Middle East And Africa Fruit Tea Market By Form (Powder, Ready To Drink And Instant Premix) , By Type (traditional, Unsweetened, Sweetened And Flavoured) , By Distribution Channel (Supermarket, Speciality Stores, Online Sales, Retail Stores) And By Region - Industry Analysis, Size, Share, Growth, Trends And Forecasts (2017–2022)

Middle East And Africa Fruit Tea Market By Form (Powder, Ready To Drink And Instant Premix) , By Type (traditional, Unsweetened, Sweetened And Flavoured) , By Distribution Channel (Supermarket, Speciality Stores, Online Sales, Retail Stores) And By Region - Industry Analysis, Size, Share, Growth, Trends And Forecasts (2017–2022)

ID: 4462 | Pages: 130 | November 2017 | Region: Middle East and Africa


Middle East and Africa Fruit Tea Market was worth USD XX billion in 2017 and estimated to be growing at a CAGR of XX%, to reach USD XX billion by 2022. Fruit teas are decoctions of herbs, spices or fruits in hot water. It contains a high amount of antioxidants making it very popular among consumers. It has multiple health benefits which have helped in the increased demand of fruit tea. Antioxidants prevent the aging of skin making one look younger and radiant. These teas contain high levels of Vitamin C which help in lowering the blood sugar and cholesterol levels. It also strengthens the immune system and regulates blood pressure hence lowering the chances of hypertension.

Various factors driving the market growth include the increasing population and a rise in the disposable income of people. People now days are becoming health conscious and aware about their health which in turn drives the market. Since it is a source of vitamins and minerals, fruit tea has gained immense popularity in the market. The use of fruit teas have increased in the corporate world due to its various properties like brain boosting and combating exhaustion. Also, with new flavours coming up, it is becoming popular among the younger generation. The easy availability of fruit tea is also another factor which drives the market.

Middle East and Africa Fruit Tea Market Segmentation by form, type and distribution channel. By form the market is segmented into powder, ready to drink and instant premix. By type the market is classified into traditional, unsweetened, sweetened and flavoured. Traditional and flavoured fruit teas are gaining popularity. By distribution channel the market is divided into supermarket, speciality stores, online sales, retail stores .Supermarkets lead the distribution channel segment in the market. On the basis of geography, the market is analysed under various regions namely Middle East and Africa.

Some of the key players identified across the value chain of the fruit tea market include Martin Bauer Group, Tetley, Twinings, The London Tea Company, Unilever, Hain Celestial Group Inc., Van Rees, James Finlay, Dilmah, Duncans Industries Ltd., Mcleod Russel, and Typhoo Tea Ltd. Etc.

