Asia-Pacific Sports Drink Market Research Report – Segmented By Product, Distribution Channel and Country (India, China, Japan, South Korea, Australia, New Zealand, Thailand, Malaysia, Vietnam, Philippines, Indonesia, Singapore and Rest of Asia-Pacific) – Analysis on Size, Share, Trends, COVID-19 Impact & Growth Forecast (2024 to 2032)

Updated On: June, 2024
ID: 3576
Pages: 140

Asia-Pacific Sports Drink Market Size (2024 to 2032)

The sports drink market size in Asia-Pacific is anticipated to be worth USD 9.02 bn by 2032 from USD 6.21 billion in 2024, growing at a CAGR of 4.77% from 2024 to 2032.

Water has become a significant element in sports drinks, and sports drinks are additionally comprised of various useful substances such as electrolytes and carbohydrates. These ingredients are foreseen to better one's presentation, which is the reason they are getting well known. Beverages organizations in the Asia-Pacific district are focusing on expanding the interest in their sports drink fragments, with the assistance of different supports through mainstream competitors and big names, limited-time battles pervades, and occasions, among others. Further, sports drink organizations are seen as making significant advancements in their items and concentrating on the more beneficial part of the beverage.

The Asia-Pacific sports drink market is touted to garner its true potential in the future, as the ubiquity of the item is comparatively lower among shoppers in several nations. The growing popularity of fitness management programs is majorly propelling the demand for sports drinks across the Asia-Pacific region and boosting the regional market growth.  With the developing notoriety of workout schedules and expanded accentuation on a solid way of life, the utilization of sports drinks is seen to rise generously as they serve to rehydrate the body. For example, Singapore has more than 100 neighborhood and global sports in a year, which incorporates long-distance races, marathons, and big showdown finals. Accommodation in the utilization of sports drinks, for example, prepared-to-drink items with unmistakable ingredients and propelled definition, is the way to progress for the developing scene in the locale. Furthermore, organizations are watched sorting out a few workout regimes themselves, like long-distance races, to advance their sports drinks. For example, Coca-Cola sorted out its LONG RUN 2018 long-distance race in the Maldives.

The growth of the Asia-Pacific sports drink market is primarily driven by the distinct fascination of the millennial age for sports, a tendency towards wellness, expanding expendable livelihoods and ability to pay for wellbeing items. The expanding number of wellness focuses and gyms are contributing to the growth of the Asia-Pacific sports drink market.

In any case, the developing tendency of the market towards natural and characteristic items because of fewer reactions goes about as a limitation on the development of the regional market.

This research report on the Asia-Pacific sports drink market has been segmented and sub-segmented based on the following categories.

Asia-Pacific Sports Drink Market By Product

  • Isotonic
  • Hypertonic
  • Hypotonic

Isotonic drinks contain almost a similar quantity of sugar and salts as in the human body, whereas hypertonic and hypotonic comprise higher concentration and lower concentration respectively. The isotonic product held a notable revenue share in 2023 and is determined to expand at a healthy CAGR over the outlook period. The hypertonic product is also estimated to develop at a notable growth rate over the forecast period.

Asia-Pacific Sports Drink Market By Distribution Channel

  • Retail
  • Supermarkets
  • Online Platforms

The rise in organized retail stores, supermarkets, and hypermarkets, along with ascendance in online sales and a developing food and beverage industry is touted to fuel the market growth in the future.

Asia-Pacific Sports Drink Market By Country

  • India
  • China
  • Japan
  • South Korea
  • Australia
  • New Zealand
  • Thailand
  • Malaysia
  • Vietnam
  • Philippines
  • Indonesia
  • Singapore
  • Rest of APAC

Asia Pacific is considered to boost as the most elevated business over the foreseen time frame. Factors, for example, developing middle-class people and bringing issues to light about wellness combined with the fast development in dispersion channels, are foreseen to lead the development of the market right now.

India is the fastest-growing market in the APAC. The idea of sports drinks is relatively new to Indian users, but with the rise in awareness, the sports drinks business has witnessed a notable development rate, in terms of both value and volume, in the past. The reason for the expanding interest in sports drinks is the proximity of items in small and free accommodation stores. Pepsico Inc. is one of the key players in the sports drinks market, with an extensive customer base in the nation. The organization's solid position can be credited to its leader image, Gatorade, which is currently utilized reciprocally with sports drinks in India, attributable to its first-mover advantage. By and large, the Indian sports drink market gives worthwhile chances to potential players, driven by new item developments and rising wellness patterns.

KEY MARKET PLAYERS

Companies playing a major role in the Asia-Pacific sports drink market include PepsiCo Inc., Coca Cola Company, AJE Group, BodyArmor, Arizona Beverage Company, Gatorade Company, J Donohoe Beverages Ltd, BA Sports Nutrition, LLC., GU Energy Labs, BE Innovations and CytoSport, Inc.

RECENT HAPPENINGS IN THIS MARKET

  • Coca-Cola detailed the launch of its sports drink Powerade, which is supposed to give tough contention to Gatorade of PepsiCo. This dispatch signifies the organization's coming into the sports drinks market, even as the association wants to extend its portfolio to give more choices to customers who are picking wellbeing drinks a long way past improved carbonated refreshments.
  • Natural Recovery gives a namesake non-carbonated, which is an especially oxygenated refreshment line that speaks to 2.5 occasions the electrolytes of driving sports drinks, as per the association.

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