North America Over the Counter (OTC) Drugs Market by Product Type (Analgesics, Cough, Cold and Flu Products, Dermatological Products, Gastrointestinal Products, Vitamins, Minerals, Weight Loss Products, Sleep Aids, Ophthalmic Products, Smoking Cession Aids and Other Products), and by Region - Industry Analysis, Size, Share, Growth, Trends, and Forecasts (2016–2021)

North America Over the Counter (OTC) Drugs Market by Product Type (Analgesics, Cough, Cold and Flu Products, Dermatological Products, Gastrointestinal Products, Vitamins, Minerals, Weight Loss Products, Sleep Aids, Ophthalmic Products, Smoking Cession Aids and Other Products), and by Region - Industry Analysis, Size, Share, Growth, Trends, and Forecasts (2016–2021)

ID: 510 | Pages: 145 | October 2016 | Region: North America


The OTC drugs market in North America has been estimated at USD 28.97 billion in 2016 and is projected to reach USD 39.69 billion by 2021, at a CAGR of 6.64% during the forecast period from 2016 to 2021. Over the counter (OTC) drugs are the effective and safe drugs, which can be bought at the pharmacies and local stores, without doctor’s prescription. Acetaminophen, aspirin and ibuprofen are the most common OTC drugs in North America.

Easy accessibility and convenience are the main pluses of OTC drugs. With the increasing number of chemists and pharma dispensaries, the drugs are readily available and at low costs.

In North America, with the start of a pro-active approach towards the ailments, there is a cultural shift in public towards self-reliance. This is driving the market with a wide expansion of consumer base. The issue of drug substance abuse is the main constraint that is prevalent in the North American market.

The North American market is segmented based on product and geographically. The product market basically caters medicines in the categories like analgesics, cough, cold and flu products, dermatological products, gastrointestinal products, vitamins, minerals, weight loss products, sleep aids, ophthalmic products, smoking cession aids and other products. Majority of the market share belongs to categories like Analgesics, Cough, Cold & Flu, Dermatological and gastrointestinal categories.

North American market is geographically segmented in USA and Canada. USA is the biggest market for OTC drugs in the North American region. It accounts for more than 80% of the market in this region. Although the market share is high in the North American region, it is forecasted to witness a saturation in the market due to the domination of generic medicine prescription.

GlaxoSmithKline, Johnson and Johnson, Novartis, Bayer, Pfizer, Sanofi and Takeda and are the top companies that contribute to North American OTC drugs market. The maximum market share is possessed by GlaxoSmithKline, Johnson and Johnson, Novartis and Sanofi.