1. Introduction                                                                 

                1.1 Market Definition                                                    

                1.2 Study Deliverables                                                  

                1.3 Base Currency, Base Year and Forecast Periods                                                          

                1.4 General Study Assumptions                                                

2. Research Methodology                                                                           

                2.1 Introduction                                                               

                2.2 Research Phases                                                      

                                2.2.1 Secondary Research                                           

                                2.2.2 Primary Research                                 

                                2.2.3 Econometric Modelling                                      

                                2.2.4 Expert Validation                                  

                2.3 Analysis Design                                                         

                2.4 Study Timeline                                                          

3. Overview                                                                       

                3.1 Executive Summary                                                

                3.2 Key Inferences                                                         

                3.3 Epidemology                                                              

4. Drivers, Restraints, Opportunities, and Challenges Analysis (DROC)                                                                    

                4.1 Market Drivers                                                          

                4.2 Market Restraints                                                    

                4.3 Key Challenges                                                         

                4.4 Current Opportunities in the Market                                                              

5. Market Segmentation                                                                              

                5.1 Form                                                             

                                5.1.1 Introduction                                           

                                5.1.2 Powder                                    

                                5.1.3 Ready to drink                                       

                                5.1.4 Instant pre mixes                                 

                                5.1.5  Y-o-Y Growth Analysis, By Product                                              

                                5.1.6  Market Attractiveness Analysis, By Product                                            

                                5.1.7  Market Share Analysis, By Product                                              

                5.2 Type                                                              

                                5.2.1 Introduction                                           

                                5.2.2 Traditional                                               

                                5.2.3 Unsweetened                                       

                                5.2.4 Sweetened                                             

                                5.2.5 Flavoured                                

                                5.2.6 Y-o-Y Growth Analysis, By Type                                     

                                5.2.7 Market Attractiveness Analysis, By Type                                   

                                5.2.8 Market Share Analysis, By Type                                     

                5.3 Distribution channel                                               

                                5.3.1 Introduction                                           

                                5.3.2 Supermarkets                                        

                                5.3.3 Speciality stores                                    

                                5.3.4 Online sales                                            

                                5.3.5 Retail stores                                           

                                5.3.6 Y -o-Y Growth Analysis, By Distribution channel                                      

                                5.3.7  Market Attractiveness Analysis, By Distribution channel                                    

                                5.3.8  Market Share Analysis, By Distribution channel                                     

6. Geographical Analysis                                                                              

                6.1 Introduction                                                               

                                6.1.1 Regional Trends                                    

                                6.1.2 Impact Analysis                                     

                                6.1.3 Y-o-Y Growth Analysis                                        

                                                6.1.3.1 By Geographical Area                     

                                                6.1.3.2 By Form                

                                                6.1.3.3 By Type                 

                                                6.1.3.4 By Distribution channel                  

                                6.1.4  Market Attractiveness Analysis                                     

                                                6.1.4.1 By Geographical Area                     

                                                6.1.4.2 By Form                

                                                6.1.4.3 By Type                 

                                                6.1.4.4 By Distribution channel                  

                                6.1.5  Market Share Analysis                                      

                                                6.1.5.1 By Geographical Area                     

                                                6.1.5.2 By Form                

                                                6.1.5.3 By Type                 

                                                6.1.5.4 By Distribution channel                  

                6.2 Middle-East                                                                

                6.3 Africa                                                            

7. Strategic Analysis                                                                       

                7.1 PESTLE analysis                                                         

                                7.1.1 Political                                     

                                7.1.2 Economic                                 

                                7.1.3 Social                                         

                                7.1.4 Technological                                         

                                7.1.5 Legal                                          

                                7.1.6 Environmental                                       

                7.2 Porter’s Five analysis                                                              

                                7.2.1 Bargaining Power of Suppliers                                        

                                7.2.2 Bargaining Power of Consumers                                    

                                7.2.3 Threat of New Entrants                                     

                                7.2.4 Threat of Substitute Products and Services                                              

                                7.2.5 Competitive Rivalry within the Industry                                     

8. Market Leaders' Analysis                                                                        

                8.1 Twinings                                                      

                                8.1.1 Overview                                 

                                8.1.2 Product Analysis                                   

                                8.1.3 Financial analysis                                  

                                8.1.4 Recent Developments                                       

                                8.1.5 SWOT analysis                                       

                                8.1.6 Analyst View                                          

                8.2 Martin Bauer Group                                               

                8.3Tetley                                                            

                8.4 The London Tea Company                                                   

                8.5 Unilever                                                       

                8.6 Dilmah                                                          

                8.7 Duncans Industries Ltd.                                                         

                8.8 Hain Celestial Group Inc.                                                       

                8.9 Van Rees                                                     

                8.10 Typhoo Tea Ltd.                                                     

9. Competitive Landscape                                                                           

                9.1 Market share analysis                                                            

                9.2 Merger and Acquisition Analysis                                                       

                9.3 Agreements, collaborations and Joint Ventures                                                         

                9.4 New Product Launches                                                         

10. Market Outlook and Investment Opportunities                                                                         

Appendix                                                                           

                a) List of Tables                                                

                b) List of Figures                                                              

  • Regional and country-level analysis and forecasts of the study market; providing Insights on the major countries/regions in which this industry is blooming and to also identify the regions that are still untapped
  • Segment-level analysis in terms of form, type and distribution channel along with market size forecasts and estimations to detect key areas of industry growth in detail
  • Identification of key drivers, restraints, opportunities and challenges (DROC) in the market and their impact on shifting market dynamics
  • Study of the effect of exogenous and endogenous factors that affect the Middle East and Africa Market; which includes broadly demographic, economic and political, among other macro-environmental factors presented in an extensive PESTLE Analysis
  • Study the micro environment factors that determine the overall profitability of an Industry, using Porter’s five forces analysis for analyzing the level of competition and business strategy development
  • A comprehensive list of key market players along with their product portfolio, current strategic interests, key financial information, legal issues, SWOT analysis and analyst overview to study and sustain the market environment
  • Competitive landscape analysis listing out the mergers, acquisitions, collaborations in the field along with new product launches, comparative financial studies and recent developments in the market by the major companies
  • An executive summary, abridging the entire report in such a way that decision-making personnel can rapidly become acquainted with background information, concise analysis and main conclusions
  • Expertly devised analyst overview along with Investment opportunities to provide both individuals and organizations a strong financial foothold in the market
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  1. Middle East and Africa Fruit Tea Market By Form, From 2017-2022 ( USD Billion )
  2. Middle East and Africa Powder Market By Region, From 2017-2022 ( USD Billion )
  3. Middle East and Africa Instant pre mix Market By Region, From 2017-2022 ( USD Billion )
  4. Middle East and Africa Ready to drink Market By Region, From 2017-2022 ( USD Billion )
  5. Middle East and Africa Fruit Tea Market By Type, From 2017-2022 ( USD Billion )
  6. Middle East and Africa Traditional Market By Region, From 2017-2022 ( USD Billion )
  7. Middle East and Africa Sweetened Market By Region, From 2017-2022 ( USD Billion )
  8. Middle East and Africa Unsweetened Market By Region, From 2017-2022 ( USD Billion )
  9. Middle East and Africa Flavoured Market By Region, From 2017-2022 ( USD Billion )
  10. Middle East and Africa Fruit Tea Market By Distribution channel, From 2017-2022 ( USD Billion )
  11. Middle East and Africa Supermarkets Market By Region, From 2017-2022 ( USD Billion )
  12. Middle East and Africa Online stores Market By Region, From 2017-2022 ( USD Billion )
  13. Middle East and Africa Retail store Market By Region, From 2017-2022 ( USD Billion )
  14. Middle East and Africa Speciality store Market By Region, From 2017-2022 ( USD Billion )
  15. Middle East Fruit Tea Market By Form, From 2017-2022 ( USD Billion )
  16. Middle East Fruit Tea Market By Type, From 2017-2022 ( USD Billion )
  17. Middle East Fruit Tea Market By Distribution channel, From 2017-2022 ( USD Billion )
  18. Africa Fruit Tea Market By Form, From 2017-2022 ( USD Billion )
  19. Africa Fruit Tea Market By Type, From 2017-2022 ( USD Billion )
  20. Africa Fruit Tea Market By Distribution channel, From 2017-2022 ( USD Billion )
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