replacement source for durum wheat and semolina. As the food processing sector expands, the market for bean pasta is also growing as demand for ready-to-eat food products that are easy to store and have a long shelf life increase. The growing number of health-conscious consumers is primarily driving the shift from traditional wheat pasta to healthier alternatives like bean pasta. Additionally, market growth is expanding further as efforts by key market players increase for gluten-free labels to meet the nutritional needs of consumers. Furthermore, the increasing incidence of various lifestyle disorders such as diabetes, obesity, and gluten intolerance are further driving the growth of the market. With the changing tastes and preferences of consumers, various pasta makers are launching dry pasta noodles with different protein densities and gluten-free. The promotion of bean pasta for weight management by various manufacturers has increased the demand for bean pasta and boosted the market for bean pasta. However, gluten-tolerant consumers are not the only consumer base choosing soy-based pasta, as health-conscious shoppers increasingly consume bean pasta due to its high nutritional value. The growing demand for healthy food consumption has led consumers to prefer bean-based pasta. Bean pasta is gluten-free and widely accepted among the gluten-tolerant consumer base. Therefore, producers ultimately want to innovate their products. This has led producers to convert large capital to build R&D facilities that can meet this growing demand.

MARKET RESTRAINTS

Bean paste made with a refined flour mixture is no different from the traditional substitute for white pasta. These production practices can hamper the market growth. Therefore, manufacturers are developing pasta made from 100% soy flour to reassure healthy consumers.

REPORT COVERAGE

SEGMENTAL ANALYSIS

By Nature Insights

The traditional segment holds the largest share in the bean pasta market due to its widespread availability, affordability, and established consumer preference. Traditional bean pasta, made from conventional farming methods, is widely used in households and food service industries for its nutritional benefits, including high protein and fiber content. It is a staple in gluten-free and plant-based diets, catering to health-conscious consumers while maintaining cost-effectiveness for manufacturers. The strong presence of traditional bean pasta in supermarkets and grocery stores further solidifies its dominance in the market.

The organic segment is the fastest-growing in the bean pasta market, driven by rising consumer demand for clean-label, chemical-free, and sustainably sourced food products. As awareness of organic farming benefits increases, more consumers are opting for organic bean pasta to avoid pesticides and genetically modified ingredients. The growing trend of health-conscious eating, coupled with the expansion of organic food sections in retail stores, has accelerated the segment’s growth. Additionally, regulatory support for organic farming and eco-friendly packaging solutions further boosts demand, making this category one of the most rapidly expanding in the market.

By Type Of Product Insights

The bean paste segment holds the largest share in the bean pasta market due to its versatility and widespread use in various culinary applications. Bean paste is a staple ingredient in plant-based and gluten-free diets, offering high protein and fiber content while maintaining a smooth texture for pasta production. This segment benefits from strong demand in both household and commercial food industries, including restaurants and packaged food manufacturers. The affordability and easy availability of general bean paste compared to specialized varieties contribute to its dominant position in the market.

Black bean paste is the fastest-growing segment in the bean pasta market, fueled by increasing consumer interest in high-protein, nutrient-dense pasta alternatives. Known for its rich flavor, high antioxidant content, and strong appeal in plant-based and functional food categories, black bean pasta is gaining popularity among health-conscious consumers. The expansion of gluten-free and organic food product lines, coupled with growing awareness of black beans' heart-health benefits, has significantly boosted this segment’s demand. Additionally, innovations in ready-to-cook black bean pasta options are further driving its rapid growth.

By Type Of Paste Insights

Spaghetti holds the largest share in the bean pasta market due to its universal popularity and adaptability in various cuisines. Consumers widely prefer bean-based spaghetti as a healthier alternative to traditional wheat-based pasta, thanks to its high protein and fiber content. It is commonly used in Italian, Asian, and fusion dishes, making it a staple in both household and restaurant kitchens. The availability of bean spaghetti in gluten-free and plant-based food categories further strengthens its dominance, ensuring consistent demand across diverse consumer segments.

Rotini is the fastest-growing segment in the bean pasta market, driven by its ability to hold sauces effectively and provide a unique texture in dishes. As more consumers experiment with bean pasta in salads, casseroles, and cold pasta dishes, rotini has gained traction as a versatile and appealing choice. The increasing preference for visually appealing and functional pasta shapes, combined with the rise of high-protein, plant-based meal trends, has fueled rotini’s rapid market growth. Additionally, its popularity in pre-packaged and ready-to-eat meals further accelerates its expansion.

By Distribution Channel Insights

Supermarkets hold the largest share in the bean pasta market due to their extensive product variety, accessibility, and consumer preference for in-store shopping. Bean pasta is prominently displayed in health food sections, appealing to gluten-free, plant-based, and high-protein diet consumers. Supermarkets offer multiple brands and packaging options, allowing customers to compare ingredients and nutritional benefits. Their ability to cater to both bulk purchases and impulse buying makes them the dominant distribution channel for bean pasta, ensuring consistent market demand.

Convenience stores are the fastest-growing segment in the bean pasta market, driven by the increasing demand for quick and healthy meal solutions. As more consumers seek high-protein, gluten-free pasta alternatives for on-the-go meals, convenience stores have expanded their offerings to include single-serving and ready-to-cook bean pasta products. The rising trend of health-conscious snacking and easy meal preparation has fueled this segment’s rapid growth. Additionally, the expansion of premium health-focused brands into convenience store chains has further boosted market penetration, making this a key driver in the bean pasta industry.

REGIONAL ANALYSIS

North America maintains its dominance in the global bean pasta market with a share of more than 40%. The United States has the highest consumption of bean pasta and the high demand for organic products, resulting in a significant increase in the market for bean pasta. However, the market is expected to expand at high growth rates in the coming years. The growth rate is high given the strong economic growth of Asian countries and the consequent increase in disposable income per capita. APAC, with the rising number of health-conscious consumers, is offering lucrative opportunities for the consumption of gluten-free products.

KEY PLAYERS IN THE GLOBAL BEAN PASTA MARKET

Major Key Players in the Global Bean Pasta Market are Explore Cuisine, Jinan Mintian Flour Co., Ltd, Harvest Innovations LLC, Kazidomi, Mxo Global Inc, LIVIVA Foods, Banza LLC, Pedon SPA, NutriNoodle, Bellabondonza LLC, Ceres Enterprises Limited, Tianjin ASO Organic Food Co. Ltd, The Only Bean LLC, Trader Joe's Company and Others

DETAILED SEGMENTATION OF THE GLOBAL BEAN PASTA MARKET INCLUDED IN THIS REPORT

This research report on the global bean pasta market has been segmented and sub-segmented based on nature, type of product, type of paste, distribution channel, and region.

By Nature

• Traditional
• Organic

By Type Of Product

• Black Bean Paste
• White Bean Paste
• Bean Paste
• Green Bean Paste

By Type Of Paste 

• Fettuccine
• Spaghetti
• Rotini

By Distribution Channel

• Convenience Stores
• Supermarkets
• Hypermarkets

By Region

• North America
• Europe
• The Asia Pacific
• Latin America
• The Middle East and Africa