Adaptogens Market

Global Adaptogens Market Size (2024 to 2032)

The Global Adaptogens Market size is expected to be USD 3.63  million in 2024 to reach USD 7.0 billion by 2032 with a CAGR of 8.55 % in a given forecast period from 2024 to 2032.

MARKET OVERVIEW

Adaptogens are a type of non-toxic plant that acts as a stress resistor in the body. It works to alleviate various types of stress, including biological, chemical, and physical stress. The roots and plants have been used for thousands of years, mainly in China and India. In Ayurvedic and Chinese traditions, it is used as a therapeutic source. Some adaptogens, such as holy basil, are edible and can be consumed as part of a meal. Some are ingested as a supplement and are used in beverages such as teas. One of the most pressing issues today is stress. The rate of stress in an individual is increasing because of the rapid adaption of modern lifestyles. Athletes also take adaptogens to ease mental stress, which benefits the athlete's overall form and performance. Companies are putting a significant amount of money into this product.

Adaptogens are a type of herb that aids the body in achieving equilibrium and regulating its natural metabolism. They also help to build a person's resistance to physical, chemical, and biological stress. Adaptogenic plants thrive in harsh environments; for example, ashwagandha thrives in the desert and maca grows on the highest peaks of the Andes Mountains. Several health advantages have been connected to ingredients such as ashwagandha, maca, cordyceps, and holy basil, including ashwagandha's capacity to promote sleep. There's also some overlap with nootropics, as some compounds have been linked to mental performance enhancement. Adaptogens have typically been found in beverages, powders, and pills, but they are progressively making their way into foods like trail mixes and granola, like nootropic drugs. One of the primary growth factors of the global adaptogen market is rising stress levels among people all over the world. Another development driver for adaptogens is the increased desire for healthier foods and beverages.

Adaptogens are herbs that aid the body in achieving equilibrium and regulating its natural metabolism. They also help to build a person's resistance to physical, chemical, and biological stress. Adaptogenic plants thrive in harsh environments; for example, ashwagandha thrives in the desert, and maca grows on the highest peaks of the Andes Mountains. Several health advantages have been connected to ingredients such as ashwagandha, maca, cordyceps, and holy basil, including ashwagandha's capacity to promote sleep. There's also some overlap with nootropics, as some compounds have been linked to mental performance enhancement. Adaptogens are typically found in beverages, powders, and pills, but they are progressively making their way into foods like trail mixes and granola. The adaptogens market accounted for a significant share and is anticipated to have prominent growth in the coming years due to rising stress levels among the world population. The rising desire of consumers towards healthier food and beverages will provide growth opportunities during the forecast period.  

MARKET DRIVERS

The busy lifestyles of people worldwide cause excessive stress to the population, contributing to the too-market growth due to the rising demand for students working on stress reduction. According to the American Institute of Stress, 73 percent of people experience stress that negatively impacts their mental health, and 48 percent of people experience sleep issues because of stress. The rising health issues due to increased stress levels are enhancing people's desire to seek healthy, adequate food and beverages that control stress and maintain good health, impacting their expansion. According to the Global Organization of Stress, 75% of people have experienced moderate to high-stress levels at some point. Given the rising levels of stress, adaptogens are a possible therapeutic solution for stress. CBD, or cannabidiol, is a compound used to relieve stress and pain, improve digestion, and increase mental focus. CBD-based products have been used in tinctures, beverages, and yoga apparel, which will see significant expansion in the CBD market. Still, there are significant benefits of adaptogen-based products that are predicted to replace CBD-based products. Adaptogens are well-known for their stress-relieving qualities and other medicinal benefits, which are predicted to boost demand for adaptogens in the coming years. The increased consumption of herbs and plant-based foods across various regions due to natural and organic origin will augment the global market share expansion.  

The adaptogens are available in many forms, such as teas and pre-mixed powder, which consist of adaptogens that can be consumed with food and in the form of capsules. The adaptogens are highly taken as supplements among people to improve health and immunity by reducing existing health conditions like sleep deprivation and stress. These beneficial advantages of the adaptogens enhance the adoption among the people, propelling the global market revenue. The rising health consciousness and the escalating demand for natural and organic dietary supplements fuel the growth rate. The growing demand for organic and natural ingredients in the cosmetic and personal care industry will accelerate the market growth opportunities during the forecast period.  

MARKET RESTRAINTS

The high costs of natural products and the expensive initial investment and long-term return will restrict access to many people and small organizations to enter the market, which hampers the global adaptogens market revenue. The presence of stringent rules and regulations regarding the safety, quality, and efficacy of the products and delays in product launches and approvals act as challenges for manufacturers in expanding the global market. The availability of other products for managing stress levels and treating EEP disorders will impede the adoption rate, leading to restricted market expansion. High R&D expenditure and adverse effects associated with various adaptogens like diarrhea, vomiting, headache, difficulty sleeping, itchiness, allergy, and others are restraining the market growth by restricting their adoption among people.  

