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11
Nov-2019
Recent Developments and Advantage Of Guarana Seed Extract Market
Guarana Market Value to Increase from USD5.86 Billion in 2019 to USD 8.30 Billion by 2024, at a CAGR of 7.2%.
Guarana Seed Extract Market Introduction:
Guarana is scientifically known as Paullinia Cupana, native to the Latin American countries. Guarana seed extract acts as an effective stimulant. They contain about twice the concentration of caffeine in coffee beans. Compared to other caffeine-producing plants, guarana seed extracts provide a high level of caffeine that acts as a defensive toxin that resists herbivores from their seeds. The color of guarana varies between brown and red, and its black seeds are partially covered with white arils. Guarana seed extracts are widely used in various stimulating drinks.
Market growth:
The accelerated life of the urban population has resulted in health disorders, which has led to an increase in the number of chronic diseases. This has increased consumer awareness of the health and consumption of healthy foods and beverages to prevent these persistent problems. As a result, the use of guarana seeds in the food and beverage industry is increasing the global market for guarana. Also, raising awareness of the health benefits of guarana products should provide a substantial growth opportunity for industry players.
Recent developments:
2017: Brain Füd, a British beverage brand, introduces a new line of "smarter energy drinks" as an alternative to coffee and sugar-rich beverages. These drinks contain natural guarana caffeine. The launch of this product has helped the company improve its product portfolio and strengthen its presence in the global marketplace.
2017: Coca Cola Company in Brazil launched Fanta guarana soda, a healthier alternative to non-alcoholic beverages. Fanta is one of the leading soft drink products in Brazil. As a result, the company has focused on introducing a new fragrance into its existing product line.
2017: BAWLS has added a unique flavor, BAWLS Guarana Ginger, to its range of premium soft drinks containing caffeine. According to the company's sources, it is the only ginger product containing caffeine on the market. The company is also striving to increase its presence on social networks, organize online promotions and develop distribution channels with retail and specialty stores.
Regional analysis:
Geographically, the global guarana seed extract industry can be divided into major regions, including North America, Latin America, Europe, Asia Pacific, Middle East and Africa. Globally, among all areas, Latin America has grown to become the most dominant region in the global market, followed by Europe and North America. The increased use of guarana seed extracts in various stimulating beverages has strengthened the growth of the worldwide market of guarana seed extracts and is therefore expected to significantly increase the contribution of market earnings over the forecast period.
Benefits:
1. Rich in antioxidants
Guarana is loaded with compounds with antioxidant properties.
like caffeine, theobromine, tannins, saponins and catechins that neutralize free radicals, which cause damage from aging, heart disease, cancer and other diseases.
Test tube studies have shown that the antioxidant properties of guarana can combat the growth of cancer cells and reduce the risk of heart disease and skin aging.
2. Reduce fatigue and improve concentration
Guarana is one of the best known ingredients in popular energy drinks.
It is an excellent source of caffeine that helps to maintain concentration and mental energy. Guarana seeds can contain four to six times more caffeine than coffee beans.
Caffeine can block the effects of adenosine, which helps relax the brain. It binds to adenosine receptors, preventing their activation.
3. It can help to learn better
Research has shown that guarana can improve the ability to learn and remember. Those who received 37.5 mg or 75 mg of guarana achieved the highest test scores. Since low doses of guarana provide small doses of caffeine, it is assumed that other compounds in guarana, in addition to caffeine, may be partially responsible.
4. Can promote weight loss
Obesity is a growing concern because it is related to many chronic diseases, such as heart disease, type 2 diabetes and cancer.
Interestingly, guarana can have properties that help promote weight loss.
First, guarana is a rich source of caffeine, which can accelerate your metabolism between 3 and 11% in 12 hours. A faster metabolism means that your body burns more calories at rest
5. It can relieve chronic diarrhea and cure constipation
Guarana has been used for centuries as a natural stomach tonic to treat digestive problems such as chronic diarrhea and constipation. It can have antidiarrheal properties because it is rich in tannins or antioxidants of plant origin.
6. Can improve heart health
Heart disease is responsible for one in four deaths in the United States. Guarana can reduce the risk of heart disease in two ways.
First, the antioxidants contained in guarana seem to facilitate blood circulation and can prevent clot formation.
7. Can relieve pain
Historically, guarana was used by Amazonian tribes to ease the pain. The analgesic properties of guarana are due to its high caffeine content. Caffeine plays a role in pain management because it binds and blocks adenosine receptors.
8. May improve skin appearance
Due to its strong antioxidant and antimicrobial properties, guarana is highly valued in the cosmetic industry as an ingredient in creams, lotions, soaps and anti-aging hair products.
9. May have anticancer properties
Cancer is a disease characterized by uncontrolled cell growth.
Animal and sample studies suggest that guarana could protect against DNA damage, suppress the growth of cancer cells and even cause cell death.
A study in mice showed that those who received guarana had 58% fewer cancer cells and almost five times more cancer deaths, compared to mice that did not receive guarana.
10. Antibacterial properties
Guarana contains many compounds that can inhibit or kill harmful bacteria. Escherichia coli (E. coli) is one of these bacteria. It lives in the intestines of man and animal. Most E. coli bacteria are harmless, but some can cause diarrhea or disease.
11. Protection against age-related eye disorders
It is common for the eyes to get worse with age. Factors such as sunlight, poor diet and certain lifestyles such as smoking can deplete the eyes over time and increase the risk of eye disorders.
Guarana contains compounds that fight oxidative stress, a significant risk factor for age-related eye disorders, such as macular degeneration, cataracts and glaucoma.
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