Alternative Sweeteners Market

Global Alternative Sweeteners Market Size (2024 to 2029)

Global Alternative Sweeteners Market size is expected to reach USD 5.71 billion by 2024, and USD 6.89 billion by the end of 2029 to grow at a CAGR of 3.8% during the forecasted period.

Alternative Sweeteners are food additives that are sweet, low in fat and calorie content and are produced naturally or synthetically. These sweeteners will have a low glycemic index that helps to maintain the blood glucose level even after intake. This feature is useful for people suffering from obesity/diabetes and who want to reduce their calorie intake to reduce weight. Application in various sectors like dairy, bakery foods, pharmaceuticals, and others can be seen. They improve the taste of food products and their shelf life.

The increased awareness about the ill health that can be caused by the consumption of sugar will boost demand for alternative sweeteners market. Growing demand for soft drinks that need artificial sweeteners is attributed to creating an opportunity for market demand. Awareness about the nutritional value associated with natural alternative sweeteners like honey can be positive for the market. Improving distributions channel, rising health consciousness, and low-calorie food, along with high demand for diet beverages by diet-conscious consumers, can be an opportunity for the future increase of the Alternative Sweeteners Market.

Global Alternative Sweeteners Market Drivers:

 Changes in lifestyle, westernization, urbanization, and increased uptake of sugar or saturated fatty acids cause to increase in the number of consumers prone to diabetes. As per the reports by International Diabetes Federation, by 2045, there will be 700 million populations suffering from diabetes. An increase in the risk of cardiovascular disease due to rising obesity levels makes consumers prefer low-calorie sweeteners that help to maintain a good healthy diet. That makes the consumer shit to alternative healthy sweeteners will be a driving factor for the Alternative Sweeteners Market growth. Increased awareness about low-calorie and diet supplements for a healthy lifestyle will be a market driver.The increase in various activities or programs to have a healthy lifestyle increases people to choose a healthy alternative to sugar which is the most commonly used ingredient in daily life. Many people are likely to avoid sugar intake by exploring new alternatives for sweeteners that not only be sweeteners but also be healthy. These factors will drive the Alternative Sweeteners market to a positive side. 

Global Alternative Sweeteners Market Restraints:

Stringent government rules and regulations and domestic tariffs on sweeteners will be a restraint to the market due to specific chemicals and ingredients in them. Artificial sweeteners with no actual sugar content, that is, glucose, will make the person insulin resistant over the long-term usage of alternative sweeteners. That causes an increase in blood glucose levels leading to diabetes which could be an unfavorable factor for the consumer preference for alternative Sweeteners. These restraints can reduce the sale of alternative sweeteners, which can bring a downfall to the growth of the Alternative Sweeteners Market.

Impact Of COVID-19 on The Alternative Sweeteners Market:

COVID-19 has had a negative impact on the market. This has disrupted the logistics and distribution channel for the raw materials used in production and for the transport of final products to various areas. The temporary shutdown of the industry operations due to labor safety issues caused an imbalance between the supply and demand of alternative sweeteners in the market. A decrease in the use of white crystals in various foods due to a change in consumer preference from sugar to healthy alternatives increased from the COVID-19 pandemic has been a positive impact on the market.  

REPORT COVERAGE: 

This research report on the Global alternative sweeteners market has been segmented and sub-segmented based on product type, application, source and region.  

Global Alternative Sweeteners Market - By Product Type:

• High Fructose Syrup
• High-Intensity Sweeteners
• Low-Intensity Sweeteners

High-intensity sweeteners are expected to have a high share in the Alternative Sweeteners Market. Features like tooth-friendliness and sweet taste cause high consumer usage. Health benefits associated with certain high-intensity sweeteners can reduce brain swelling and acute kidney failure and remove excess water from the body by acting as osmotic diuretics. This helps to boost the segment in market growth.

Global Alternative Sweeteners Market - By Source:

• Natural
• Synthetic

The synthetic segment had a dominant market share in 2021 due to demand for its high sweetness levels as compared to sucrose. This reduced the exponential cost along with maintaining the market sentiment of the consumers for a healthy diet. 

During the forecasted period, the natural segment is expected to have a high market share. Recent research reveals that ill-health effects caused by artificial sweeteners make the market shift to the natural source segment for its low-calorie and positive health benefits.

Global Alternative Sweeteners Market - By Application:

• Food and Beverage (Bakery, Confectionery, Dairy, Beverage, And Others)
• Pharmaceuticals
• Others

The food and Beverage segment is expected to have a good share in the Alternative Sweeteners Market. In this segment, bakery and confectionery are predominant as sweetening agents are more used in it. Apart from it can be used as a bulking agent, coloring agent, humectant, and shelf-life extender in yeast-based baked products. The low-calorie sweeteners have health benefits like dental protection, glycaemic control, and calorie reduction will act to boost the Alternative Sweeteners Market during the projected period.

Sweeteners are used as an active pharmaceutical ingredient in the pharmaceuticals segment as consumer-friendly lozenges or chewable tablets and gummies. So, this segment can be expected a have noticeable market share. 

Global Alternative Sweeteners Market - By Region:

• North America
• Europe
• Asia Pacific
• Latin America
• Middle East & Africa

The North American region is dominant in Alternative Sweeteners Market. The trend of healthy food rise in demand for natural sweeteners. The high consumption volumes and production site, along with analysis of the import-export of the region, will be driving factors for market growth.

Asia-Pacific region is expected to flourish in the market with its increased growth and expansion in the food and beverages industry. Emerging economic countries, due to their rapid globalization, changing lifestyles, and increased personal disposable income, are adopting natural sweeteners in various food products like pickles and different flavoured sauces. High availability of raw materials and favorable government policies coupled with increased interest of youth towards Western culture will be good growth opportunities for the region in coming years in the Alternative Sweeteners Market.

KEY MARKET PLAYERS: 

key market players of Global Alternative Sweeteners Market are Cargill Inc, Heartland Food Products Group, Arboreal Bioinnovations Pvt. Ltd, JK Sucralose Inc, DuPont de Nemours, Inc, Ingredion Inc, Associated British Foods Plc, ARNHEM GROUP, International Flavors & Fragrances Inc, GLG Life Tech Corporation.

RECENT HAPPENINGS IN THE MARKET:

• In the U.S. 2021, Natural Zero-Calorie Sweetener had launched by Manus Bio under its brand name NutraSweet Naturals. Natural Zero-Calorie Sweetener is plant-based with zero calories for daily use and helps to lose weight. The company is using unique green technology to reduce its environmental footprint.
• In October 2021, under the high-intensity sweeteners product portfolio, Sweegen introduced a new natural sweetener. By using ultra-sweet tasting protein present in the plant known as Oubli in West Africa.