REPORT COVERAGE

SEGMENTAL ANALYSIS 

Global Adaptogens Market Analysis By Nature

The organic segment, based on nature, has a substantial market share. This is owing to natural herbs' use as supplements in the food and beverage industry, as well as in cosmetics and pharmaceuticals. Natural herbs are popular among customers since they help to relieve stress in the body. The increasing demand for natural and organic products, which show minimal adverse effects compared to synthetic products, is driving the segment growth.  

The synthetic segment is also predicted to increase quickly during the forecast period due to cost-effectiveness and comprehensive availability.

Global Adaptogens Market Analysis By Source

Ashwagandha and Ginseng account for the majority of the market share in the global market revenue. After a meal, ashwagandha is taken as an extract to lower blood pressure, relieve anxiety and stress, and boost the body's immunity. Ginseng is used for its antioxidant qualities, blood pressure regulation, and to improve the sumptuousness associated with erectile dysfunction. It's also utilized to help with muscle relaxation. These health benefits enhance consumers' ability to adopt the adaptogens, leading to growth in global market revenue. Ashwagandha is expected to provide promising applications in sports nutrition due to its ability to improve endurance, muscle size, and strength and reduce body fat and post-workout muscle damage. These benefits multiply the adoption rate among the sports and gym people, accelerating the segment growth rate.  

The other segments are estimated to grow prominently in the coming years due to their health benefits and rising health concerns.  

Global Adaptogens Market Analysis By Application

As adaptogens are widely used in meals and as supplements, the food and beverage segment holds the most significant proportion of the market regarding applications. Adaptogens are employed in the beverage industry, where a small amount of an extract is mixed into a beverage like tea or milk and ingested as a supplement. Adaptogens of various kinds are ingested with the meal. Adaptogens are widely taken as health supplements, enlarging the market revenue.  

The increased use of adaptogens in medicinal applications will expand the pharmaceutical market in the coming years. Adaptogens are utilized to ease mental stress; thus, the sports nutrition industry is predicted to grow significantly. Athletes are clamoring for the product because it boosts immunity, improving overall game performance. 

REGIONAL ANALYSIS

The Asia-Pacific region accounted for the most significant share of the worldwide adaptogens market.

This rise is primarily due to the widespread use of adaptogens in ayurvedic medicine, which is widely practiced in India and China, resulting in a sizable market in these countries. Other Asian countries, such as South Korea and Japan, use herbs extensively in traditional medicine. Herbs like Ginseng are also utilized as culinary ingredients. Teas and coffee are other important adaptogenic ingredient groups contributing to the adaptogens market across the Asia Pacific. The region is known as the world's second-largest pharmaceutical market, positively impacting market expansion due to various health benefits. The rising urbanization and sedentary lifestyles of the people are increasing stress and anxiety among the people, which is allowing them to seek stress reduction solutions.  

North America holds a significant market share and is estimated to maintain it steadily during the forecast period.

Ginseng is widely used in Asia and is a significant ingredient in many popular North American goods. Stress has become a significant health issue due to its tendency to create other adverse health issues, such as high blood pressure, heart disease, and obesity. It is one of the six leading causes of death in the United States. These factors are influencing the market growth of adaptogens in this region. The increased preferences for healthy foods and beverages across the region due to rising health consciousness among people is boosting the regional market growth. The presence of various famous brands in the United   States and the expanding pharmaceutical and food and beverages industry across the North American region is accelerating the growth opportunities.  

The European adaptogens market has had moderate growth in the past years and is projected to maintain steady growth in the coming years.

The market driver for adaptogens is the increased desire for healthier foods and beverages. Adaptogens can be added to powdered meals to reduce stress and improve mental clarity. It's also gaining popularity as a substitute for cannabidiol (CBD), fueling market demand and thus acting as a significant growth driver in the European region. 

Adaptogen research and development are attracting a lot of money from companies. Consumer trust and transparency need improvement. Through investments and brand creation, manufacturers are achieving a competitive advantage in the market. Consumer preferences and awareness of the goods they consume are increasing, thereby improving the market growth of adaptogens in the Latin American region. 

KEY PLAYERS IN ADAPTOGENS MARKET

Key Players in Adaptogens Market are Nutra Industries Inc., Xian Yuensun Biological Technology Co. Ltd, Organic India, PLT Health Solutions, Inc., Amax NutraSource, Inc., Changsha Organic Herb Inc, NutraCap Labs.

RECENT HAPPENINGS IN THE MARKET

Project Juice, a California-based juice company, has also recently launched a new line of adaptogen lattes to help clients "combat the stresses of the season."

DETAILED SEGMENTATION OF GLOBAL ALMOND OIL MARKET INCLUDED IN THIS REPORT    

This research report on the global Almond Oil Market has been segmented and sub-segmented based on Nature, Source, Application & region.        

By Nature

• Organic
• Synthetic

 By Source

• Ashwagandha
• Ginseng
• Astragalus
• Turmeric
• Cordyceps
• Others

By Application

• Food & Beverages
• Pharmaceuticals
• Nutraceuticals
• Cosmetics & Personal Care
• Animal Feed

 By Region

• North America
• Asia Pacific
• Europe
• Latin America
• Middle East and Africa