1. Introduction                                 

                1.1 Market Definition                    

                1.2 Study Deliverables                  

                1.3 Base Currency, Base Year and Forecast Periods                          

                1.4 General Study Assumptions                

2. Research Methodology                                           

                2.1 Introduction                               

                2.2 Research Phases                      

                                2.2.1 Secondary Research           

                                2.2.2 Primary Research 

                                2.2.3 Econometric Modelling      

                                2.2.4 Expert Validation  

                2.3 Analysis Design                         

                2.4 Study Timeline                          

3. Overview                                       

                3.1 Executive Summary                

                3.2 Key Inferences                         

                3.3 New Developments               

4. Drivers, Restraints, Opportunities, and Challenges Analysis (DROC)                                    

                4.1 Market Drivers                          

                4.2 Market Restraints                    

                4.3 Key Challenges                         

                4.4 Current Opportunities in the Market                              

5. Market Segmentation                                              

                5.1 Product Type                             

                                5.1.1 Analgesics

                                5.1.2 Cough, Cold and Flu Products         

                                5.1.3 Vitamins and Minerals       

                                5.1.4 Dermatological Products   

                                5.1.5 Gastrointestinal Products 

                                5.1.6 Ophthalmic Products          

                                5.1.7 Sleep Aid Products              

                                5.1.8 Weight Loss/Diet Products               

                                5.1.9 Others      

                5.2 By Formulation Type                              

                                5.2.1 Tablets      

                                5.2.2 Liquids      

                                5.2.3 Ointments               

                                5.2.4 Sprays       

                5.3 Distribution Channels                             

                                5.3.1 Pharmacies             

                                5.3.2 Supermarkets/Hypermarkets         

                                5.3.3 Convenience stores            

                                5.3.4 Others (Online Drug Stores)            

6. Geographical Analysis                                              

                6.1 Introduction                               

                6.2 United States                            

                6.3 Canada                         

7. Strategic Analysis                                       

                7.1 PESTLE analysis                         

                                7.1.1 Political     

                                7.1.2 Economic 

                                7.1.3 Social         

                                7.1.4 Technological         

                                7.1.5 Legal          

                                7.1.6 Environmental       

                7.2 Porter’s Five analysis                              

                                7.2.1 Bargaining Power of Suppliers        

                                7.2.2 Bargaining Power of Consumers    

                                7.2.3 Threat of New Entrants     

                                7.2.4 Threat of Substitute Products and Services              

                                7.2.5 Competitive Rivalry within the Industry     

8. Market Leaders' Analysis                                        

                8.1 GlaxoSmithKline                       

                                8.1.1 Overview 

                                8.1.2 Product Analysis   

                                8.1.3 Strategic Evaluation and Operations            

                                8.1.4 Financial analysis  

                                8.1.5 Legal issues             

                                8.1.6 Recent Developments       

                                8.1.7 SWOT analysis       

                                8.1.8 Analyst View          

                8.2 Johnson and Johnson                            

                8.3 Novartis                       

                8.4 Bayer                            

                8.5 Pfizer                            

                8.6 Boehringer Ingelheim                            

                8.7 Sanofi                           

                8.8 Takeda                         

                8.9 PGT Healthcare                         

9. Competitive Landscape                                           

                9.1 Market share analysis                            

                9.2 Merger and Acquisition Analysis                       

                9.3 Agreements, collaborations and Joint Ventures                         

                9.4 New Product Launches                         

10. Expert Opinions                                        

                10.1 Market Outlook                     

                10.2 Investment Opportunities                 

Appendix                                           

                a) List of Tables                

                b) List of Figures                              

  • Regional and country-level analysis and forecasts of the study market; providing Insights on the major countries/regions in which this industry is blooming and to also identify the regions that are still untapped
  • Segment-level analysis in terms of technology, component, and type along with market size forecasts and estimations to detect key areas of industry growth in detail
  • Identification of key drivers, restraints, opportunities, and challenges (DROC) in the market and their impact on shifting market dynamics
  • Study of the effect of exogenous and endogenous factors that affect the global market; which includes broadly demographic, economics, and political, among other macro-environmental factors presented in an extensive PESTLE Analysis
  • Study the micro environment factors that determine the overall profitability of an Industry, using Porter’s five forces analysis for analysing the level of competition and business strategy development
  • A comprehensive list of key market players along with their product portfolio, current strategic interests, key financial information, legal issues, SWOT analysis and analyst overview to study and sustain the market environment
  • Competitive landscape analysis listing out the mergers, acquisitions, collaborations in the field along with new product launches, comparative financial studies and recent developments in the market by the major companies
  • An executive summary, abridging the entire report in such a way that decision-making personnel can rapidly become acquainted with background information, concise analysis and main conclusions
  • Expertly devised analyst overview along with Investment opportunities to provide both individuals and organizations a strong financial foothold in the market
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  1. North America Over the Counter (OTC) Drugs Market By Region, From 2016-2021 (USD Billion)
  2. North America Over the Counter (OTC) Drugs Market By Product Type, From 2016-2021 (USD Billion)
  3. North America Analgesics Market By Region, From 2016-2021 (USD Billion)
  4. North America Cough Market By Region, From 2016-2021 (USD Billion)
  5. North America Cold and Flu Products Market By Region, From 2016-2021 (USD Billion)
  6. North America Dermatological Products Market By Region, From 2016-2021 (USD Billion)
  7. North America Gastrointestinal Products Market By Region, From 2016-2021 (USD Billion)
  8. North America Vitamins Market By Region, From 2016-2021 (USD Billion)
  9. North America Minerals Market By Region, From 2016-2021 (USD Billion)
  10. North America Weight Loss Products Market By Region, From 2016-2021 (USD Billion)
  11. North America Sleep Aids Market By Region, From 2016-2021 (USD Billion)
  12. North America Ophthalmic Products Market By Region, From 2016-2021 (USD Billion)
  13. North America Smoking Cession Aids Market By Region, From 2016-2021 (USD Billion)
  14. North America Other Products Market By Region, From 2016-2021 (USD Billion)
  15. United States Over the Counter (OTC) Drugs Market By Product Type, From 2016-2021 (USD Billion)
  16. Canada Over the Counter (OTC) Drugs Market By Product Type, From 2016-2021 (USD Billion)
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