Medical Holography Market

Medical Holography Market Size (2023 to 2028)

The size of the global medical holography market is estimated to grow to USD 2934 million by 2028 from USD 752 million in 2023, showcasing a CAGR of 31.3% from 2023 to 2028.

Medical Holography is a procedure surgeons use to know about the interior organs of the body by having a three-dimensional view. Holography is mainly used to form 3D images of human anatomy. It measures the natural cavity, organs, and tissue of the human body in a non-destructive manner. This visualizing technology provides a unique experience for the doctor. There are so many holography types, including holography displays, holography microscopes, holography prints, and holography software.

Medically holographs help in the formation of 3-dimensional images by the diffraction of light using a photographic recording. There is a demand for medical holographs. They are used for parallax and large focal depth imaging of internal body cavities and organs without causing any damage to the internal organs. Presently holographic technologies are used for various medical procedures such as body scanning, medical check-up, and further research. These holograms are mostly used in hospitals, clinics, educational institutes, and medical schools for education and training.

MARKET DRIVERS:

Growing adoption in the medical field and the emergence of holography as a useful technology in representing abnormal 3D structures and growth in the applications are propelling the global medical holography market growth.

Improved access to global technologies, growing research activities, and research efforts are other significant variables projected to offer robust growth to the global medical holography market. Besides, increasing demand for holographic services by academic medical centers, educational institutes, and research laboratories and growing investments in the government's biotechnology field to promote better outcomes are expected to impact the medical holography market positively.

Furthermore, the increasing older population and rising R&D activities by the key market companies to expand their product portfolio of medical holographs are estimated to fuel the global market in the upcoming years. Advanced technical holographs used in the pharmaceutical and biomedical field also significantly impact the market and boost market growth. For Instance, in November 2011, Zebra Imaging, a Texas-based holographic manufacturer, developed ZScape Holographic Motion Display. It is a technology designed to produce real holograms. Using this technology, Zebra Imaging proves that holography can replace the lack of dead bodies in medical schools. This company has even partnered with Zygote Media Group with the determination to get this technology managed and deployed at primary medical schools across the U.S.

MARKET RESTRAINTS:

However, the growth of the medical holography market is constrained by factors such as the high price of equipment & computation of holographs, and a few systems rendering imprecise holographs. Additionally, strict rules to be followed while using the holograms, FDA approvals, and the product launch guidelines needed for entry into the market inhibit market growth to a certain level.

Impact of COVID-19 on the global medical holography market:

The COVID-19 pandemic has affected almost every industry, so the long-term effects are projected to impact the global medical holography market growth during the forecast period. Research has shown that medical holography procedures can be effectively exploited to diagnose COVID-19 infections among patients. These tests provide greater accuracy than the standard RT-PCR tests. Presently coronavirus pandemic is generating growth opportunities for the medical holography market. Healthcare is investigating a holography technique that detects biological particles, leading to a faster and cheap test for current and past infections. The idea is to detect the virus using tiny plastic beads coated with antibody proteins. These would then be mixed into a fluid sample taken from a patient and held together to the fluid's virus particles. Such advanced techniques is to improve accuracy and help in the proper diagnosis of COVID-19 disease. 

REPORT COVERAGE:

This research report on the global medical holography market has been segmented and sub-segmented based on the product type, application, end-user, and region.

Medical Holography Market - By Product Type:

• Holographic Displays
• Holographic Prints
• Holography Microscopes
• Horoscopes
• Holography Software

Based on the product, the holographic microscopes segment accounted for a significant market share in 2022. The holography microscopes segment is estimated to grow at the highest CAGR throughout the forecast period due to the various advantages associated with these products.

The holographic displays segment also had a substantial share of the global medical holography market in 2022. The holographic display segment's growth is primarily driven by the increasing technologies and improvements in laser, electro-holographic, and piston-based displays.

Medical Holography Market - By Application:

• Medical Imaging
• Biomedical Research
• Medical Education

Based on the application, the biomedical research segment is likely to grow at the highest rate during the forecast period and the growth of this segment is attributed to the full range of implementations of medical holography in biomedical research. These are used to enlarge three-dimensional images of different cells, tissues, and organs to learn from diverse angles.

In recent years, the medical imaging software segment has been another lucrative segment in the medical holography market. Medical imaging includes the process of creating visual representations of a human body's interior for clinical examination, diagnosis, and medical procedures. The large proportion of this application segment can be related to the advent of digital holograms for medical imaging in hospitals and diagnostic centers.

Medical Holography Market - By End User:

• Research Laboratories
• Hospitals And Clinics
• Academic Medical Centers
• Pharmaceutical and Biotechnology Companies

Based on end-user, the research laboratories segment dominated the medical holography market in 2022 and occupied a share of 32.97% of the global market. This segment is primarily driven by the growing acceptance of holographs usage in the research and development activities of the companies operating in this market.

On the other hand, the hospitals & Clinics and academic centers segments are expected to grow at a healthy CAGR during the forecast period. Medical Holography in Academic Medical Centers is increasing because it improves the anatomy by using medical holograms rather than traditional procedures.

Medical Holography Market - By Region:

• North America
• Europe
• Asia-Pacific
• Latin America
• Middle East and Africa

Geographically, the North American medical holography market is anticipated to hold a major share of the global market during the forecast period. It is also the fastest-growing region due to the early acceptance and adoption of holography, growing investment for innovation in the medical field, and better accessibility of technologies in the North American region. In 2022, the North American region accounted for a market share of 36% in the global medical holography market. The growth in this region is primarily attributed due to the better foundation and health facilities, which are followed by a robust healthcare system and support the demand and creations in the medical holography field.

The European medical holography market is expected to have the second-largest share in the global medical holography market. Furthermore, the German medical holography market is estimated to grow at the highest rate during the period, potentially reaching 69 USD million in revenue by the end of 2027.

The Asia-Pacific medical holography market is estimated to grow at a decent CAGR throughout the forecast period due to the growing adoption rate of medical holography in countries like India, Japan, and China. The Healthcare industry is thriving in this region. The key players in campaigning medical holograph products are accelerating market growth in the Asia Pacific.

The Latin American medical holography market is anticipated to grow at a steady CAGR during the forecast period. The medical holography market in the Middle East and Africa is expected to progress at a moderate CAGR from 2022 to 2027.

KEY MARKET PARTICIPANTS:

Some of the notable companies dominating the global medical holography market profiled in the report are EchoPixel, Inc., Lyncee Tec, Eon Reality, Holografika Kft, Realview Imaging Ltd., Mach7 Technologies Pte. Ltd., Ovizio Imaging systems, Holoxica Ltd., zSpace, Inc., Zebra Imaging and NanoLive SA.

RECENT HAPPENINGS IN THIS MARKET:

• Holoxica Limited (UK) unveiled the world's first 3D digital hologram of human brain fiber pathways in May 2016. This new brain path imaging enables neurosurgeons and clinicians to identify, diagnose, and treat various neurological conditions, including Alzheimer's, MND, stroke, and cancer.
• Zebra Imaging, Inc. (US) acquired Rattan Software (US) in late 2015. This acquisition assisted Zebra Imaging in leveraging the expertise of Rattan in advanced 3D light-field technology in its upcoming holographic display product lines. 
• In March 2015, True 3D Viewer, an immersive virtual reality platform, was launched by EchoPixel (US). The software turns patient anatomical details into fully interactive, three-dimensional representations of virtual reality. It helped the company launch in the market space a technologically advanced approach to medical imaging.